Relevant Audience - Segment Finder

Relevant Audience is a premium data marketplace whose goal is to offer high quality segmented data, delivered to advertisers through the preferred DSP. Our data sources are local publishers and data providers, who offer trustworthy data for audience targeting through our solution.

With the Segment Finder below you can find all the segments that are available at Relevant Audience. You can filter segments by region, type and IAB categories and see the size of the audience and its age. The information regarding the name of the segment in DSPs can be easily accessed by clicking the small arrow next to the segment.

How to use Relevant Audience segments in Adform, Appnexus, and in DoubleClick Bid Manager.

All Audience Segments

Regions
Types
IAB Categories
Name Audience
Pets - Cats 81 879 in 90 days

Pets - Cats

fi interest
Cat owners. This segment was created in October and will reach its full size gradually.
Segment name in DSPs: Relevant Audience - FIN - Pets - Cats
Real Estate - Home Owners 6 982 in 90 days

Real Estate - Home Owners

fi demographic
Home owners. This segment was created in October and will reach its full size gradually.
Segment name in DSPs: Relevant Audience - FIN - Real Estate - Home Owners
Real Estate - Rented Flat 6 509 in 90 days

Real Estate - Rented Flat

fi demographic
Households living in rented properties. This segment was created in October and will reach its full size gradually.
Segment name in DSPs: Relevant Audience - FIN - Real Estate - Rented Flat
Automotive - Car Owners 288 564 in 90 days

Automotive - Car Owners

fi interest
Car Owners. This segment was created in October and will reach its full size gradually.
Segment name in DSPs: Relevant Audience - FIN - Automotive - Car Owners
Automotive - Car Drivers 328 078 in 90 days

Automotive - Car Drivers

fi interest
People who own a car or have access to a car. This segment was created in October and will reach its full size gradually.
Segment name in DSPs: Relevant Audience - FIN - Automotive - Car Drivers
Business and Finance - B2B Decision Makers 67 205 in 90 days

Business and Finance - B2B Decision Makers

fi interest
B to B decision makers. This segment was launched in October and will reach its full size gradually.
Segment name in DSPs: Relevant Audience - FIN - Business and Finance - B2B Decision Makers
Healthy Living - Smokers 69 496 in 90 days

Healthy Living - Smokers

fi interest
People who smoke or are planning to quit. This segment was created in October and will reach its full size gradually.
Segment name in DSPs: Relevant Audience - FIN - Healthy Living - Smokers
Food and Drink - Vegetarian 74 003 in 90 days

Food and Drink - Vegetarian

fi interest
People who are interested in vegetarian or vegan food. This segment was created in October and will reach its full size gradually.
Segment name in DSPs: Relevant Audience - FIN - Food and Drink - Vegetarian
Technology and Computing - Cameras and Photography 103 819 in 90 days

Technology and Computing - Cameras and Photography

fi interest
People who are interested in photography and cameras. This segment was created in October and will reach its full size gradually.
Segment name in DSPs: Relevant Audience - FIN - Technology and Computing - Cameras and Photography
Music and Audio - Music 252 896 in 90 days

Music and Audio - Music

no interest
The ones that love to listen music, go to gigs or create music.
Segment name in DSPs: Relevant Audience - NO - Music and Audio - Music
Music and Audio - Music 228 565 in 90 days

Music and Audio - Music

se interest
The ones that love to listen music, go to gigs or create music.
Segment name in DSPs: Relevant Audience - SE - Music and Audio - Music
Home and Garden - Kitchen 23 430 in 90 days

Home and Garden - Kitchen

dk interest
People interested in building new kitchen or improving existing one.
Segment name in DSPs: Relevant Audience - DK - Home and Garden - Kitchen
Home and Garden - Home Cleaning 51 589 in 90 days

Home and Garden - Home Cleaning

fi interest
People specially interested in home cleaning. This segment was created in October and will reach its full size gradually.
Segment name in DSPs: Relevant Audience - FIN - Home and Garden - Home Cleaning
Healthy Living - Elderly Care Services 23 581 in 90 days

Healthy Living - Elderly Care Services

fi interest
People browsing care services for senior people. This segment was created in October and will reach its full size gradually.
Segment name in DSPs: Relevant Audience - FIN - Healthy Living - Elderly Care Services
Hobbies and Interests - Science and Discovery 189 166 in 90 days

Hobbies and Interests - Science and Discovery

fi interest
People who are particularly interested in science and discovery
Segment name in DSPs: Relevant Audience - FIN - Hobbies and Interests - Science and Discovery
Travel - City Rovaniemi 22 374 in 31 days

Travel - City Rovaniemi

fi interest
People browsing weather of Rovaniemi
Segment name in DSPs: Relevant Audience - FIN - Travel - City Rovaniemi
Travel - Destination Kittilä 7 616 in 31 days

Travel - Destination Kittilä

fi interest
People browsing weather of Kittilä but do not live in Lapland
Segment name in DSPs: Relevant Audience - FIN - Travel - Destination Kittilä
Travel - Destination Lapland 52 820 in 31 days

Travel - Destination Lapland

fi seasonal interest
Autumn colors or interested in skiing - people browsing weather of Lapland but do not live there
Segment name in DSPs: Relevant Audience - FIN - Travel - Destination Lapland
Travel - Austria 4 780 in 31 days

Travel - Austria

fi interest
People browsing weather in Austria
Segment name in DSPs: Relevant Audience - FIN - Travel - Austria
Travel - City Oulu 40 462 in 31 days

Travel - City Oulu

fi interest
People browsing weather of Oulu but do not live in the area
Segment name in DSPs: Relevant Audience - FIN - Travel - City Oulu
Travel - Norway 3 383 in 31 days

Travel - Norway

fi interest
People browsing weather of Norway
Segment name in DSPs: Relevant Audience - FIN - Travel - Norway
Travel - Poland 8 450 in 31 days

Travel - Poland

fi interest
People browsing weather in Poland
Segment name in DSPs: Relevant Audience - FIN - Travel - Poland
Travel - Switzerland 2 856 in 31 days

Travel - Switzerland

fi interest
People browsing weather in Switzerland
Segment name in DSPs: Relevant Audience - FIN - Travel - Switzerland
Travel - Vaccination Countries 118 452 in 31 days

Travel - Vaccination Countries

fi seasonal interest
People browsing weather of countries that require vaccination
Segment name in DSPs: Relevant Audience - FIN - Travel - Travel Vaccination Countries
Pets - Dogs 224 817 in 90 days

Pets - Dogs

fi interest
Dog owners. This segment was created in October and will reach its full size gradually.
Segment name in DSPs: Relevant Audience - FIN - Pets - Dogs
Travel - Ireland 1 460 in 31 days

Travel - Ireland

fi interest
People browsing weather of Ireland
Segment name in DSPs: Relevant Audience - FIN - Travel - Ireland
Travel - Iceland 1 081 in 31 days

Travel - Iceland

fi interest
People browsing weather in Iceland
Segment name in DSPs: Relevant Audience - FIN - Travel - Iceland
Travel - Croatia 1 913 in 31 days

Travel - Croatia

fi interest
People browsing weather of Croatia
Segment name in DSPs: Relevant Audience - FIN - Travel - Croatia
Travel - Netherlands 4 940 in 31 days

Travel - Netherlands

fi interest
People browsing weather forecast in Holland
Segment name in DSPs: Relevant Audience - FIN - Travel - Netherlands
Travel - World Travelers 371 929 in 31 days

Travel - World Travelers

fi interest
People browsing weather forecasts abroad
Segment name in DSPs: Relevant Audience - FIN - Travel - World Travelers
Travel - City Helsinki 44 194 in 31 days

Travel - City Helsinki

fi interest
People browsing weather of Helsinki but do not live in Uusimaa area
Segment name in DSPs: Relevant Audience - FIN - Travel - City Helsinki
Travel - Greece 6 266 in 31 days

Travel - Greece

fi interest
People browsing weather of Greece
Segment name in DSPs: Relevant Audience - FIN - Travel - Greece
Pets 333 406 in 90 days

Pets

fi interest
Pet owners
Segment name in DSPs: Relevant Audience - FIN - Pets
Career - HR-development 15 453 in 31 days

Career - HR-development

fi interest
People looking for HR-development jobs
Segment name in DSPs: Relevant Audience - FIN - Career - Job search - HR-development
Career - ICT 40 181 in 31 days

Career - ICT

fi interest
People looking for jobs in ICT
Segment name in DSPs: Relevant Audience - FIN - Career - Job search - ICT
Career - Security Job Seekers 11 805 in 31 days

Career - Security Job Seekers

fi interest
People browsing security jobs
Segment name in DSPs: Relevant Audience - FIN - Career - Job search - Security
Career - Public sector and Organizations 56 760 in 31 days

Career - Public sector and Organizations

fi interest
People looking for jobs in public sector or organizations
Segment name in DSPs: Relevant Audience - FIN - Career - Job search - Public sector and Organizations
Career - Management and General Office work 92 035 in 31 days

Career - Management and General Office work

fi interest
People looking for a job in management or general office work
Segment name in DSPs: Relevant Audience - FIN - Career - Job search - Management and General Office work
Career - Summer Jobs 28 072 in 31 days

Career - Summer Jobs

fi interest
People browsing summer jobs
Segment name in DSPs: Relevant Audience - FIN - Career - Job search - Summer Jobs
Career - Retail and Sales 121 181 in 31 days

Career - Retail and Sales

fi interest
People looking for a job in retail or sales
Segment name in DSPs: Relevant Audience - FIN - Career - Job search - Retail and Sales
Healthy Living - Pollen Forecasts 609 in 31 days

Healthy Living - Pollen Forecasts

fi interest
People browsing pollen forecasts. This segment is most active in spring and summer season.
Segment name in DSPs: Relevant Audience - FIN - Healthy Living - Pollen Forecasts
Travel - Family destinations in Finland 98 in 31 days

Travel - Family destinations in Finland

fi interest
People browsing weather of Finnish Family destinations
Segment name in DSPs: Relevant Audience - FIN - Travel - Family destinations in Finland
Travel - Spain 105 375 in 31 days

Travel - Spain

fi interest
People browsing Spanish weather
Segment name in DSPs: Relevant Audience - FIN - Travel - Spain
Travel - France 8 668 in 31 days

Travel - France

fi interest
People browsing weather of France
Segment name in DSPs: Relevant Audience - FIN - Travel - France
Travel - Thailand 22 611 in 31 days

Travel - Thailand

fi interest
Segment name in DSPs: Relevant Audience - FIN - Travel - Thailand
Travel - Germany 14 650 in 31 days

Travel - Germany

fi interest
People browsing weather of Germany
Segment name in DSPs: Relevant Audience - FIN - Travel - Germany
Travel - Lithuania 1 105 in 31 days

Travel - Lithuania

fi interest
People browsing weather of Lithuania
Segment name in DSPs: Relevant Audience - FIN - Travel - Lithuania
Career - Spiritual and Churchy work 937 in 31 days

Career - Spiritual and Churchy work

fi interest
People browsing jobs of spiritual and churchy work
Segment name in DSPs: Relevant Audience - FIN - Career - Job search - Spiritual and Churchy work
Career - Maintenance 59 027 in 31 days

