Relevant Audience

Relevant Audience - Trustable and Transparent 2nd Party Data

With Segment Finder below you can find all the segments that are available at Relevant Audience. You can filter segments by region, categories and subcategories and see the size of the audience and its age. The information regarding the name of the segment in DSPs can be easily accessed by clicking the small arrow next to the segment.

How to use Relevant Audience segments in Adform, Appnexus, and in Google Display & Video 360.

All Audience Segments

Regions...
Top Categories (1)
Sub Categories...
demographics
NameAudience
Demographics - Age - 18-245 961in 90 days

Demographics - Age - 18-24

no
People between the age of 18 and 24 years old.
Segment name in DSPs: Relevant Audience - NO - Demographics - Age - 18-24
Demographics - Age - 18-24251 116in 90 days

Demographics - Age - 18-24

dk demographic
People between 18 and 20 years old.
Segment name in DSPs: Relevant Audience - DK - Demographics - Age - 18-24
Demographics - Age - 18-2416 143in 90 days

Demographics - Age - 18-24

se
People between the age of 18 and 24 years old.
Segment name in DSPs: Relevant Audience - SE - Demographics - Age - 18-24
Demographics - Age - 25-3419 391in 90 days

Demographics - Age - 25-34

se
People between the age of 25 and 34 years old.
Segment name in DSPs: Relevant Audience - SE - Demographics - Age - 25-34
Demographics - Age - 25-34359 022in 90 days

Demographics - Age - 25-34

dk demographic
People between 25 and 34 years old
Segment name in DSPs: Relevant Audience - DK - Demographics - Age - 25-34
Demographics - Age - 25-3411 402in 90 days

Demographics - Age - 25-34

no
People between the age of 25 and 34 years old.
Segment name in DSPs: Relevant Audience - NO - Demographics - Age - 25-34
Demographics - Age - 35-4426 719in 90 days

Demographics - Age - 35-44

se
People between the age of 35 and 44 years old.
Segment name in DSPs: Relevant Audience - SE - Demographics - Age - 35-44
Demographics - Age - 35-4417 041in 90 days

Demographics - Age - 35-44

no
People between the age of 35 and 44 years old.
Segment name in DSPs: Relevant Audience - NO - Demographics - Age - 35-44
Demographics - Age - 35-4497 136in 90 days

Demographics - Age - 35-44

dk
People between 35 and 44 years old
Segment name in DSPs: Relevant Audience - DK - Demographics - Age - 35-44
Demographics - Age - 45-5437 018in 90 days

Demographics - Age - 45-54

se
People between the age of 45 and 54 years old.
Segment name in DSPs: Relevant Audience - SE - Demographics - Age - 45-54
Demographics - Age - 45-54159 769in 90 days

Demographics - Age - 45-54

dk
People between 45 and 54 years
Segment name in DSPs: Relevant Audience - DK - Demographics - Age - 45-54
Demographics - Age - 45-5414 248in 90 days

Demographics - Age - 45-54

no
People between the age of 45 and 54 years old.
Segment name in DSPs: Relevant Audience - NO - Demographics - Age - 45-54
Demographics - Age - 55-6446 753in 90 days

Demographics - Age - 55-64

no
People between the age of 55 and 64 years old.
Segment name in DSPs: Relevant Audience - NO - Demographics - Age - 55-64
Demographics - Age - 55-6482 348in 90 days

Demographics - Age - 55-64

dk
People between 55 and 64 years
Segment name in DSPs: Relevant Audience - DK - Demographics - Age - 55-64
Demographics - Age - 55-6424 025in 90 days

Demographics - Age - 55-64

se
People between the age of 55 and 64 years old.
Segment name in DSPs: Relevant Audience - SE - Demographics - Age - 55-64
Demographics - Age - Men 18-44302 176in 90 days

Demographics - Age - Men 18-44

dk demographic
Men between 18 and 44 years old
Segment name in DSPs: Relevant Audience - DK - Demographics - Age - Men 18-44
Demographics - Age - Men 18-4436 140in 90 days

Demographics - Age - Men 18-44

se
Men between the age of 18 and 44 years old.
Segment name in DSPs: Relevant Audience - SE - Demographics - Age - Men 18-44
Demographics - Age - Men 18-446 673in 90 days

Demographics - Age - Men 18-44

no
Men between the age of 18 and 44 years old.
Segment name in DSPs: Relevant Audience - NO - Demographics - Age - Men 18-44
Demographics - Age - Men 18-441 303 243in 90 days

Demographics - Age - Men 18-44

fi
Men under 44
Segment name in DSPs: Relevant Audience - FI - Demographics - Age - Men 18-44
Demographics - Age - Men Over 4410 345in 90 days

Demographics - Age - Men Over 44

no
Men above the age of 44 years old.
Segment name in DSPs: Relevant Audience - NO - Demographics - Age - Men Over 44
Demographics - Age - Men Over 44156 181in 90 days