Career - Maintenance

fi interest
People browsing jobs of maintenance
Segment name in DSPs: Relevant Audience - FIN - Career - Job Search - Maintenance
Travel - City Stockholm 8 798 in 31 days

Travel - City Stockholm

fi interest
People browsing weather of Stockholm
Segment name in DSPs: Relevant Audience - FIN - Travel - City Stockholm
Demographics - Age Under 18 31 458 in 90 days

Demographics - Age Under 18

fi demographic
Teenagers
Segment name in DSPs: Relevant Audience - FIN - Demographics - Age - Under 18
Demographics - Age 18-24 232 224 in 90 days

Demographics - Age 18-24

fi demographic
Young Adults
Segment name in DSPs: Relevant Audience - FIN - Demographics - Age - 18-24
Demographics - Age 35-44 640 313 in 90 days

Demographics - Age 35-44

fi demographic
About fourties
Segment name in DSPs: Relevant Audience - FIN - Demographics - Age - 35-44
Demographics - Age 55-64 656 564 in 90 days

Demographics - Age 55-64

fi demographic
About sixty
Segment name in DSPs: Relevant Audience - FIN - Demographics - Age - 55-64
Demographics - Education - Primary or Secondary school 273 881 in 90 days

Demographics - Education - Primary or Secondary school

fi demographic
People with primary or secondary school education
Segment name in DSPs: Relevant Audience - FIN - Demographics - Education - Primary or Secondary school
Demographics - Education - High school or Tertiary or Tech college 278 521 in 90 days

Demographics - Education - High school or Tertiary or Tech college

fi demographic
People with high school or tertiary or tech college education
Segment name in DSPs: Relevant Audience - FIN - Demographics - Education - High school or Tertiary or Tech college
Demographics - Education - University or Postgraduate 107 219 in 90 days

Demographics - Education - University or Postgraduate

fi demographic
People with university or postgraduaten education
Segment name in DSPs: Relevant Audience - FIN - Demographics - Education - University or Postgraduate
Demographics - Household Income - over 70 000 128 568 in 90 days

Demographics - Household Income - over 70 000

fi demographic
Households whose income is over 70 000
Segment name in DSPs: Relevant Audience - FIN - Demographics - Household Income - over 70 000
Demographics - Gender - Female 1 834 144 in 90 days

Demographics - Gender - Female

fi demographic
Females in Finland
Segment name in DSPs: Relevant Audience - FIN - Demographics - Gender - Female
Style and Fashion - Beauty and Fashion 602 876 in 90 days

Style and Fashion - Beauty and Fashion

fi interest
People for whom beauty and fashion is essential
Segment name in DSPs: Relevant Audience - FIN - Style and Fashion - Beauty and Fashion
Food and Drink 670 084 in 90 days

Food and Drink

fi interest
People who love food and drink
Segment name in DSPs: Relevant Audience - FIN - Food and Drink
Family and Relationships - Parenting 290 294 in 90 days

Family and Relationships - Parenting

fi interest
People in a stage of life of family and parenting
Segment name in DSPs: Relevant Audience - FIN - Family and Relationships - Parenting
Style and Fashion - Fashion Trends 1 119 317 in 90 days

Style and Fashion - Fashion Trends

fi interest
People interested in style and fashion into a stage they can be regarded as trend setters
Segment name in DSPs: Relevant Audience - FIN - Style and Fashion - Fashion Trends
Demographics - Household size - 5 or more persons 18 286 in 90 days

Demographics - Household size - 5 or more persons

fi demographic
Households of 5 or more persons
Segment name in DSPs: Relevant Audience - FIN - Demographics - Household size - 5 or more persons
Demographics - Family Type - No Children 238 451 in 90 days

Demographics - Family Type - No Children

fi demographic
Families with no children
Segment name in DSPs: Relevant Audience - FIN - Demographics - Family Type - No Children
Demographics - Women 18-44 827 238 in 90 days

Demographics - Women 18-44

fi demographic
Women under 44
Segment name in DSPs: Relevant Audience - FIN - Demographics - Age - Women 18-44
Demographics - Men 18-44 616 066 in 90 days

Demographics - Men 18-44

fi demographic
Men under 44
Segment name in DSPs: Relevant Audience - FIN - Demographics - Age - Men 18-44
Travel - Russia 17 789 in 31 days

Travel - Russia

fi interest
People browsing weather of Russia
Segment name in DSPs: Relevant Audience - FIN - Travel - Russia
Career - Job seekers in Finland 659 267 in 31 days

Career - Job seekers in Finland

fi interest
People browsing for a new job
Segment name in DSPs: Relevant Audience - FIN - Career - Job search - Job seekers
Career - Social and Care Sector 53 982 in 31 days

Career - Social and Care Sector

fi interest
People looking for a job in social of care sector
Segment name in DSPs: Relevant Audience - FIN - Career - Job search - Social and Care Sector
Career - Specialists and Consultancy 72 971 in 31 days

Career - Specialists and Consultancy

fi interest
People looking for specialist or consultancy jobs
Segment name in DSPs: Relevant Audience - FIN - Career - Job search - Specialists and Consultancy
Career - Legal 7 514 in 31 days

Career - Legal

fi interest
People looking for a Legal job
Segment name in DSPs: Relevant Audience - FIN - Career - Job search - Legal
Career - Construction work 39 343 in 31 days

Career - Construction work

fi interest
People looking for a job in construction industry
Segment name in DSPs: Relevant Audience - FIN - Career - Job search - Construction work
Career - Industry and Technology 61 399 in 31 days

Career - Industry and Technology

fi interest
People looking for a job in industry or technology
Segment name in DSPs: Relevant Audience - FIN - Career - Job search - Industry and Technology
Career - Restaurants and Tourism 44 558 in 31 days

Career - Restaurants and Tourism

fi interest
People looking for a job in restaurants or tourism
Segment name in DSPs: Relevant Audience - FIN - Career - Job search - Restaurants and Tourism
Career - Doctors Psychologists Psychiatrists 11 121 in 31 days

Career - Doctors Psychologists Psychiatrists

fi interest
Doctors, psychologists and psychiatrists looking for job
Segment name in DSPs: Relevant Audience - FIN - Career - Job search - Doctors Psychologists Psychiatrists
Sports - Golf players 75 028 in 90 days

Sports - Golf players

fi interest
With this audience Golf players can be reached
Segment name in DSPs: Relevant Audience - FIN - Sports - Golf players
Travel - Ski Tourists 21 384 in 31 days

Travel - Ski Tourists

fi seasonal interest
People browsing weather of ski resorts
Segment name in DSPs: Relevant Audience - FIN - Travel - Ski Tourists
Travel - Italy 11 744 in 31 days

Travel - Italy

fi interest
People browsing weather of Italy
Segment name in DSPs: Relevant Audience - FIN - Travel - Italy
Travel - Great Britain 10 236 in 31 days

Travel - Great Britain

fi interest
People browsing weather of Great Britain
Segment name in DSPs: Relevant Audience - FIN - Travel - Great Britain
Travel - Slovenia 386 in 31 days

Travel - Slovenia

fi interest
People browsing weather of Slovenia
Segment name in DSPs: Relevant Audience - FIN - Travel - Slovenia
Travel - Estonia 43 416 in 31 days

Travel - Estonia

fi interest
People browsing Estonian weather
Segment name in DSPs: Relevant Audience - FIN - Travel - Estonia
Travel - Latvia 2 921 in 31 days

Travel - Latvia

fi interest
People browsing weather of Latvia
Segment name in DSPs: Relevant Audience - FIN - Travel - Latvia
Travel - Hungary 3 660 in 31 days

Travel - Hungary

fi interest
People browsing weather of Hungary
Segment name in DSPs: Relevant Audience - FIN - Travel - Hungary
Travel - United States 15 255 in 31 days

Travel - United States

fi interest
People browsing weather of United States
Segment name in DSPs: Relevant Audience - FIN - Travel - United States
Career - Advertising and marketing 37 652 in 31 days

Career - Advertising and marketing

fi interest
Marketing people or graphic designers who are looking for a job
Segment name in DSPs: Relevant Audience - FIN - Career - Job search - Advertising and marketing
Career - Management and Directors 23 171 in 31 days

Career - Management and Directors

fi interest
Job seekers of management and director positions
Segment name in DSPs: Relevant Audience - FIN - Career - Job search - Management and Directors
Career - Entrepreneurs 5 912 in 31 days

Career - Entrepreneurs

fi interest
People looking for an entrepreneur job
Segment name in DSPs: Relevant Audience - FIN - Career - Job search - Entrepreneurs
Demographics - Household income - 20 000 - 45 000 204 088 in 90 days

Demographics - Household income - 20 000 - 45 000

fi demographic
People whose household income is within range of 20 000 - 45 000
Segment name in DSPs: Relevant Audience - FIN - Demographics - Household Income - 20 000 - 45 000
Demographics - Household Income - 45 000 - 70 000 117 494 in 90 days

Demographics - Household Income - 45 000 - 70 000

fi demographic
Household within income range of 45 000 - 70 000
Segment name in DSPs: Relevant Audience - FIN - Demographics - Household Income - 45 000 - 70 000
Demographics - Household Income - under 12 000 94 160 in 90 days

Demographics - Household Income - under 12 000

fi demographic
Households whose income is under 12 000
Segment name in DSPs: Relevant Audience - FIN - Demographics - Household Income - under 12 000
Automotive - Car Enthusiasts 395 483 in 90 days

Automotive - Car Enthusiasts

fi interest
This audience is highly interested in cars, motorbikes or motor racing
Segment name in DSPs: Relevant Audience - FIN - Automotive - Car Enthusiasts
Sports - Active Outdoors and Nature 142 941 in 90 days

Sports - Active Outdoors and Nature

fi interest
People into hiking and nature
Segment name in DSPs: Relevant Audience - FIN - Sports - Active Outdoors and Nature
Technology and Computing - Computing and Consumer Electronics 143 313 in 90 days

Technology and Computing - Computing and Consumer Electronics

fi seasonal interest
Audience who follows the field of gadgets, home electronics and information technology
Segment name in DSPs: Relevant Audience - FIN - Technology and Computing - Computing and Consumer Electronics
Demographics - Household size - 1 person 152 155 in 90 days

Demographics - Household size - 1 person

fi demographic
People who live on their own
Segment name in DSPs: Relevant Audience - FIN - Demographics - Household size - 1 person
Demographics - Family Type - Families with Children - Boys 111 361 in 90 days

Demographics - Family Type - Families with Children - Boys

fi seasonal demographic
Families with Boys
Segment name in DSPs: Relevant Audience - FIN - Demographics - Family Type - Families with Children - Boys
Demographics - Men Over 44 769 751 in 90 days

Demographics - Men Over 44

fi demographic
Men over 44
Segment name in DSPs: Relevant Audience - FIN - Demographics - Age - Men Over 44
Career - HR and Management positions 12 725 in 31 days

Career - HR and Management positions

fi interest
People looking for HR-management jobs
Segment name in DSPs: Relevant Audience - FIN - Career - Job search - HR Management positions
Career - Real Estate 7 888 in 31 days

Career - Real Estate

fi interest
People looking for a job in real estate area
Segment name in DSPs: Relevant Audience - FIN - Career - Job search - Real Estate
Career - Teachers and Education 15 891 in 31 days

Career - Teachers and Education

fi interest
People browsing teachers' or education position
Segment name in DSPs: Relevant Audience - FIN - Career - Job search - Teachers and Education
Career - Customer Service and Cashiers 94 754 in 31 days

Career - Customer Service and Cashiers

fi interest
People looking for a job in customer service or as a cashier
Segment name in DSPs: Relevant Audience - FIN - Career - Job search - Customer Service and Cashiers
Career - Beauty and Welfare Services 26 570 in 31 days

Career - Beauty and Welfare Services

fi interest
People looking for a job in Beauty and welfare services
Segment name in DSPs: Relevant Audience - FIN - Career - Job search - Beauty and Welfare Services
Career - Logistics and Transport 50 303 in 31 days

Career - Logistics and Transport

fi interest
People looking for a job in logistics and transport
Segment name in DSPs: Relevant Audience - FIN - Career - Job search - Logistics and Transport
Career - Financial Management and Banking 28 712 in 31 days

Career - Financial Management and Banking

fi interest
People browsing jobs of financial management and banking
Segment name in DSPs: Relevant Audience - FIN - Career - Job search - Financial Management and Banking
Hobbies and Interests - Boaters 48 094 in 90 days

Hobbies and Interests - Boaters

fi interest
People browsing weather for boaters
Segment name in DSPs: Relevant Audience - FIN - Hobbies and Interests - Boaters
Automotive - Winter Car Drivers 486 400 in 90 days

Automotive - Winter Car Drivers

fi seasonal interest
People browsing forecasts of winter driving conditions
Segment name in DSPs: Relevant Audience - FIN - Automotive - Winter Car Drivers
Travel - Portugal 13 277 in 31 days

Travel - Portugal

fi interest
People browsing weather of Portugal
Segment name in DSPs: Relevant Audience - FIN - Travel - Portugal
Travel - Czech Republic 5 046 in 31 days

Travel - Czech Republic

fi interest
People browsing weather of Czech Republic
Segment name in DSPs: Relevant Audience - FIN - Travel - Czech Republic
Travel - Turkey 6 991 in 31 days

Travel - Turkey

fi interest
People browsing weather of Turkey
Segment name in DSPs: Relevant Audience - FIN - Travel - Turkey
Travel - Beach Travel 153 058 in 31 days

Travel - Beach Travel

fi seasonal interest
People seeking for hot and sun especially in winter time
Segment name in DSPs: Relevant Audience - FIN - Travel - Beach Travel
Career - Students, Trainees and Part-time 126 702 in 31 days

Career - Students, Trainees and Part-time

fi interest
People browsing jobs for student trainees or part-time jobs
Segment name in DSPs: Relevant Audience - FIN - Career - Job search - Students Trainees and Part-time
Career - Product design 2 796 in 31 days

Career - Product design

fi interest
People looking for a job in product, graphic, service or game design
Segment name in DSPs: Relevant Audience - FIN - Career - Job search - Product design
Travel - EU City Travelers 66 474 in 31 days

Travel - EU City Travelers

fi interest
People who likely have plans to travel to an European city - Browsing weather of EU Cities
Segment name in DSPs: Relevant Audience - FIN - Travel - EU City Travelers
Demographics - Gender - Male 1 402 739 in 90 days

Demographics - Gender - Male

fi demographic
Males in Finland
Segment name in DSPs: Relevant Audience - FIN - Demographics - Gender - Male
Demographics - Age 45-54 628 667 in 90 days

Demographics - Age 45-54

fi demographic
About fifties
Segment name in DSPs: Relevant Audience - FIN - Demographics - Age - 45-54
Pop Culture - Celebrities and Pop Culture 354 173 in 90 days

Pop Culture - Celebrities and Pop Culture

fi interest
Reach the ones that love pop, entertainment and stars
Segment name in DSPs: Relevant Audience - FIN - Pop Culture - Celebrities and Pop Culture
Video Games - PC and Console Games 107 662 in 90 days

Video Games - PC and Console Games

fi seasonal interest
People who play console games, casual online games and are keen on game technonogy
Segment name in DSPs: Relevant Audience - FIN - Video Gaming - PC and Console Games
Events and Attractions - Bars, Restaurants and Nightlife 192 433 in 90 days

Events and Attractions - Bars, Restaurants and Nightlife

fi interest
People who are keen on nightlife, bars & restaurants, weekend happenings
Segment name in DSPs: Relevant Audience - FIN - Events and Attractions - Bars Restaurants and Nightlife
Travel - Travel Enthusiasts 1 952 856 in 90 days

Travel - Travel Enthusiasts

fi interest
People keen on travelling in general
Segment name in DSPs: Relevant Audience - FIN - Travel - Travel Enthusiasts
Demographics - Employment - Working 444 659 in 90 days

Demographics - Employment - Working

fi demographic
People who are at work
Segment name in DSPs: Relevant Audience - FIN - Demographics - Employment - Working
Demographics - Age over 64 458 008 in 90 days

Demographics - Age over 64

fi demographic
Elderly
Segment name in DSPs: Relevant Audience - FIN - Demographics - Age - Over 64
Demographics - Family Type - Families with Children - Boys and Girls 110 880 in 90 days

Demographics - Family Type - Families with Children - Boys and Girls

fi seasonal demographic
Families that have recognized to have both boys and girls
Segment name in DSPs: Relevant Audience - FIN - Demographics - Family Type - Families with Children - Boys and Girls
Demographics - Family Type - Families with Children - Girls 153 405 in 90 days

Demographics - Family Type - Families with Children - Girls

fi seasonal demographic
Families with Girls
Segment name in DSPs: Relevant Audience - FIN - Demographics - Family Type - Families with Children - Girls
Demographics - Women Over 44 975 999 in 90 days

Demographics - Women Over 44

fi demographic
Women aged above 44
Segment name in DSPs: Relevant Audience - FIN - Demographics - Age - Women Over 44
Demographics - Family Type - Families with Children 407 994 in 90 days

Demographics - Family Type - Families with Children

fi seasonal demographic
Families with Children
Segment name in DSPs: Relevant Audience - FIN - Demographics - Family Type - Families with Children
Travel - Sweden 23 344 in 31 days

Travel - Sweden

fi interest
People browsing weather of Sweden
Segment name in DSPs: Relevant Audience - FIN - Travel - Sweden
Travel - Denmark 4 286 in 31 days

Travel - Denmark

fi interest
People browsing weather of Denmark
Segment name in DSPs: Relevant Audience - FIN - Travel - Denmark
Career - Healthcare 47 387 in 31 days

Career - Healthcare

fi interest
People looking for Healthcare positions
Segment name in DSPs: Relevant Audience - FIN - Career - Job search - Healthcare
Travel - City Tallinn 21 843 in 31 days

Travel - City Tallinn

fi interest
People browsing weather of Tallinn
Segment name in DSPs: Relevant Audience - FIN - Travel - City Tallinn
Demographics - Age 25-34 569 773 in 90 days

Demographics - Age 25-34

fi demographic
About thirties
Segment name in DSPs: Relevant Audience - FIN - Demographics - Age - 25-34
Demographics - Household Income - 12 000 - 20 000 122 390 in 90 days

Demographics - Household Income - 12 000 - 20 000

fi demographic
Households with income within range of 12 000 - 20 000
Segment name in DSPs: Relevant Audience - FIN - Demographics - Household Income - 12 000 - 20 000
Home and Garden - Interior Decorating 69 732 in 90 days

Home and Garden - Interior Decorating

fi seasonal interest
People who are interested in redecorating their homes
Segment name in DSPs: Relevant Audience - FIN - Home and Garden - Interior Decorating
Healthy Living - Nutrition and Wellness 277 285 in 90 days

Healthy Living - Nutrition and Wellness

fi interest
People into health, fitness, wellbeing, diets and treatments
Segment name in DSPs: Relevant Audience - FIN - Healthy Living - Nutrition and Wellness
Music and Audio 305 518 in 90 days

Music and Audio

fi interest
Music lovers, the ones that love to listen music, go to gigs or even create music.
Segment name in DSPs: Relevant Audience - FIN - Music and Audio
Sports - Sport Followers 1 720 666 in 90 days

Sports - Sport Followers

fi interest
Find the people cheering for Finnish sporters
Segment name in DSPs: Relevant Audience - FIN - Sports - Sport Followers
Demographics - Employment - Studying 45 296 in 90 days

Demographics - Employment - Studying

fi demographic
Students
Segment name in DSPs: Relevant Audience - FIN - Demographics - Employment - Studying
Demographics - Household size - 2 - 4 persons 496 559 in 90 days

Demographics - Household size - 2 - 4 persons

fi demographic
Household size with 2 - 4 persons
Segment name in DSPs: Relevant Audience - FIN - Demographics - Household size - 2-4 persons
Events and Attractions - Summer Festivals 4 600 in 31 days

Events and Attractions - Summer Festivals

fi
People interested in going to Summer festivals. On sale in the summer season only.
Segment name in DSPs: Relevant Audience - FIN - Events and Attractions - Summer Festivals
Home and Garden - Home Improvement and DIY 238 333 in 90 days

Home and Garden - Home Improvement and DIY

fi interest
People who want to have something new in their homes or are willing to do it yourself solutions
Segment name in DSPs: Relevant Audience - FIN - Home and Garden - Home Improvement and DIY
Personal Finance and Economy 37 149 in 31 days

Personal Finance and Economy

fi interest
People interested in personal loans, savings or credits
Segment name in DSPs: Relevant Audience - FIN - Personal Finance and Economy
Travel - World Travelers 145 689 in 31 days

Travel - World Travelers

no interest
People searching for travel destinations
Segment name in DSPs: Relevant Audience - NO - Travel - World Travelers
Travel - World Travelers 499 048 in 90 days

Travel - World Travelers

dk seasonal interest
People searching for travel destinations
Segment name in DSPs: Relevant Audience - DK - Travel - World Travelers
Sports - Ice Hockey Fans 1 743 231 in 90 days

Sports - Ice Hockey Fans

fi seasonal interest
Real Ice Hockey fans who browse ice hockey pages several times a month
Segment name in DSPs: Relevant Audience - FIN - Sports - Ice Hockey Fans
Travel - World Travelers 424 550 in 90 days

Travel - World Travelers

se interest
People searching for travel destinations
Segment name in DSPs: Relevant Audience - SE - Travel - World Travelers
Travel - Sun and Beach 16 971 in 90 days

Travel - Sun and Beach

dk seasonal interest
People searching for travels to sunny beaches.
Segment name in DSPs: Relevant Audience - DK - Travel - Beach travel
Travel - Beach Travel 8 027 in 90 days

Travel - Beach Travel

no interest
People interested in travelling to sunny beaches.
Segment name in DSPs: Relevant Audience - NO - Travel - Beach Travel
Travel - Beach Travel 24 022 in 90 days

Travel - Beach Travel

se interest
People interested in travelling to sunny beaches.
Segment name in DSPs: Relevant Audience - SE - Travel - Beach Travel
Demographics - Age - Under 18 25 833 in 90 days

Demographics - Age - Under 18

dk demographic
People under 18 years old
Segment name in DSPs: Relevant Audience - DK - Demographics - Age - under 18
Demographics - Age - 25-34 11 049 in 90 days

Demographics - Age - 25-34

se demographic
People between the age of 25 and 34 years old.
Segment name in DSPs: Relevant Audience - SE - Demographics - Age - 25-34
Demographics - Age - 35-44 15 179 in 90 days