Demographics - Age - Men Over 44

dk demographic
Men above 44 years old
Segment name in DSPs: Relevant Audience - DK - Demographics - Age - Men over 44
Demographics - Age - Men Over 4474 757in 90 days

Demographics - Age - Men Over 44

se
Men above the age of 44 years old.
Segment name in DSPs: Relevant Audience - SE - Demographics - Age - Men over 44
Demographics - Age - Men over 351 972 002in 90 days

Demographics - Age - Men over 35

fi
Men over 35 years old
Segment name in DSPs: Relevant Audience - FI - Demographics - Age - Men over 35
Demographics - Age - Men over 441 515 694in 90 days

Demographics - Age - Men over 44

fi
Men over 44
Segment name in DSPs: Relevant Audience - FI - Demographics - Age - Men over 44
Demographics - Age - Over 6460 553in 90 days

Demographics - Age - Over 64

no
People above the age of 64 years old.
Segment name in DSPs: Relevant Audience - NO - Demographics - Age - Over 64
Demographics - Age - Over 6453 927in 90 days

Demographics - Age - Over 64

dk demographic
People over the of 64 years old.
Segment name in DSPs: Relevant Audience - DK - Demographics - Age - Over 64
Demographics - Age - Over 64129 173in 90 days

Demographics - Age - Over 64

se
People above the age of 64 years old.
Segment name in DSPs: Relevant Audience - SE - Demographics - Age - Over 64
Demographics - Age - Women 18-44405 108in 90 days

Demographics - Age - Women 18-44

dk
Women between 18 and 44 years old
Segment name in DSPs: Relevant Audience - DK - Demographics - Age - Women 18-44
Demographics - Age - Women 18-4427 730in 90 days

Demographics - Age - Women 18-44

no
Women between the age of 18 and 44 years old.
Segment name in DSPs: Relevant Audience - NO - Demographics - Age - Women 18-44
Demographics - Age - Women 18-4426 115in 90 days

Demographics - Age - Women 18-44

se
Women between the age of 18 and 44 years old.
Segment name in DSPs: Relevant Audience - SE - Demographics - Age - Women 18-44
Demographics - Age - Women 18-442 191 496in 90 days

Demographics - Age - Women 18-44

fi
Women under 44
Segment name in DSPs: Relevant Audience - FI - Demographics - Age - Women 18-44
Demographics - Age - Women Over 44115 459in 90 days

Demographics - Age - Women Over 44

se
Women above the age of 44 years old.
Segment name in DSPs: Relevant Audience - SE - Demographics - Age - Women Over 44
Demographics - Age - Women Over 44111 210in 90 days

Demographics - Age - Women Over 44

no
Women above the age of 44 years old.
Segment name in DSPs: Relevant Audience - NO - Demographics - Age - Women over 44
Demographics - Age - Women over 352 191 573in 90 days

Demographics - Age - Women over 35

fi
Women aged over 35 years
Segment name in DSPs: Relevant Audience - FI - Demographics - Age - Women over 35
Demographics - Age - Women over 44139 859in 90 days

Demographics - Age - Women over 44

dk
Women above 44 years old
Segment name in DSPs: Relevant Audience - DK - Demographics - Age - Women over 44
Demographics - Age - Women over 441 418 333in 90 days

Demographics - Age - Women over 44

fi
Women aged above 44
Segment name in DSPs: Relevant Audience - FI - Demographics - Age - Women over 44
Demographics - Age - under 18744in 90 days

Demographics - Age - under 18

se
People under the age of 18 years old.
Segment name in DSPs: Relevant Audience - SE - Demographics - Age - Under 18
Demographics - Age 18-241 097 655in 90 days

Demographics - Age 18-24

fi
Young Adults
Segment name in DSPs: Relevant Audience - FI - Demographics - Age - 18-24
Demographics - Age 25-341 167 597in 90 days

Demographics - Age 25-34

fi
About thirties
Segment name in DSPs: Relevant Audience - FI - Demographics - Age - 25-34
Demographics - Age 35-441 229 623in 90 days

Demographics - Age 35-44

fi
About fourties
Segment name in DSPs: Relevant Audience - FI - Demographics - Age - 35-44
Demographics - Age 45-541 072 093in 90 days

Demographics - Age 45-54

fi
About fifties
Segment name in DSPs: Relevant Audience - FI - Demographics - Age - 45-54
Demographics - Age 55-641 088 298in 90 days

Demographics - Age 55-64

fi
About sixty
Segment name in DSPs: Relevant Audience - FI - Demographics - Age - 55-64
Demographics - Age Under 1857 953in 90 days

Demographics - Age Under 18

fi
Teenagers
Segment name in DSPs: Relevant Audience - FI - Demographics - Age - Under 18
Demographics - Age over 64773 655in 90 days

Demographics - Age over 64

fi
Elderly
Segment name in DSPs: Relevant Audience - FI - Demographics - Age - Over 64
Demographics - Education - High school or Tertiary or Tech college499 761in 90 days