Demographics - Age - 35-44

no demographic
People between the age of 35 and 44 years old.
Segment name in DSPs: Relevant Audience - NO - Demographics - Age - 35-44
Demographics - Age - 35-44 10 685 in 90 days

Demographics - Age - 35-44

se demographic
People between the age of 35 and 44 years old.
Segment name in DSPs: Relevant Audience - SE - Demographics - Age - 35-44
Demographics - Age - 18-24 47 448 in 90 days

Demographics - Age - 18-24

se demographic
People between the age of 18 and 24 years old.
Segment name in DSPs: Relevant Audience - SE - Demographics - Age - 18-24
Demographics - Age - 25-34 143 114 in 90 days

Demographics - Age - 25-34

dk demographic
People between 25 and 34 years old
Segment name in DSPs: Relevant Audience - DK - Demographics - Age - 25-34
Demographics - Age - 45-54 139 276 in 90 days

Demographics - Age - 45-54

dk demographic
People between 45 and 54 years
Segment name in DSPs: Relevant Audience - DK - Demographics - Age - 45-54
Demographics - Age - 55-64 41 380 in 90 days

Demographics - Age - 55-64

se demographic
People between the age of 55 and 64 years old.
Segment name in DSPs: Relevant Audience - SE - Demographics - Age - 55-64
Demographics - Age - Over 64 185 193 in 90 days

Demographics - Age - Over 64

dk demographic
People over the of 64 years old.
Segment name in DSPs: Relevant Audience - DK - Demographics - Age - Over 64
Demographics - Age - under 18 2 966 in 90 days

Demographics - Age - under 18

se demographic
People under the age of 18 years old.
Segment name in DSPs: Relevant Audience - SE - Demographics - Age - under 18
Demographics - Age - 18-24 186 793 in 90 days

Demographics - Age - 18-24

dk demographic
People between 18 and 20 years old.
Segment name in DSPs: Relevant Audience - DK - Demographics - Age - 18-24
Demographics - Age - 18-24 4 798 in 90 days

Demographics - Age - 18-24

no demographic
People between the age of 18 and 24 years old.
Segment name in DSPs: Relevant Audience - NO - Demographics - Age - 18-24
Demographics - Age - 25-34 12 994 in 90 days

Demographics - Age - 25-34

no demographic
People between the age of 25 and 34 years old.
Segment name in DSPs: Relevant Audience - NO - Demographics - Age - 25-34
Demographics - Age - 35-44 79 361 in 90 days

Demographics - Age - 35-44

dk demographic
People between 35 and 44 years old
Segment name in DSPs: Relevant Audience - DK - Demographics - Age - 35-44
Demographics - Age - 45-54 13 812 in 90 days

Demographics - Age - 45-54

no demographic
People between the age of 45 and 54 years old.
Segment name in DSPs: Relevant Audience - NO - Demographics - Age - 45-54
Demographics - Age - 45-54 38 724 in 90 days

Demographics - Age - 45-54

se demographic
People between the age of 45 and 54 years old.
Segment name in DSPs: Relevant Audience - SE - Demographics - Age - 45-54
Demographics - Age - 55-64 179 127 in 90 days

Demographics - Age - 55-64

dk demographic
People between 55 and 64 years
Segment name in DSPs: Relevant Audience - DK - Demographics - Age - 55-64
Demographics - Age - 55-64 57 027 in 90 days

Demographics - Age - 55-64

no demographic
People between the age of 55 and 64 years old.
Segment name in DSPs: Relevant Audience - NO - Demographics - Age - 55-64
Demographics - Age - Above 64 15 156 in 90 days

Demographics - Age - Above 64

se demographic
People above the age of 64 years old.
Segment name in DSPs: Relevant Audience - SE - Demographics - Age - Over 64
Demographics - Age - Women 18-44 271 523 in 90 days

Demographics - Age - Women 18-44

dk demographic
Women between 18 and 44 years old
Segment name in DSPs: Relevant Audience - DK - Demographics - Age - Women 18-44
Demographics - Age - Women 18-44 16 371 in 90 days

Demographics - Age - Women 18-44

no demographic
Women between the age of 18 and 44 years old.
Segment name in DSPs: Relevant Audience - NO - Demographics - Age - Women 18-44
Demographics - Age - Women 18-44 33 005 in 90 days

Demographics - Age - Women 18-44

se demographic
Women between the age of 18 and 44 years old.
Segment name in DSPs: Relevant Audience - SE - Demographics - Age - Women 18-44
Demographics - Men 18-44 137 644 in 90 days

Demographics - Men 18-44

dk demographic
Men between 18 and 44 years old
Segment name in DSPs: Relevant Audience - DK - Demographics - Age - Men 18-44
Demographics - Age - Men 18-44 16 622 in 90 days

Demographics - Age - Men 18-44

no demographic
Men between the age of 18 and 44 years old.
Segment name in DSPs: Relevant Audience - NO - Demographics - Age - Men 18-44
Demographics - Age - Men 18-44 36 216 in 90 days

Demographics - Age - Men 18-44

se demographic
Men between the age of 18 and 44 years old.
Segment name in DSPs: Relevant Audience - SE - Demographics - Age - Men 18-44
Demographics - Age - Women above 44 272 353 in 90 days

Demographics - Age - Women above 44

dk demographic
Women above 44 years old
Segment name in DSPs: Relevant Audience - DK - Demographics - Age - Women over 44
Demographics - Age - Women above 44 77 626 in 90 days

Demographics - Age - Women above 44

no demographic
Women above the age of 44 years old.
Segment name in DSPs: Relevant Audience - NO - Demographics - Age - Women over 44
Demographics - Age - Women above 44 78 708 in 90 days

Demographics - Age - Women above 44

se demographic
Women above the age of 44 years old.
Segment name in DSPs: Relevant Audience - SE - Demographics - Age - Women over 44
Demographics - Age - Men above 44 231 159 in 90 days

Demographics - Age - Men above 44

dk demographic
Men above 44 years old
Segment name in DSPs: Relevant Audience - DK - Demographics - Age - Men over 44
Demographics - Age - Men above 44 9 131 in 90 days

Demographics - Age - Men above 44

no demographic
Men above the age of 44 years old.
Segment name in DSPs: Relevant Audience - NO - Demographics - Age - Men over 44
Demographics - Age - Men above 44 16 545 in 90 days

Demographics - Age - Men above 44

se demographic
Men above the age of 44 years old.
Segment name in DSPs: Relevant Audience - SE - Demographics - Age - Men over 44
Demographics - Gender – Female 94 869 in 90 days

Demographics - Gender – Female

no demographic
Females
Segment name in DSPs: Relevant Audience - NO - Demographics - Gender - Female
Demographics - Gender - Female 562 571 in 90 days

Demographics - Gender - Female

dk demographic
Females
Segment name in DSPs: Relevant Audience - DK - Demographics - Gender - Female
Demographics - Gender – Female 112 558 in 90 days

Demographics - Gender – Female

se demographic
Females
Segment name in DSPs: Relevant Audience - SE - Demographics - Gender - Female
Demographics - Gender - Male 28 304 in 90 days

Demographics - Gender - Male

no demographic
Males
Segment name in DSPs: Relevant Audience - NO - Demographics - Gender - Male
Demographics - Employment – Studying 5 415 in 90 days

Demographics - Employment – Studying

no demographic
Students
Segment name in DSPs: Relevant Audience - NO - Demographics - Employment - Studying
Demographics - Gender - Male 376 112 in 90 days

Demographics - Gender - Male

dk demographic
Males
Segment name in DSPs: Relevant Audience - DK - Demographics - Gender - Male
Demographics - Gender – Male 55 138 in 90 days

Demographics - Gender – Male

se demographic
Males
Segment name in DSPs: Relevant Audience - SE - Demographics - Gender - Male
Demographics - Employment - Studying 165 326 in 90 days

Demographics - Employment - Studying

dk demographic
Students
Segment name in DSPs: Relevant Audience - DK - Demographics - Employment - Studying
Demographics - Employment – Studying 40 841 in 90 days

Demographics - Employment – Studying

se demographic
Students
Segment name in DSPs: Relevant Audience - SE - Demographics - Employment - Studying
Demographics - Employment – Working 84 504 in 90 days

Demographics - Employment – Working

se demographic
People who are currently employed.
Segment name in DSPs: Relevant Audience - SE - Demographics - Employment - Working
Demographics - Family Type - Families with Children - Boys 220 931 in 90 days

Demographics - Family Type - Families with Children - Boys

dk seasonal demographic
Families with male children
Segment name in DSPs: Relevant Audience - DK - Demographics - Family Type - Families with Children - Boys
Demographics - Family Type - Families with Children - Boys 26 404 in 90 days

Demographics - Family Type - Families with Children - Boys

no demographic
Families with male children
Segment name in DSPs: Relevant Audience - NO - Demographics - Family Type - Families with Children - Boys
Demographics - Family Type - Families with Children - Boys 27 140 in 90 days

Demographics - Family Type - Families with Children - Boys

se demographic
Families with male children
Segment name in DSPs: Relevant Audience - SE - Demographics - Family Type - Families with Children - Boys
Demographics - Family Type - No Children 31 944 in 90 days

Demographics - Family Type - No Children

no demographic
Families without children
Segment name in DSPs: Relevant Audience - NO - Demographics - Family Type - No Children
Demographics - Family Type - No Children 55 550 in 90 days

Demographics - Family Type - No Children

se demographic
Families without children
Segment name in DSPs: Relevant Audience - SE - Demographics - Family Type - No Children
Demographics - Employment - Working 612 026 in 90 days

Demographics - Employment - Working

dk demographic
People who are currently employed
Segment name in DSPs: Relevant Audience - DK - Demographics - Employment - Working
Demographics - Employment - Other 174 635 in 90 days

Demographics - Employment - Other

dk demographic
People who are neither studying or currently employed.
Segment name in DSPs: Relevant Audience - DK - Demographics - Employment - Other
Demographics - Employment – Working 104 100 in 90 days

Demographics - Employment – Working

no demographic
People who are currently employed.
Segment name in DSPs: Relevant Audience - NO - Demographics - Employment - Working
Demographics - Family type - No Children 294 025 in 90 days

Demographics - Family type - No Children

dk demographic
Families without children
Segment name in DSPs: Relevant Audience - DK - Demographics - Family type - No Children
Demographics - Family Type - Families with Children - Boys and Girls 191 295 in 90 days

Demographics - Family Type - Families with Children - Boys and Girls

dk seasonal demographic
Families with both girls and boys
Segment name in DSPs: Relevant Audience - DK - Demographics - Family Type - Families with Children - Boys and Girls
Demographics - Family Type - Families with Children - Boys and Girls 11 684 in 90 days

Demographics - Family Type - Families with Children - Boys and Girls

no demographic
Families with both male and female children
Segment name in DSPs: Relevant Audience - NO - Demographics - Family Type - Families with Children - Boys and Girls
Demographics - Family Type - Families with Children - Girls 202 846 in 90 days

Demographics - Family Type - Families with Children - Girls

dk seasonal demographic
Families with female children
Segment name in DSPs: Relevant Audience - DK - Demographics - Family Type - Families with Children - Girls
Demographics - Family Type - Families with Children - Girls 45 798 in 90 days

Demographics - Family Type - Families with Children - Girls

no demographic
Families with female children
Segment name in DSPs: Relevant Audience - NO - Demographics - Family Type - Families with Children - Girls
Demographics - Family Type - Families with Children - Girls 27 508 in 90 days

Demographics - Family Type - Families with Children - Girls

se demographic
Families with female children
Segment name in DSPs: Relevant Audience - SE - Demographics - Family Type - Families with Children - Girls
Demographics - Household size - 2 - 4 persons 817 134 in 90 days

Demographics - Household size - 2 - 4 persons

dk demographic
2-4 person households
Segment name in DSPs: Relevant Audience - DK - Demographics - Household size - 2-4 persons
Demographics - Household size - 2-4 persons 110 689 in 90 days

Demographics - Household size - 2-4 persons

no demographic
2-4 person households
Segment name in DSPs: Relevant Audience - NO - Demographics - Household size - 2-4 persons
Demographics - Family Type - Families with Children - Boys and Girls 30 712 in 90 days

Demographics - Family Type - Families with Children - Boys and Girls

se demographic
Families with both male and female children
Segment name in DSPs: Relevant Audience - SE - Demographics - Family Type - Families with Children - Boys and Girls
Demographics - Household size - 1 person 91 804 in 90 days

Demographics - Household size - 1 person

dk demographic
Single person households
Segment name in DSPs: Relevant Audience - DK - Demographics - Household size - 1 person
Demographics - Household size - 1 person 7 453 in 90 days

Demographics - Household size - 1 person

no demographic
Single person households
Segment name in DSPs: Relevant Audience - NO - Demographics - Household size - 1 person
Demographics - Household size - 1 person 18 406 in 90 days

Demographics - Household size - 1 person

se demographic
Single person households
Segment name in DSPs: Relevant Audience - SE - Demographics - Household size - 1 person
Demographics - Household size - 2-4 persons 124 391 in 90 days

Demographics - Household size - 2-4 persons

se demographic
2-4 person households
Segment name in DSPs: Relevant Audience - SE - Demographics - Household size - 2-4 persons
Demographics - Household size - 5 or more persons 23 749 in 90 days

Demographics - Household size - 5 or more persons

dk demographic
Households with 5 or more persons
Segment name in DSPs: Relevant Audience - DK - Demographics - Household size - 5 or more persons
Demographics - Household size - 5 or more persons 3 736 in 90 days

Demographics - Household size - 5 or more persons

se demographic
Households with 5 or more persons
Segment name in DSPs: Relevant Audience - SE - Demographics - Household size - 5 or more persons
Demographics - Family type - Families with Children 630 091 in 90 days

Demographics - Family type - Families with Children

dk seasonal demographic
Families with children
Segment name in DSPs: Relevant Audience - DK - Demographics - Family Type - Families with Children
Demographics - Family Type - Families with Children 86 737 in 90 days

Demographics - Family Type - Families with Children

no demographic
Families with children
Segment name in DSPs: Relevant Audience - NO - Demographics - Family Type - Families with Children
Demographics - Family Type - Families with Children 88 576 in 90 days

Demographics - Family Type - Families with Children

se demographic
Families with children
Segment name in DSPs: Relevant Audience - SE - Demographics - Family Type - Families with Children
Demographics - Household Income - EUR 12.000 - 20.000 108 270 in 90 days

Demographics - Household Income - EUR 12.000 - 20.000

dk demographic
Households with an income between approx. DKK 90.000 - 150.000
Segment name in DSPs: Relevant Audience - DK - Demographics - Household Income - EUR 12.000 - 20.000
Demographics - Household Income - EUR 12.000 - 20.000 12 664 in 90 days

Demographics - Household Income - EUR 12.000 - 20.000

no demographic
Households with an income between approx. NOK 110.000 - 190.000
Segment name in DSPs: Relevant Audience - NO - Demographics - Household Income - EUR 12.000 - 20.000
Demographics - Household Income - EUR 12.000 - 20.000 39 167 in 90 days

Demographics - Household Income - EUR 12.000 - 20.000

se demographic
Households with an income between approx. SEK 115.000 - 190.000
Segment name in DSPs: Relevant Audience - SE - Demographics - Household Income - EUR 12.000 - 20.000
Demographics - Household Income - EUR 20.000 - 45.000 378 970 in 90 days

Demographics - Household Income - EUR 20.000 - 45.000

dk demographic
Households with an income between approx. DKK 150.000 - 340.000
Segment name in DSPs: Relevant Audience - DK - Demographics - Household Income - EUR 20.000 - 45.000
Demographics - Household Income - EUR 20.000 - 45.000 32 792 in 90 days

Demographics - Household Income - EUR 20.000 - 45.000

no demographic
Households with an income between approx. NOK 190.000 - 420.000
Segment name in DSPs: Relevant Audience - NO - Demographics - Household Income - EUR 20.000 - 45.000
Demographics - Household Income - EUR 20.000 - 45.000 55 350 in 90 days

Demographics - Household Income - EUR 20.000 - 45.000

se demographic
Households with an income between approx. SEK 190.000 - 430.000
Segment name in DSPs: Relevant Audience - SE - Demographics - Household Income - EUR 20.000 - 45.000
Demographics - Household Income - EUR 45.000 - 70.000 189 563 in 90 days

Demographics - Household Income - EUR 45.000 - 70.000

dk demographic
Households with an income between approx. DKK 340.000 - 520.000
Segment name in DSPs: Relevant Audience - DK - Demographics - Household Income - EUR 45.000 - 70.000
Demographics - Household Income - EUR 45.000 - 70.000 26 580 in 90 days

Demographics - Household Income - EUR 45.000 - 70.000

no demographic
Households with an income between approx. NOK 420.000 - 655.000
Segment name in DSPs: Relevant Audience - NO - Demographics - Household Income - EUR 45.000 - 70.000
Demographics - Household Income - EUR 45.000 - 70.000 11 016 in 90 days

Demographics - Household Income - EUR 45.000 - 70.000

se demographic
Households with an income between approx. SEK 430.000 - 670.000
Segment name in DSPs: Relevant Audience - SE - Demographics - Household Income - EUR 45.000 - 70.000
Demographics - Household Income - over EUR 70.000 94 941 in 90 days

Demographics - Household Income - over EUR 70.000

dk demographic
Households with an income above approx. DKK 520.000
Segment name in DSPs: Relevant Audience - DK - Demographics - Household Income - over EUR 70.000
Demographics - Household Income - over EUR 70.000 31 097 in 90 days

Demographics - Household Income - over EUR 70.000

no demographic
Households with an income above approx. NOK 655.000
Segment name in DSPs: Relevant Audience - NO - Demographics - Household Income - over EUR 70.000
Demographics - Household Income - over EUR 70.000 21 551 in 90 days

Demographics - Household Income - over EUR 70.000

se demographic
Households with an income above approx. SEK 670.000
Segment name in DSPs: Relevant Audience - SE - Demographics - Household Income - over EUR 70.000
Demographics - Household Income - under EUR 12.000 160 929 in 90 days

Demographics - Household Income - under EUR 12.000

dk demographic
Households with an income below approx. DKK 90.000
Segment name in DSPs: Relevant Audience - DK - Demographics - Household Income - under EUR 12.000
Demographics - Household Income - under EUR 12.000 15 761 in 90 days

Demographics - Household Income - under EUR 12.000

no demographic
Households with an income below approx. NOK 110.000
Segment name in DSPs: Relevant Audience - NO - Demographics - Household Income - under EUR 12.000
Demographics - Household Income - under EUR 12.000 19 387 in 90 days

Demographics - Household Income - under EUR 12.000

se demographic
Households with an income below approx. SEK 115.000
Segment name in DSPs: Relevant Audience - SE - Demographics - Household Income - under EUR 12.000
Demographics - Education - High school or Tertiary or Tech college 269 205 in 90 days

Demographics - Education - High school or Tertiary or Tech college

dk demographic
People with education from High school, Tertiary or Tech college.
Segment name in DSPs: Relevant Audience - DK - Demographics - Education - High school or Tertiary or Tech college
Demographics - Education - High school or Tertiary or Tech college 62 945 in 90 days

Demographics - Education - High school or Tertiary or Tech college

se demographic
People with education from High school, Tertiary or Tech college.
Segment name in DSPs: Relevant Audience - SE - Demographics - Education - High school or Tertiary or Tech college
Demographics - Education - Primary or Secondary school 2 332 in 90 days

Demographics - Education - Primary or Secondary school

no demographic
People with up to Primary or Secondary school education
Segment name in DSPs: Relevant Audience - NO - Demographics - Education - Primary or Secondary School
Demographics - Education - Primary or Secondary school 8 666 in 90 days

Demographics - Education - Primary or Secondary school

se demographic
People with up to Primary or Secondary school education
Segment name in DSPs: Relevant Audience - SE - Demographics - Education - Primary or Secondary School
Demographics - Education - High school or Tertiary or Tech college 16 365 in 90 days

Demographics - Education - High school or Tertiary or Tech college

no demographic
People with education from High school, Tertiary or Tech college.
Segment name in DSPs: Relevant Audience - NO - Demographics - Education - High school or Tertiary or Tech college
Demographics - Education - Primary or Secondary school 104 378 in 90 days

Demographics - Education - Primary or Secondary school

dk demographic
People with up to Primary or Secondary school education
Segment name in DSPs: Relevant Audience - DK - Demographics - Education - Primary or Secondary school
Demographics - Education - University or Postgraduate 549 174 in 90 days

Demographics - Education - University or Postgraduate

dk demographic
People with up to University or Postgraduate education
Segment name in DSPs: Relevant Audience - DK - Demographics - Education - University or Postgraduate
Demographics - Education - University or Postgraduate 99 816 in 90 days

Demographics - Education - University or Postgraduate

no demographic
People with up to University or Postgraduate education
Segment name in DSPs: Relevant Audience - NO - Demographics - Education - University or Postgraduate
Demographics - Education - University or Postgraduate 71 276 in 90 days

Demographics - Education - University or Postgraduate

se demographic
People with up to University or Postgraduate education
Segment name in DSPs: Relevant Audience - SE - Demographics - Education - University or Postgraduate
Food and Drink 328 975 in 90 days

Food and Drink

dk interest
People interested in food and drink
Segment name in DSPs: Relevant Audience - DK - Food and Drink
Food and Drink 88 704 in 90 days

Food and Drink

no interest
Audiences interested in good food and drinks.
Segment name in DSPs: Relevant Audience - NO - Food and drink
Food and drink 84 474 in 90 days

Food and drink

se interest
Audiences interested in good food and drinks.
Segment name in DSPs: Relevant Audience - SE - Food and drink
Sports - Sport Followers 607 855 in 90 days

Sports - Sport Followers

dk interest
People following sport
Segment name in DSPs: Relevant Audience - DK - Sports - Sport Followers
Technology and Computing 375 207 in 90 days

Technology and Computing

dk seasonal interest
People with and interest in technology, computing and gadgets.
Segment name in DSPs: Relevant Audience - DK - Technology and Computing
Technology and Computing 102 112 in 90 days

Technology and Computing

no interest
Audiences interested in technology and the newest gadgets.
Segment name in DSPs: Relevant Audience - NO - Technology and Computing
Video gaming - PC and Console Games 146 087 in 90 days