Demographics - Education - High school or Tertiary or Tech college

dk
People with education from High school, Tertiary or Tech college.
Segment name in DSPs: Relevant Audience - DK - Demographics - Education - High school or Tertiary or Tech college
Demographics - Education - High school or Tertiary or Tech college26 266in 90 days

Demographics - Education - High school or Tertiary or Tech college

no
People with education from High school, Tertiary or Tech college.
Segment name in DSPs: Relevant Audience - NO - Demographics - Education - High school or Tertiary or Tech college
Demographics - Education - High school or Tertiary or Tech college51 796in 90 days

Demographics - Education - High school or Tertiary or Tech college

se
People with education from High school, Tertiary or Tech college.
Segment name in DSPs: Relevant Audience - SE - Demographics - Education - High school or Tertiary or Tech college
Demographics - Education - High school or Tertiary or Tech college1 195 598in 90 days

Demographics - Education - High school or Tertiary or Tech college

fi
People with high school or tertiary or tech college education
Segment name in DSPs: Relevant Audience - FI - Demographics - Education - High school or Tertiary or Tech college
Demographics - Education - Primary or Secondary school5 143in 90 days

Demographics - Education - Primary or Secondary school

no
People with up to Primary or Secondary school education
Segment name in DSPs: Relevant Audience - NO - Demographics - Education - Primary or Secondary School
Demographics - Education - Primary or Secondary school23 401in 90 days

Demographics - Education - Primary or Secondary school

se
People with up to Primary or Secondary school education
Segment name in DSPs: Relevant Audience - SE - Demographics - Education - Primary or Secondary School
Demographics - Education - Primary or Secondary school79 563in 90 days

Demographics - Education - Primary or Secondary school

dk demographic
People with up to Primary or Secondary school education
Segment name in DSPs: Relevant Audience - DK - Demographics - Education - Primary or Secondary school
Demographics - Education - Primary or Secondary school2 530 775in 90 days

Demographics - Education - Primary or Secondary school

fi
People with primary or secondary school education
Segment name in DSPs: Relevant Audience - FI - Demographics - Education - Primary or Secondary school
Demographics - Education - University or Postgraduate121 191in 90 days

Demographics - Education - University or Postgraduate

no demographic
People with up to University or Postgraduate education
Segment name in DSPs: Relevant Audience - NO - Demographics - Education - University or Postgraduate
Demographics - Education - University or Postgraduate419 315in 90 days

Demographics - Education - University or Postgraduate

dk
People with up to University or Postgraduate education
Segment name in DSPs: Relevant Audience - DK - Demographics - Education - University or Postgraduate
Demographics - Education - University or Postgraduate163 802in 90 days

Demographics - Education - University or Postgraduate

se
People with up to University or Postgraduate education
Segment name in DSPs: Relevant Audience - SE - Demographics - Education - University or Postgraduate
Demographics - Education - University or Postgraduate1 066 787in 90 days

Demographics - Education - University or Postgraduate

fi
People with university or postgraduaten education
Segment name in DSPs: Relevant Audience - FI - Demographics - Education - University or Postgraduate
Demographics - Employment - Full-time workNEW!2 365 157in 90 days

Demographics - Employment - Full-time work

fi demographic
Full-time employed.
Segment name in DSPs: Relevant Audience - FI - Demographics - Employment - Full-time work
Demographics - Employment - Own BusinessNEW!290 616in 90 days

Demographics - Employment - Own Business

fi demographic
People who run their own business.
Segment name in DSPs: Relevant Audience - FI - Demographics - Employment - Own Business
Demographics - Employment - Part-time workNEW!386 480in 45 days

Demographics - Employment - Part-time work

fi demographic
Part-time employed.
Segment name in DSPs: Relevant Audience - FI - Demographics - Employment - Part-time work
Demographics - Employment - RetiredNEW!707 115in 90 days

Demographics - Employment - Retired

fi demographic
Retired people
Segment name in DSPs: Relevant Audience - FI - Demographics - Employment - Retired
Demographics - Employment - Studying373 649in 90 days

Demographics - Employment - Studying

dk demographic
Students
Segment name in DSPs: Relevant Audience - DK - Demographics - Employment - Studying
Demographics - Employment - Studying786 397in 90 days

Demographics - Employment - Studying

fi
Students
Segment name in DSPs: Relevant Audience - FI - Demographics - Employment - Studying
Demographics - Employment - Working65 940in 90 days

Demographics - Employment - Working

no
People who are currently employed.
Segment name in DSPs: Relevant Audience - NO - Demographics - Employment - Working
Demographics - Employment - Working517 575in 90 days

Demographics - Employment - Working

dk
People who are currently employed
Segment name in DSPs: Relevant Audience - DK - Demographics - Employment - Working
Demographics - Employment - Working2 406 119in 90 days

Demographics - Employment - Working

fi
People who are at work
Segment name in DSPs: Relevant Audience - FI - Demographics - Employment - Working
Demographics - Employment – Studying15 152in 90 days

Demographics - Employment – Studying

se
Students
Segment name in DSPs: Relevant Audience - SE - Demographics - Employment - Studying
Demographics - Employment – Studying6 558in 90 days