Video gaming - PC and Console Games

dk seasonal interest
People interested in video and computer games
Segment name in DSPs: Relevant Audience - DK - Video gaming - PC and Console Games
Video Gaming 83 424 in 90 days

Video Gaming

no interest
Audiences interested in video games and gaming culture.
Segment name in DSPs: Relevant Audience - NO - Video Gaming
Video Gaming 57 002 in 90 days

Video Gaming

se interest
Audiences interested in video games.
Segment name in DSPs: Relevant Audience - SE - Video Gaming
Home and Garden - Interior Decorating 349 247 in 90 days

Home and Garden - Interior Decorating

dk seasonal interest
People with an interest in interior design
Segment name in DSPs: Relevant Audience - DK - Home and Garden - Interior Decorating
Style and Fashion - Beauty Fashion 337 691 in 90 days

Style and Fashion - Beauty Fashion

dk interest
People interested in beauty and fashion
Segment name in DSPs: Relevant Audience - DK - Style and Fashion - Beauty Fashion
Sports - Active Outdoors and Nature 147 928 in 90 days

Sports - Active Outdoors and Nature

dk interest
People interested in being active outdoors and nature activities
Segment name in DSPs: Relevant Audience - DK - Sports - Active Outdoors and Nature
Sports - Active Outdoors and Nature 84 108 in 90 days

Sports - Active Outdoors and Nature

no interest
Audiences interested in being active outdoors and experiencing nature.
Segment name in DSPs: Relevant Audience - NO - Sports - Active Outdoors and Nature
Sports - Active Outdoors and Nature 72 508 in 90 days

Sports - Active Outdoors and Nature

se interest
Audiences interested in being active outdoors and experiencing nature.
Segment name in DSPs: Relevant Audience - SE - Sports - Active Outdoors and Nature
Sports - Ice Hockey HIFK Fans 10 467 in 90 days

Sports - Ice Hockey HIFK Fans

fi interest
Real Ice Hockey fans who browse the ice hockey team HIFK pages or follow the the matches of HIFK on radio regularly
Segment name in DSPs: Relevant Audience - FIN - Sports - Ice Hockey HIFK Fans
Style and Fashion - Style and Trend Setters 210 882 in 90 days

Style and Fashion - Style and Trend Setters

dk seasonal interest
Audiences at the forefront of fashion and style.
Segment name in DSPs: Relevant Audience - DK - Style and Fashion - Style and Trend Setters
Style and Fashion - Style and Trend Setters 92 042 in 90 days

Style and Fashion - Style and Trend Setters

no interest
Audiences at the forefront of fashion and style.
Segment name in DSPs: Relevant Audience - NO - Style and Fashion - Style and Trend Setters
Style and Fashion - Style and Trend Setters 110 215 in 90 days

Style and Fashion - Style and Trend Setters

se interest
Audiences at the forefront of fashion and style.
Segment name in DSPs: Relevant Audience - SE - Style and Fashion - Style and Trend Setters
Style and Fashion - Beauty Fashion 46 481 in 90 days

Style and Fashion - Beauty Fashion

se interest
Audiences interested in fashion and beauty.
Segment name in DSPs: Relevant Audience - SE - Style and Fashion - Beauty Fashion
Family and Relationships - Parenting 283 274 in 90 days

Family and Relationships - Parenting

dk interest
People interested in family and parenting
Segment name in DSPs: Relevant Audience - DK - Family and Relationships - Parenting
Style and Fashion - Beauty Fashion 83 508 in 90 days

Style and Fashion - Beauty Fashion

no interest
Audiences interested in fashion and beauty.
Segment name in DSPs: Relevant Audience - NO - Style and Fashion - Beauty Fashion
Family and Relationships - Parenting 86 772 in 90 days

Family and Relationships - Parenting

no interest
People interested in family and parenting.
Segment name in DSPs: Relevant Audience - NO - Family and Relationships - Parenting
Family and Relationships - Parenting 74 920 in 90 days

Family and Relationships - Parenting

se interest
People interested in family and parenting
Segment name in DSPs: Relevant Audience - SE - Family and Relationships - Parenting
Pop Culture - Celebrities and Pop Culture 296 387 in 90 days

Pop Culture - Celebrities and Pop Culture

dk interest
People interested in celebrities and pop culture
Segment name in DSPs: Relevant Audience - DK - Pop Culture - Celebrities and Pop Culture
Music and Audio - Music 873 301 in 90 days

Music and Audio - Music

dk interest
The ones that love to listen music, go to gigs or create music.
Segment name in DSPs: Relevant Audience - DK - Music and Audio - Music
Sports - Ice Hockey JYP Fans 10 523 in 90 days

Sports - Ice Hockey JYP Fans

fi interest
Real Ice Hockey fans who browse the ice hockey team JYP pages or follow the the matches of JYP on radio regularly
Segment name in DSPs: Relevant Audience - FIN - Sports - Ice Hockey JYP Fans
Events and Attractions - Weekends and Nightlife 164 249 in 90 days

Events and Attractions - Weekends and Nightlife

dk interest
People with an interest in weekends and nightlife
Segment name in DSPs: Relevant Audience - DK - Events and Attractions - Weekends and Nightlife
Events and Attractions - Weekends and Nightlife 111 157 in 90 days

Events and Attractions - Weekends and Nightlife

no interest
People interested in going out, nightlife and weekend activities.
Segment name in DSPs: Relevant Audience - NO - Events and Attractions - Weekends and Nightlife
Events and Attractions - Weekends and Nightlife 80 453 in 90 days

Events and Attractions - Weekends and Nightlife

se interest
Audiences interested in weekend activities and nightlife.
Segment name in DSPs: Relevant Audience - SE - Events and Attractions - Weekends and Nightlife
Healthy Living - Health and Diets and Treatments 236 393 in 90 days

Healthy Living - Health and Diets and Treatments

dk interest
People interested in healthy living, dieting and health treatments.
Segment name in DSPs: Relevant Audience - DK - Healthy Living - Nutrition and Wellness
Healthy Living - Nutrition and Wellness 85 464 in 90 days

Healthy Living - Nutrition and Wellness

no interest
Audiences interested in health, nutrition and a life of wellness.
Segment name in DSPs: Relevant Audience - NO - Healthy Living - Nutrition and Wellness
Healthy Living - Nutrition and Wellness 72 461 in 90 days

Healthy Living - Nutrition and Wellness

se interest
Audiences interested in nutrition and wellness.
Segment name in DSPs: Relevant Audience - SE - Healthy Living - Nutrition and Wellness
Personal Finance - Insurance 30 562 in 31 days

Personal Finance - Insurance

fi interest
People who are interested in home, car or travel insurance
Segment name in DSPs: Relevant Audience - FIN - Personal Finance - Insurance
Personal Finance and Economy and Insurance 67 533 in 31 days

Personal Finance and Economy and Insurance

fi interest
Audience who is interested in insurance (home, car or travel) or personal finance (loans, credit, savings)
Segment name in DSPs: Relevant Audience - FIN - Personal Finance and Economy and Insurance
Style and Fashion - Fitness and Fashion 151 948 in 90 days

Style and Fashion - Fitness and Fashion

fi interest
People who love exercising indoors or outdoors and are into style and fashion
Segment name in DSPs: Relevant Audience - FIN - Style and Fashion - Fitness and Fashion
Pets - Dogs 52 762 in 90 days

Pets - Dogs

dk interest
People interested in dogs
Segment name in DSPs: Relevant Audience - DK - Pets - Dogs
Pets 175 605 in 90 days

Pets

dk interest
People interested in pets
Segment name in DSPs: Relevant Audience - DK - Pets
Pets 84 012 in 90 days

Pets

no interest
Audiences interested in pets.
Segment name in DSPs: Relevant Audience - NO - Pets
Pets 73 330 in 90 days

Pets

se interest
Audiences interested in pets.
Segment name in DSPs: Relevant Audience - SE - Pets
Pets - Cats 33 591 in 90 days

Pets - Cats

dk interest
People interested in cats
Segment name in DSPs: Relevant Audience - DK - Pets - Cats
Sports - Football 546 224 in 90 days

Sports - Football

dk interest
People following football.
Segment name in DSPs: Relevant Audience - DK - Sports - Football
Automotive - Car enthusiasts 78 387 in 90 days

Automotive - Car enthusiasts

dk interest
People interested in cars, motorcycles and other automotive vehicles
Segment name in DSPs: Relevant Audience - DK - Automotive - Car Enthusiasts
Automotive - Car enthusiasts 80 382 in 90 days

Automotive - Car enthusiasts

no interest
Audiences interested in cars, motors and racing.
Segment name in DSPs: Relevant Audience - NO - Automotive - Car enthusiasts
Automotive - Car enthusiasts 58 798 in 90 days

Automotive - Car enthusiasts

se interest
Audiences interested in cars, motor and racing.
Segment name in DSPs: Relevant Audience - SE - Automotive - Car enthusiasts
Technology and Computing - Mobile 609 792 in 90 days

Technology and Computing - Mobile

dk interest
People interested in mobile technology and providers.
Segment name in DSPs: Relevant Audience - DK - Technology and Computing - Mobile
Home and Garden - Home improvement and DIY 47 265 in 90 days

Home and Garden - Home improvement and DIY

no interest
Audiences interested in home improvement and Do-It-Yourself solutions.
Segment name in DSPs: Relevant Audience - NO - Home and Garden - Home improvement and DIY
Home and Garden - Home improvement and DIY 36 727 in 90 days

Home and Garden - Home improvement and DIY

se interest
Audiences interested in home improvement and Do-It-Yourself solutions.
Segment name in DSPs: Relevant Audience - SE - Home and Garden - Home improvement and DIY
Home and Garden - Bathroom 21 655 in 90 days

Home and Garden - Bathroom

dk interest
Segment name in DSPs: Relevant Audience - DK - Home and Garden - Bathroom
Events and Attractions - Art Theater and Culture 193 212 in 90 days

Events and Attractions - Art Theater and Culture

dk interest
People with an interest in the arts, theater and culture.
Segment name in DSPs: Relevant Audience - DK - Events and Attractions - Art Theater and Culture
Events and Attractions - Art theater and culture 112 800 in 90 days

Events and Attractions - Art theater and culture

no interest
People with an interest in the arts, theater and culture.
Segment name in DSPs: Relevant Audience - NO - Events and Attractions - Art theater and culture
Events and Attractions - Art theater and culture 84 895 in 90 days

Events and Attractions - Art theater and culture

se interest
People with an interest in the arts, theater and culture.
Segment name in DSPs: Relevant Audience - SE - Events and Attractions - Art theater and culture
Real Estate - Town Houses and Farm Houses 34 896 in 90 days

Real Estate - Town Houses and Farm Houses

fi demographic
People living in town houses or farm houses. This segment was created in October and will reach its full size gradually.
Segment name in DSPs: Relevant Audience - FIN - Real Estate - Town Houses and Farm Houses
Real Estate - Apartments 359 101 in 90 days

Real Estate - Apartments

fi demographic
Households who live in apartments. This segment was created in October and will reach its full size gradually.
Segment name in DSPs: Relevant Audience - FIN - Real Estate - Apartments
Business and Finance - Interested in Business 1 771 182 in 90 days