Demographics - Employment – Studying

no
Students
Segment name in DSPs: Relevant Audience - NO - Demographics - Employment - Studying
Demographics - Employment – Working108 919in 90 days

Demographics - Employment – Working

se
People who are currently employed.
Segment name in DSPs: Relevant Audience - SE - Demographics - Employment - Working
Demographics - Family Type - Children's Age 13-17NEW!5 242in 90 days

Demographics - Family Type - Children's Age 13-17

dk demographic
Families with children aged 13-17 years.
Segment name in DSPs: Relevant Audience - DK - Demographics - Family Type - Children's Age 13-17
Demographics - Family Type - Children's Age 13-17NEW!592 952in 90 days

Demographics - Family Type - Children's Age 13-17

fi
Households with children aged 13-17
Segment name in DSPs: Relevant Audience - FI - Demographics - Family Type - Children's Age 13-17
Demographics - Family Type - Children's Age 3-6NEW!26 199in 90 days

Demographics - Family Type - Children's Age 3-6

dk demographic
Families with children aged 3 - 6 years.
Segment name in DSPs: Relevant Audience - DK - Demographics - Family Type - Children's Age 3-6
Demographics - Family Type - Children's Age 3-6NEW!462 043in 90 days

Demographics - Family Type - Children's Age 3-6

fi
Households with children aged 3-6 years
Segment name in DSPs: Relevant Audience - FI - Demographics - Family Type - Children's Age 3-6
Demographics - Family Type - Children's Age 7-12NEW!640 295in 90 days

Demographics - Family Type - Children's Age 7-12

fi
Households with children aged 7-12 years
Segment name in DSPs: Relevant Audience - FI - Demographics - Family Type - Children's Age 7-12
Demographics - Family Type - Children's Age 7-12NEW!82 072in 90 days

Demographics - Family Type - Children's Age 7-12

dk demographic
Families with children aged 7 - 12
Segment name in DSPs: Relevant Audience - DK - Demographics - Family Type - Children's Age 7-12
Demographics - Family Type - Children's Age Under 2NEW!163 020in 90 days

Demographics - Family Type - Children's Age Under 2

fi demographic
Households with children under 2 years old.
Segment name in DSPs: Relevant Audience - FI - Demographics - Family Type - Children's Age Under 2
Demographics - Family Type - Children's Age Under 2NEW!3 044in 90 days

Demographics - Family Type - Children's Age Under 2

dk demographic
Families with children under 2 years old.
Segment name in DSPs: Relevant Audience - DK - Demographics - Family Type - Children's Age Under 2
Demographics - Family Type - Families with Children479 532in 90 days

Demographics - Family Type - Families with Children

dk seasonal demographic
Families with children
Segment name in DSPs: Relevant Audience - DK - Demographics - Family Type - Families with Children
Demographics - Family Type - Families with Children172 288in 90 days

Demographics - Family Type - Families with Children

se
Families with children
Segment name in DSPs: Relevant Audience - SE - Demographics - Family Type - Families with Children
Demographics - Family Type - Families with Children139 481in 90 days

Demographics - Family Type - Families with Children

no
Families with children
Segment name in DSPs: Relevant Audience - NO - Demographics - Family Type - Families with Children
Demographics - Family Type - Families with Children3 162 235in 90 days

Demographics - Family Type - Families with Children

fi
Families with Children
Segment name in DSPs: Relevant Audience - FI - Demographics - Family Type - Families with Children
Demographics - Family Type - Families with Children - Boys169 996in 90 days

Demographics - Family Type - Families with Children - Boys

dk seasonal demographic
Families with male children
Segment name in DSPs: Relevant Audience - DK - Demographics - Family Type - Families with Children - Boys
Demographics - Family Type - Families with Children - Boys18 928in 90 days

Demographics - Family Type - Families with Children - Boys

no
Families with male children
Segment name in DSPs: Relevant Audience - NO - Demographics - Family Type - Families with Children - Boys
Demographics - Family Type - Families with Children - Boys26 060in 90 days

Demographics - Family Type - Families with Children - Boys

se
Families with male children
Segment name in DSPs: Relevant Audience - SE - Demographics - Family Type - Families with Children - Boys
Demographics - Family Type - Families with Children - Boys977 477in 90 days

Demographics - Family Type - Families with Children - Boys

fi demographic
Families with Boys
Segment name in DSPs: Relevant Audience - FI - Demographics - Family Type - Families with Children - Boys
Demographics - Family Type - Families with Children - Boys and Girls156 572in 90 days

Demographics - Family Type - Families with Children - Boys and Girls

dk
Families with both girls and boys
Segment name in DSPs: Relevant Audience - DK - Demographics - Family Type - Families with Children - Boys and Girls
Demographics - Family Type - Families with Children - Boys and Girls73 470in 90 days

Demographics - Family Type - Families with Children - Boys and Girls

se
Families with both male and female children
Segment name in DSPs: Relevant Audience - SE - Demographics - Family Type - Families with Children - Boys and Girls
Demographics - Family Type - Families with Children - Boys and Girls33 371in 90 days