Business and Finance - Interested in Business

fi interest
This audience follows closely business life
Segment name in DSPs: Relevant Audience - FIN - Business and Finance - Interested in Business
Travel - Hotel 20 421 in 90 days

Travel - Hotel

dk interest
Travelers looking for hotels
Segment name in DSPs: Relevant Audience - DK - Travel - Hotel
Travel - City break 38 078 in 90 days

Travel - City break

dk interest
People interested in travels to big cities
Segment name in DSPs: Relevant Audience - DK - Travel - City break
Family and Relationships - Pregnancy 68 522 in 90 days

Family and Relationships - Pregnancy

dk interest
People interested in pregnancy related topics
Segment name in DSPs: Relevant Audience - DK - Family and Relationships - Pregnancy
Home and Garden - Gardening 411 270 in 90 days

Home and Garden - Gardening

dk interest
People interested in gardening
Segment name in DSPs: Relevant Audience - DK - Home and Garden - Gardening
Healthy Living - Fitness and Exercise 311 169 in 90 days

Healthy Living - Fitness and Exercise

dk interest
People interested physical exercise
Segment name in DSPs: Relevant Audience - DK - Healthy Living - Fitness and Exercise
Content Channel - Social Media and Blogs 12 378 in 90 days

Content Channel - Social Media and Blogs

dk interest
People following blogs and interested in social media
Segment name in DSPs: Relevant Audience - DK - Content Channel - Social Media and Blogs
Medical Health - Cosmetic surgery 13 275 in 90 days

Medical Health - Cosmetic surgery

dk interest
People interested in cosmetic surgery
Segment name in DSPs: Relevant Audience - DK - Medical Health - Cosmetic surgery
Healthy Living - Weightloss 5 149 in 90 days

Healthy Living - Weightloss

dk interest
People interested in losing weight
Segment name in DSPs: Relevant Audience - DK - Healthy Living - Weightloss
Sports - Competition Hobbies 26 485 in 90 days

Sports - Competition Hobbies

dk interest
People who are into competitive hobbies.
Segment name in DSPs: Relevant Audience - DK - Sports - Competition Hobbies
Food and Drink - Wine 18 330 in 90 days

Food and Drink - Wine

dk seasonal interest
People with an interest in wine
Segment name in DSPs: Relevant Audience - DK - Food and Drink - Wine
Hobbies and Interests - Indoor hobbies 13 554 in 90 days

Hobbies and Interests - Indoor hobbies

dk interest
People interested in indoor hobbies and activities
Segment name in DSPs: Relevant Audience - DK - Hobbies and Interests - Indoor hobbies
Family and Relationships - Single life 100 384 in 90 days

Family and Relationships - Single life

dk interest
Audiences living the single life.
Segment name in DSPs: Relevant Audience - DK - Family and Relationships - Single life
Sports - Ice Hockey KooKoo Fans 4 965 in 90 days

Sports - Ice Hockey KooKoo Fans

fi interest
Real Ice Hockey fans who browse the ice hockey team KooKoo pages or follow the the matches of KooKoo on radio regularly
Segment name in DSPs: Relevant Audience - FIN - Sports - Ice Hockey KooKoo Fans
Sports - Ice Hockey Kärpät Fans 21 342 in 90 days

Sports - Ice Hockey Kärpät Fans

fi interest
Real Ice Hockey fans who browse the ice hockey team Kärpät pages or follow the matches of Kärpät on radio regularly
Segment name in DSPs: Relevant Audience - FIN - Sports - Ice Hockey Kärpät Fans
Sports - Ice Hockey Saipa Fans 6 772 in 90 days

Sports - Ice Hockey Saipa Fans

fi interest
Real Ice Hockey fans who browse the ice hockey team Saipa pages or follow the the matches of Saipa on radio regularly
Segment name in DSPs: Relevant Audience - FIN - Sports - Ice Hockey Saipa Fans
Sports - Ice Hockey Tappara Fans 11 175 in 90 days

Sports - Ice Hockey Tappara Fans

fi interest
Real Ice Hockey fans who browse the ice hockey team Tappara pages or follow the the matches of Tappara on radio regularly
Segment name in DSPs: Relevant Audience - FIN - Sports - Ice Hockey Tappara Fans
Fine Art - Theater, Opera, Arts and Culture 515 553 in 90 days

Fine Art - Theater, Opera, Arts and Culture

fi interest
People who are enthusiastic of arts, theater and culture
Segment name in DSPs: Relevant Audience - FIN - Fine Art - Theater Opera and Culture
Home and Garden - Gardening 151 269 in 90 days

Home and Garden - Gardening

fi interest
People interested in gardening
Segment name in DSPs: Relevant Audience - FIN - Home and Garden - Gardening
Healthy Living - Travel Vaccination Countries 118 440 in 31 days

Healthy Living - Travel Vaccination Countries

fi interest
People who are travelling to countries which require travel vaccination
Segment name in DSPs: Relevant Audience - FIN - Healthy Living - Travel Vaccination Countries
Personal Finance 532 278 in 90 days

Personal Finance

dk interest
People interested in personal finance
Segment name in DSPs: Relevant Audience - DK - Personal Finance
Real Estate - Apartments 251 836 in 90 days

Real Estate - Apartments

dk demographic
Households living in apartments.
Segment name in DSPs: Relevant Audience - DK - Real Estate - Apartments
Real Estate - Town Houses and Farm Houses 130 545 in 90 days

Real Estate - Town Houses and Farm Houses

dk demographic
Home owners
Segment name in DSPs: Relevant Audience - DK - Real Estate - Town Houses and Farm Houses
Real Estate - Rented Flat 7 892 in 90 days

Real Estate - Rented Flat

dk demographic
Households living in rented premises
Segment name in DSPs: Relevant Audience - DK - Real Estate - Rented Flat
Real Estate - Home Owners 10 429 in 90 days

Real Estate - Home Owners

dk demographic
Home owners
Segment name in DSPs: Relevant Audience - DK - Real Estate - Home Owners
Automotive - Car Owners 311 652 in 90 days

Automotive - Car Owners

dk interest
Car owners
Segment name in DSPs: Relevant Audience - DK - Automotive - Car Owners
Automotive - Car Drivers 357 187 in 90 days

Automotive - Car Drivers

dk interest
People who own, lease or have a access to a car
Segment name in DSPs: Relevant Audience - DK - Automotive - Car Drivers
Business and Finance - B2B Decision Makers 212 225 in 90 days

Business and Finance - B2B Decision Makers

dk interest
B to B decision makers. This segment was launched in October and will reach its full size gradually.
Segment name in DSPs: Relevant Audience - DK - Business and Finance - B2B Decision Makers
Technology and Computing - Photography 213 007 in 90 days

Technology and Computing - Photography

dk interest
Audiences interested in photography and photographic equipment.
Segment name in DSPs: Relevant Audience - DK - Technology and Computing - Photography
Healthy Living - Organic and sustainable development 283 912 in 90 days

Healthy Living - Organic and sustainable development

dk interest
Audiences interested in ecological, organic and sustainable development.
Segment name in DSPs: Relevant Audience - DK - Healthy Living - Organic and sustainable development
Real Estate - Apartment 45 862 in 90 days

Real Estate - Apartment

no interest
Audiences living in apartments.
Segment name in DSPs: Relevant Audience - NO - Real Estate - Apartment
Food and Drink - Vegetarian 52 405 in 90 days

Food and Drink - Vegetarian

dk interest
Audiences interested in vegetarianism.
Segment name in DSPs: Relevant Audience - DK - Food and Drink - Vegetarian
Events and Attractions - Festival lovers 70 637 in 90 days

Events and Attractions - Festival lovers

dk interest
People showing an interest in Danish festivals.
Segment name in DSPs: Relevant Audience - DK - Events and Attractions - Festival lovers
Automotive - Car owners 40 325 in 90 days

Automotive - Car owners

se demographic
Audiences with their own car.
Segment name in DSPs: Relevant Audience - SE - Automotive - Car owners
Automotive - Car owners 60 917 in 90 days

Automotive - Car owners

no demographic
Audiences with their own car.
Segment name in DSPs: Relevant Audience - NO - Automotive - Car owners
Demographics - Car Access - Has Access 63 616 in 90 days

Demographics - Car Access - Has Access

no demographic
Audiences with access to a car.
Segment name in DSPs: Relevant Audience - NO - Automotive - Car Drivers
Automotive - Car Drivers 41 682 in 90 days

Automotive - Car Drivers

se demographic
Audiences with access to a car.
Segment name in DSPs: Relevant Audience - SE - Automotive - Car Drivers
Business and Finance - B2B Decision Makers 24 316 in 90 days

Business and Finance - B2B Decision Makers

no demographic
B2B decision makers.
Segment name in DSPs: Relevant Audience - NO - Business and Finance - B2B Decision Makers
Healthy Living - Organic and sustainable development 83 899 in 90 days

Healthy Living - Organic and sustainable development

no interest
Audiences interested in ecological, organic and sustainable development.
Segment name in DSPs: Relevant Audience - NO - Healthy Living - Organic and sustainable development
Technology and Computing - Photography 90 813 in 90 days

Technology and Computing - Photography

no interest
Audiences interested in photography and photographic equipment.
Segment name in DSPs: Relevant Audience - NO - Technology and Computing - Photography
Technology and Computing - Photography 56 932 in 90 days

Technology and Computing - Photography

se interest
Audiences interested in photography and photographic equipment.
Segment name in DSPs: Relevant Audience - SE - Technology and Computing - Photography
Healthy Living - Organic and sustainable development 72 379 in 90 days

Healthy Living - Organic and sustainable development

se interest
Audiences interested in ecological, organic and sustainable development.
Segment name in DSPs: Relevant Audience - SE - Healthy Living - Organic and sustainable development
Style and Fashion general 1 269 608 in 90 days

Style and Fashion general

fi seasonal interest
This audience is into style, fashion and trends
Segment name in DSPs: Relevant Audience - FIN - Style and Fashion general
Technology and Computing - Computing, Consumer Electronics and Games 218 510 in 90 days

Technology and Computing - Computing, Consumer Electronics and Games

fi interest
This audience includes all who are interested in technology gadgets, IT or console or PC games
Segment name in DSPs: Relevant Audience - FIN - Technology and Computing - Computing and Consumer Electronics and Games
Home and Garden - Home Improvement General 253 821 in 90 days

Home and Garden - Home Improvement General

fi interest
This audience includes all who are interested in home improvement, DIY or interior decorating
Segment name in DSPs: Relevant Audience - FIN - Home and Garden - Home Improvement General
Home and Garden 428 130 in 90 days

Home and Garden

dk interest
People in Denmark interested in home and garden
Segment name in DSPs: Relevant Audience - DK - Home and Garden
Sports - Premier League 375 474 in 90 days

Sports - Premier League

dk interest
People reading news about Premier league
Segment name in DSPs: Relevant Audience - DK - Sports - Premier League
Sports - Super Liga 294 012 in 90 days

Sports - Super Liga

dk interest
People browsing Super Liga news
Segment name in DSPs: Relevant Audience - DK - Sports - Superliga
Sports - Champions League 13 409 in 90 days

Sports - Champions League

dk interest
People browsing news related to Champions League.
Segment name in DSPs: Relevant Audience - DK - Sports - Champions League
Sports - Bundesliga 14 614 in 90 days

Sports - Bundesliga

dk interest
People browsing news about Bundesliga football.
Segment name in DSPs: Relevant Audience - DK - Sports - Bundesliga
Sports - Ligue 1 7 852 in 90 days

Sports - Ligue 1

dk interest
People browsing news and scoreboard for Ligue 1
Segment name in DSPs: Relevant Audience - DK - Sports - Ligue 1
Family and Relationships - Pregnancy 88 018 in 31 days

Family and Relationships - Pregnancy

fi interest
Families interested in having a child
Segment name in DSPs: Relevant Audience - FIN - Family and Relationships - Pregnancy
Sports - Primera Division 24 216 in 90 days

Sports - Primera Division

dk interest
People browsing news and scoreboard for Primera Division.
Segment name in DSPs: Relevant Audience - DK - Sports - Primera Division
Sports - Serie A 10 469 in 90 days

Sports - Serie A

dk interest
People browsing news and scoreboard for Serie A.
Segment name in DSPs: Relevant Audience - DK - Sports - Serie A
Automotive - Family Cars 290 671 in 90 days

Automotive - Family Cars

fi interest
Households who own or have interest in family cars
Segment name in DSPs: Relevant Audience - FIN - Automotive - Family Cars
Events and Attractions - Concerts and Music Events 27 476 in 90 days

Events and Attractions - Concerts and Music Events

dk interest
People interested in concerts and music events.
Segment name in DSPs: Relevant Audience - DK - Events and Attractions - Concerts and Music Events
Personal Finance 115 637 in 90 days

Personal Finance

se interest
People interested in personal finance
Segment name in DSPs: Relevant Audience - SE - Personal Finance
Healthy Living - Organic and Sustainable Development 142 472 in 90 days

Healthy Living - Organic and Sustainable Development

fi interest
This group is specially interested in organic products and environment.
Segment name in DSPs: Relevant Audience - FIN - Healthy Living - Organic and Sustainable Development
Food and Drink - Wine 608 349 in 90 days

Food and Drink - Wine

fi seasonal interest
Wine lovers
Segment name in DSPs: Relevant Audience - FIN - Food and Drink - Wine
Healthy Living - Weightloss 99 859 in 90 days

Healthy Living - Weightloss

fi interest
People who are watching their weight
Segment name in DSPs: Relevant Audience - FIN - Healthy Living - Weightloss
Style and Fashion - Beauty - Cosmetics and Hair Care 29 951 in 90 days

Style and Fashion - Beauty - Cosmetics and Hair Care

dk interest
People browsing content about cosmetics and hair care.
Segment name in DSPs: Relevant Audience - DK - Style and Fashion - Beauty - Cosmetics and Hair Care
Business and Finance - Career Orientated Business Professionals 28 118 in 90 days

Business and Finance - Career Orientated Business Professionals

fi interest
Business people who do career planning and are interested in professional development and business world. This segment was created in October and will reach its full size gradually.
Segment name in DSPs: Relevant Audience - FIN - Business and Finance - Career Orientated Business Professionals
Healthy Living - Fitness and Fashion 151 933 in 90 days

Healthy Living - Fitness and Fashion

fi interest
People who love exercising indoors or outdoors and are into style and fashion
Segment name in DSPs: Relevant Audience - FIN - Healthy Living - Fitness and Fashion
Technology and Computing - Video Imaging and Photos 79 672 in 90 days

Technology and Computing - Video Imaging and Photos

interest
This audience is interested in photo & video tech, editing software and sharing digital photos & videos. This segment was created in October and will reach its full size gradually.
Segment name in DSPs: Relevant Audience - FIN - Technology and Computing - Video Imaging and Photos
Healthy Living - Fitness and Exercise 525 363 in 90 days

Healthy Living - Fitness and Exercise

fi interest
Fitness and Exercise oriented people
Segment name in DSPs: Relevant Audience - FIN - Healthy Living - Fitness and Exercise
Home and Garden - Snow Removal 179 098 in 90 days

Home and Garden - Snow Removal

fi seasonal interest
People who live in houses or are interested in gardening and hence are likely to have snow work to be done.
Segment name in DSPs: Relevant Audience - FIN - Home and Garden - Snow Removal
Sports - Cross Country Skiers 51 123 in 90 days

Sports - Cross Country Skiers

fi interest
People whose hobby is cross country skiing. This segment was created in November and will reach its full size gradually.
Segment name in DSPs: Relevant Audience - FIN - Sports - Cross Country Skiers
Sports - Ice Hockey Players 2 734 in 90 days

Sports - Ice Hockey Players

fi interest
People who play ice hockey as a hobby. This segment was launched in November and it will reach its full size gradually.
Segment name in DSPs: Relevant Audience - FIN - Sports - Ice Hockey Players
Sports - Downhill Skiers 11 015 in 90 days

Sports - Downhill Skiers

fi interest
People whose hobby is downhill skiing
Segment name in DSPs: Relevant Audience - FIN - Sports - Downhill Skiers
Sports - Ice Hockey Fans (30 days period) 734 756 in 30 days

Sports - Ice Hockey Fans (30 days period)

fi interest
Finnish dedicated ice hockey fans who follow SM-Liiga. Segment period of 30 days.
Segment name in DSPs: Relevant Audience - FIN - Sports - Ice Hockey Fans (30 days period)
Food and Drink - Gluten Free Foods 70 321 in 90 days

Food and Drink - Gluten Free Foods

fi interest
People who are interested in gluten free products. This segment was launched in November and will reach its full size gradually.
Segment name in DSPs: Relevant Audience - FIN - Food and Drink - Gluten Free Foods
Hobbies and Interests - Books and Literature 49 438 in 90 days

Hobbies and Interests - Books and Literature

fi seasonal interest
People who are interested in books and literature. This segment was launched in November and will reach its full size gradually.
Segment name in DSPs: Relevant Audience - FIN - Hobbies and Interests - Books and Literature
Food and Drink - Snack Foods 89 629 in 90 days

Food and Drink - Snack Foods

fi interest
People who show interest in snack foods. This segment was launched in November and will reach its full size gradually.
Segment name in DSPs: Relevant Audience - FIN - Food and Drink - Snack Foods
Food and Drink - Low-lactose Foods 35 707 in 90 days

Food and Drink - Low-lactose Foods

fi interest
People who are interested in low-lactose or lactose free products. This segment was launched in November and will reach its full size gradually.
Segment name in DSPs: Relevant Audience - FIN - Food and Drink - Low-Lactose Foods
Home and Garden - Household Appliances 61 346 in 30 days

Home and Garden - Household Appliances

fi interest
People who show recent interest in household appliances. This segment was launched in November and will reach its full potential gradually.
Segment name in DSPs: Relevant Audience - FIN - Home and Garden - Household Appliances
Sports - Football Players 12 884 in 90 days

Sports - Football Players

fi interest
Football players. This segment was launched in November and it will reach its full size gradually.
Segment name in DSPs: Relevant Audience - FIN - Sports - Football Players
Family and Relationships - Marriage and Civil Unions 84 048 in 90 days

Family and Relationships - Marriage and Civil Unions

dk interest
Audiences interested in marriage, marriage planning and celebrations.
Segment name in DSPs: Relevant Audience - DK - Family and Relationships - Marriage and Civil Unions
Healthy Living - Smokers 213 043 in 90 days

Healthy Living - Smokers

dk demographic
Audiences who are smokers.
Segment name in DSPs: Relevant Audience - DK - Healthy Living - Smokers
Business and Finance - Interested in Business 286 051 in 90 days

Business and Finance - Interested in Business

dk interest
Audiences interested in business, entrepreneurship and business technologies.
Segment name in DSPs: Relevant Audience - DK - Business and Finance - Interested in Business
Hobbies and Interests - Science and Discovery 219 672 in 90 days

Hobbies and Interests - Science and Discovery

dk interest
Audiences interested in science and new discoveries.
Segment name in DSPs: Relevant Audience - DK - Hobbies and Interests - Science and Discovery
Healthy Living - Smokers 24 371 in 90 days

Healthy Living - Smokers

no demographic
Audiences who are smokers.
Segment name in DSPs: Relevant Audience - NO - Healthy Living - Smokers
Hobbies and Interests - Science and Discovery 82 724 in 90 days

Hobbies and Interests - Science and Discovery

no interest
Audiences interested in science and new discoveries.
Segment name in DSPs: Relevant Audience - NO - Hobbies and Interests - Science and Discovery
Hobbies and Interests - Science and Discovery 54 009 in 90 days

Hobbies and Interests - Science and Discovery

se interest
Audiences interested in science and new discoveries.
Segment name in DSPs: Relevant Audience - SE - Hobbies and Interests - Science and Discovery
Healthy Living - Smokers 7 462 in 90 days

Healthy Living - Smokers

se demographic
Audiences who are smokers.
Segment name in DSPs: Relevant Audience - SE - Healthy Living - Smokers
Business and Finance - Interested in Business 87 860 in 90 days

Business and Finance - Interested in Business

no interest
Audiences interested in business, entrepreneurship and business technology.
Segment name in DSPs: Relevant Audience - NO - Business and Finance - Interested in Business
Business and Finance - Interested in Business 102 762 in 90 days

Business and Finance - Interested in Business

se interest
Audiences interested in business, entrepreneurship and business technology.
Segment name in DSPs: Relevant Audience - SE - Business and Finance - Interested in Business
Home and Garden - Home Cleaning 96 240 in 90 days

Home and Garden - Home Cleaning

dk interest
Audiences interested in home cleaning.
Segment name in DSPs: Relevant Audience - DK - Home and Garden - Home Cleaning
Home and Garden - Interior Renovation 16 736 in 90 days

Home and Garden - Interior Renovation

fi interest
Households who are interested in renovating interior. This segment was launched in November and will reach its full size gradually.
Segment name in DSPs: Relevant Audience - FIN - Home and Garden - Interior Renovation
Home and Garden - Bathroom Renovation 25 362 in 90 days

Home and Garden - Bathroom Renovation

fi interest
Households who show interest in bathroom renovating. This segment was launched in November and will reach its full size gradually.
Segment name in DSPs: Relevant Audience - FIN - Home and Garden - Bathroom Renovation
Home and Garden - Facade Renovation 28 813 in 90 days

Home and Garden - Facade Renovation

fi interest
Households who show interest in renovating or painting the facade of their house. This segment was launched in November and will reach its full size gradually.
Segment name in DSPs: Relevant Audience - FIN - Home and Garden - Facade Renovation
Home and Garden - Kitchen Renovation 57 592 in 90 days

Home and Garden - Kitchen Renovation

fi interest
People who are interested in renovating their kitchen. The segment was launched in November and will reach its full size gradually.
Segment name in DSPs: Relevant Audience - FIN - Home and Garden - Kitchen Renovation
Home and Garden - Window Renovation 23 801 in 90 days

Home and Garden - Window Renovation

fi interest
Households who are interested in renovating the windows of their house. This segment was launched in November and will reach its full size gradually.
Segment name in DSPs: Relevant Audience - FIN - Home and Garden - Window Renovation
Home and Garden - House Renovation General 96 226 in 90 days

Home and Garden - House Renovation General

fi interest
People who are planning renovating something in their house, inside or outside. The segment was launched in November and will reach its full size gradually.
Segment name in DSPs: Relevant Audience - FIN - Home and Garden - House Renovation General

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