Demographics - Family Type - Families with Children - Boys and Girls

no
Families with both male and female children
Segment name in DSPs: Relevant Audience - NO - Demographics - Family Type - Families with Children - Boys and Girls
Demographics - Family Type - Families with Children - Boys and Girls1 378 941in 90 days

Demographics - Family Type - Families with Children - Boys and Girls

fi demographic
Families that have recognized to have both boys and girls
Segment name in DSPs: Relevant Audience - FI - Demographics - Family Type - Families with Children - Boys and Girls
Demographics - Family Type - Families with Children - Girls153 018in 90 days

Demographics - Family Type - Families with Children - Girls

dk
Families with female children
Segment name in DSPs: Relevant Audience - DK - Demographics - Family Type - Families with Children - Girls
Demographics - Family Type - Families with Children - Girls87 183in 90 days

Demographics - Family Type - Families with Children - Girls

no
Families with female children
Segment name in DSPs: Relevant Audience - NO - Demographics - Family Type - Families with Children - Girls
Demographics - Family Type - Families with Children - Girls72 759in 90 days

Demographics - Family Type - Families with Children - Girls

se
Families with female children
Segment name in DSPs: Relevant Audience - SE - Demographics - Family Type - Families with Children - Girls
Demographics - Family Type - Families with Children - Girls805 753in 90 days

Demographics - Family Type - Families with Children - Girls

fi
Families with Girls
Segment name in DSPs: Relevant Audience - FI - Demographics - Family Type - Families with Children - Girls
Demographics - Family Type - No Children67 627in 90 days

Demographics - Family Type - No Children

se
Families without children
Segment name in DSPs: Relevant Audience - SE - Demographics - Family Type - No Children
Demographics - Family Type - No Children522 715in 90 days

Demographics - Family Type - No Children

dk
Families without children
Segment name in DSPs: Relevant Audience - DK - Demographics - Family Type - No Children
Demographics - Family Type - No Children13 372in 90 days

Demographics - Family Type - No Children

no
Families without children
Segment name in DSPs: Relevant Audience - NO - Demographics - Family Type - No Children
Demographics - Family Type - No Children1 723 888in 90 days

Demographics - Family Type - No Children

fi demographic
Families with no children
Segment name in DSPs: Relevant Audience - FI - Demographics - Family Type - No Children
Demographics - Gender - Female546 113in 90 days

Demographics - Gender - Female

dk
Females
Segment name in DSPs: Relevant Audience - DK - Demographics - Gender - Female
Demographics - Gender - Female3 643 114in 90 days

Demographics - Gender - Female

fi
Females in Finland
Segment name in DSPs: Relevant Audience - FI - Demographics - Gender - Female
Demographics - Gender - Male459 267in 90 days

Demographics - Gender - Male

dk
Males
Segment name in DSPs: Relevant Audience - DK - Demographics - Gender - Male
Demographics - Gender - Male17 204in 90 days

Demographics - Gender - Male

no
Males
Segment name in DSPs: Relevant Audience - NO - Demographics - Gender - Male
Demographics - Gender - Male2 859 814in 90 days

Demographics - Gender - Male

fi
Males in Finland
Segment name in DSPs: Relevant Audience - FI - Demographics - Gender - Male
Demographics - Gender – Female141 891in 90 days

Demographics - Gender – Female

se
Females
Segment name in DSPs: Relevant Audience - SE - Demographics - Gender - Female
Demographics - Gender – Female139 056in 90 days

Demographics - Gender – Female

no
Females
Segment name in DSPs: Relevant Audience - NO - Demographics - Gender - Female
Demographics - Gender – Male111 447in 90 days

Demographics - Gender – Male

se
Males
Segment name in DSPs: Relevant Audience - SE - Demographics - Gender - Male
Demographics - Household Income - 12 000 - 20 000744 430in 90 days

Demographics - Household Income - 12 000 - 20 000

fi
Households with income within range of 12 000 - 20 000
Segment name in DSPs: Relevant Audience - FI - Demographics - Household Income - 12 000 - 20 000
Demographics - Household Income - 20 000 - 45 0001 339 347in 90 days

Demographics - Household Income - 20 000 - 45 000

fi
People whose household income is within range of 20 000 - 45 000
Segment name in DSPs: Relevant Audience - FI - Demographics - Household Income - 20 000 - 45 000
Demographics - Household Income - 45 000 - 70 0001 009 742in 90 days

Demographics - Household Income - 45 000 - 70 000

fi
Household within income range of 45 000 - 70 000
Segment name in DSPs: Relevant Audience - FI - Demographics - Household Income - 45 000 - 70 000
Demographics - Household Income - EUR 12.000 - 20.00084 551in 90 days

Demographics - Household Income - EUR 12.000 - 20.000

dk demographic
Households with an income between approx. DKK 90.000 - 150.000
Segment name in DSPs: Relevant Audience - DK - Demographics - Household Income - EUR 12.000 - 20.000
Demographics - Household Income - EUR 12.000 - 20.00058 075in 90 days

Demographics - Household Income - EUR 12.000 - 20.000

no
Households with an income between approx. NOK 110.000 - 190.000
Segment name in DSPs: Relevant Audience - NO - Demographics - Household Income - EUR 12.000 - 20.000
Demographics - Household Income - EUR 12.000 - 20.00080 990in 90 days

Demographics - Household Income - EUR 12.000 - 20.000

se
Households with an income between approx. SEK 115.000 - 190.000
Segment name in DSPs: Relevant Audience - SE - Demographics - Household Income - EUR 12.000 - 20.000
Demographics - Household Income - EUR 20.000 - 45.000471 966in 90 days

Demographics - Household Income - EUR 20.000 - 45.000

dk
Households with an income between approx. DKK 150.000 - 340.000
Segment name in DSPs: Relevant Audience - DK - Demographics - Household Income - EUR 20.000 - 45.000
Demographics - Household Income - EUR 20.000 - 45.00053 134in 90 days

Demographics - Household Income - EUR 20.000 - 45.000

no
Households with an income between approx. NOK 190.000 - 420.000
Segment name in DSPs: Relevant Audience - NO - Demographics - Household Income - EUR 20.000 - 45.000
Demographics - Household Income - EUR 20.000 - 45.00085 376in 90 days

Demographics - Household Income - EUR 20.000 - 45.000

se
Households with an income between approx. SEK 190.000 - 430.000
Segment name in DSPs: Relevant Audience - SE - Demographics - Household Income - EUR 20.000 - 45.000
Demographics - Household Income - EUR 45.000 - 70.00026 503in 90 days

Demographics - Household Income - EUR 45.000 - 70.000

no
Households with an income between approx. NOK 420.000 - 655.000
Segment name in DSPs: Relevant Audience - NO - Demographics - Household Income - EUR 45.000 - 70.000
Demographics - Household Income - EUR 45.000 - 70.000227 434in 90 days

Demographics - Household Income - EUR 45.000 - 70.000

dk
Households with an income between approx. DKK 340.000 - 520.000
Segment name in DSPs: Relevant Audience - DK - Demographics - Household Income - EUR 45.000 - 70.000
Demographics - Household Income - EUR 45.000 - 70.00040 951in 90 days

Demographics - Household Income - EUR 45.000 - 70.000

se
Households with an income between approx. SEK 430.000 - 670.000
Segment name in DSPs: Relevant Audience - SE - Demographics - Household Income - EUR 45.000 - 70.000
Demographics - Household Income - over 70 000964 080in 90 days

Demographics - Household Income - over 70 000

fi
Households whose income is over 70 000
Segment name in DSPs: Relevant Audience - FI - Demographics - Household Income - over 70 000
Demographics - Household Income - over EUR 70.000108 888in 90 days

Demographics - Household Income - over EUR 70.000

dk
Households with an income above approx. DKK 520.000
Segment name in DSPs: Relevant Audience - DK - Demographics - Household Income - over EUR 70.000
Demographics - Household Income - over EUR 70.00019 068in 90 days

Demographics - Household Income - over EUR 70.000

se
Households with an income above approx. SEK 670.000
Segment name in DSPs: Relevant Audience - SE - Demographics - Household Income - over EUR 70.000
Demographics - Household Income - over EUR 70.00010 238in 90 days

Demographics - Household Income - over EUR 70.000

no
Households with an income above approx. NOK 655.000
Segment name in DSPs: Relevant Audience - NO - Demographics - Household Income - over EUR 70.000
Demographics - Household Income - under 12 000828 471in 90 days

Demographics - Household Income - under 12 000

fi
Households whose income is under 12 000
Segment name in DSPs: Relevant Audience - FI - Demographics - Household Income - under 12 000
Demographics - Household Income - under EUR 12.000109 459in 90 days

Demographics - Household Income - under EUR 12.000

dk
Households with an income below approx. DKK 90.000
Segment name in DSPs: Relevant Audience - DK - Demographics - Household Income - under EUR 12.000
Demographics - Household Income - under EUR 12.00013 533in 90 days

Demographics - Household Income - under EUR 12.000

se
Households with an income below approx. SEK 115.000
Segment name in DSPs: Relevant Audience - SE - Demographics - Household Income - under EUR 12.000
Demographics - Household Income - under EUR 12.0004 904in 90 days

Demographics - Household Income - under EUR 12.000

no
Households with an income below approx. NOK 110.000
Segment name in DSPs: Relevant Audience - NO - Demographics - Household Income - under EUR 12.000
Demographics - Household size - 1 person11 231in 90 days

Demographics - Household size - 1 person

no
Single person households
Segment name in DSPs: Relevant Audience - NO - Demographics - Household size - 1 person
Demographics - Household size - 1 person133 416in 90 days

Demographics - Household size - 1 person

dk
Single person households
Segment name in DSPs: Relevant Audience - DK - Demographics - Household size - 1 person
Demographics - Household size - 1 person38 286in 90 days

Demographics - Household size - 1 person

se
Single person households
Segment name in DSPs: Relevant Audience - SE - Demographics - Household size - 1 person
Demographics - Household size - 1 person1 597 443in 90 days

Demographics - Household size - 1 person

fi
People who live on their own
Segment name in DSPs: Relevant Audience - FI - Demographics - Household size - 1 person
Demographics - Household size - 2-4 persons195 696in 90 days

Demographics - Household size - 2-4 persons

se
2-4 person households
Segment name in DSPs: Relevant Audience - SE - Demographics - Household size - 2-4 persons
Demographics - Household size - 2-4 persons826 605in 90 days

Demographics - Household size - 2-4 persons

dk
2-4 person households
Segment name in DSPs: Relevant Audience - DK - Demographics - Household size - 2-4 persons
Demographics - Household size - 2-4 persons138 815in 90 days

Demographics - Household size - 2-4 persons

no
2-4 person households
Segment name in DSPs: Relevant Audience - NO - Demographics - Household size - 2-4 persons
Demographics - Household size - 2-4 persons2 852 857in 90 days

Demographics - Household size - 2-4 persons

fi
Household size with 2-4 persons
Segment name in DSPs: Relevant Audience - FI - Demographics - Household size - 2-4 persons
Demographics - Household size - 5 or more persons5 935in 90 days

Demographics - Household size - 5 or more persons

se
Households with 5 or more persons
Segment name in DSPs: Relevant Audience - SE - Demographics - Household size - 5 or more persons
Demographics - Household size - 5 or more persons42 274in 90 days

Demographics - Household size - 5 or more persons

dk
Households with 5 or more persons
Segment name in DSPs: Relevant Audience - DK - Demographics - Household size - 5 or more persons
Demographics - Household size - 5 or more persons435 822in 90 days

Demographics - Household size - 5 or more persons

fi
Households of 5 or more persons
Segment name in DSPs: Relevant Audience - FI - Demographics - Household size - 5 or more persons
Intent - Farms and Farmlands32 603in 45 days

Intent - Farms and Farmlands

fi intent
People who are interested in buying or renting farms or farmlands. Segment is based on Tori.fi -data.
Segment name in DSPs: Relevant Audience - FI - Intent - Farms and Farmlands
Intent - Foreign Housing24 055in 45 days

Intent - Foreign Housing

fi intent
People People who are interested in buying or renting a house abroad. Segment is based on Tori.fi -data.
Segment name in DSPs: Relevant Audience - FI - Intent - Foreign Housing
Intent - Housing493 817in 45 days

Intent - Housing

fi intent
People who are interested in buying or renting a house or flat. Segment is based on Tori.fi -data.
Segment name in DSPs: Relevant Audience - FI - Intent - Housing
Intent - Properties and Farms68 101in 45 days

Intent - Properties and Farms

fi intent
People who are interested in buying or renting properties. Segment is based on Tori.fi -data.
Segment name in DSPs: Relevant Audience - FI - Intent - Properties
Lifestage - The Pensioner53 930in 90 days

Lifestage - The Pensioner

dk demographic
Audiences above the age of 64 years old.
Segment name in DSPs: Relevant Audience - DK - Lifestage - The Pensioner
Lifestage - The Student211 814in 90 days

Lifestage - The Student

dk
Audiences who are young and studying - the typical university student
Segment name in DSPs: Relevant Audience - DK - Lifestage - The Student
Lifestage - Young parents227 627in 90 days

Lifestage - Young parents

dk demographic
Audiences below the age of 35 with at least one child.
Segment name in DSPs: Relevant Audience - DK - Lifestage - Young parents
Posti - Finnish movers 30 days76 050in 30 days

Posti - Finnish movers 30 days

fi interest
People who have filled in the notice of changing the address in Posti.fi during last 30 days. Please note: this segment is available under Posti in Adform and in Google DDP and under Relevant Audience in Appnexus.
Segment name in DSPs: Relevant Audience - FI - Posti - Finnish movers 30 days
Posti - Finnish movers 7 days19 984in 7 days

Posti - Finnish movers 7 days

fi interest
People who have filled in the notice of changing the address in Posti.fi during last 7 days. Please note: this segment is available under Posti in Adform and in Google DDP and under Relevant Audience in Appnexus.
Segment name in DSPs: Relevant Audience - FI - Posti - Finnish movers 7 days
Real Estate - Apartments3 244 517in 90 days

Real Estate - Apartments

fi demographic
Households who live in apartments, either own or rented.
Segment name in DSPs: Relevant Audience - FI - Real Estate - Apartments
Real Estate - Apartments73 602in 90 days

Real Estate - Apartments

se
People who live in an apartment (either own or rented)
Segment name in DSPs: Relevant Audience - SE - Real Estate - Apartments
Real Estate - Apartments383 783in 90 days

Real Estate - Apartments

dk interest
Households who live in apartments (either owned or rented)
Segment name in DSPs: Relevant Audience - DK - Real Estate - Apartments
Real Estate - ApartmentsNEW!14 810in 90 days

Real Estate - Apartments

no
Audiences living in apartments.
Segment name in DSPs: Relevant Audience - NO - Real Estate - Apartments
Real Estate - Forest Owners24 082in 90 days

Real Estate - Forest Owners

fi
People who follow particularly forest -related sites, min 2 times in the period. Data is based on Viestilehdet-sites.
Segment name in DSPs: Relevant Audience - FI - Real Estate - Forest Owners
Real Estate - Home Owners290 931in 90 days

Real Estate - Home Owners

dk interest
Home owners
Segment name in DSPs: Relevant Audience - DK - Real Estate - Home Owners
Real Estate - Home OwnersNEW!137 156in 90 days

Real Estate - Home Owners

no
People who own their house or apartment.
Segment name in DSPs: Relevant Audience - NO - Real Estate - Home Owners
Real Estate - Home Owners2 361 745in 90 days

Real Estate - Home Owners

fi demographic
Home owners (either house or apartment).
Segment name in DSPs: Relevant Audience - FI - Real Estate - Home Owners
Real Estate - Home Owners175 911in 90 days

Real Estate - Home Owners

se
Households who live in the own apartment or house.
Segment name in DSPs: Relevant Audience - SE - Real Estate - Home Owners
Real Estate - Moving57 641in 31 days

Real Estate - Moving

fi intent
People who are willing to rent/ buy/ sell houses/ apartments and who are also browsing for domestic appliances or interior decorating items and hence likely to move. Segment is based on tori.fi data.
Segment name in DSPs: Relevant Audience - FI - Real Estate - Moving
Real Estate - Rented Flat or House571 354in 90 days

Real Estate - Rented Flat or House

dk interest
Households living in rented premises
Segment name in DSPs: Relevant Audience - DK - Real Estate - Rented Flat or House
Real Estate - Rented Flat or House50 116in 90 days

Real Estate - Rented Flat or House

se
Households who live in a rented apartment or house.
Segment name in DSPs: Relevant Audience - SE - Real Estate - Rented Flat or House
Real Estate - Rented Flat or House2 008 909in 90 days

Real Estate - Rented Flat or House

fi demographic
Households living in rented properties.
Segment name in DSPs: Relevant Audience - FI - Real Estate - Rented Flat or House
Real Estate - Rented Flat or HouseNEW!10 631in 90 days

Real Estate - Rented Flat or House

no
People who live in a rented house or apartment
Segment name in DSPs: Relevant Audience - NO - Real Estate - Rented Home
Real Estate - Summer Cottages476 334in 90 days

Real Estate - Summer Cottages

fi interest
People who regularly browse sites or articles of summer cottages.
Segment name in DSPs: Relevant Audience - FI - Real Estate - Summer Cottages
Real Estate - Town Houses and Farm Houses1 225 607in 90 days

Real Estate - Town Houses and Farm Houses

fi demographic
People living in town houses or farm houses - either own or rented.
Segment name in DSPs: Relevant Audience - FI - Real Estate - Town Houses and Farm Houses
Real Estate - Town Houses and Farm Houses481 431in 90 days

Real Estate - Town Houses and Farm Houses

dk interest
Households who live in town houses or farm houses (either owned or rented)
Segment name in DSPs: Relevant Audience - DK - Real Estate - Town Houses and Farm Houses
Real Estate - Town Houses and Farm HousesNEW!134 857in 90 days

Real Estate - Town Houses and Farm Houses

no
Households who live in town houses or farm houses (either owned or rented)
Segment name in DSPs: Relevant Audience - NO - Real Estate - Town Houses and Farm Houses
Real Estate - Town Houses and Farm Houses155 548in 90 days

Real Estate - Town Houses and Farm Houses

se
Households who live in a town house or in a farm house (either owned or rented)
Segment name in DSPs: Relevant Audience - SE - Real Estate - Town Houses and Farm Houses
Sports - Sport Followers with High or Medium Income366 303in 90 days

Sports - Sport Followers with High or Medium Income

fi interest
People who love to follow sport media, popular teams and athletes and whose household income is minimum of 45000 euros.
Segment name in DSPs: Relevant Audience - FI - Sports - Sport Followers with Medium or High Income
Travel - Travel Enthusiasts with High Income4 412in 60 days

Travel - Travel Enthusiasts with High Income

no interest
Travel enthusiasts with high household income (over 70 000)
Segment name in DSPs: Relevant Audience - NO - Travel - Travel Enthusiasts with High Income
Travel - Travel Enthusiasts with High Income5 382in 60 days

Travel - Travel Enthusiasts with High Income

se interest
Travel enthusiasts with high household income (over 70 000)
Segment name in DSPs: Relevant Audience - SE - Travel - Travel Enthusiasts with High Income
Travel - World Travelers with High Income173 072in 31 days

Travel - World Travelers with High Income

fi interest
Travel enthusiasts with high household income (over 70 000)
Segment name in DSPs: Relevant Audience - FI - Travel - World Travelers with High Income

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