Relevant Audience

Relevant Audience - Trustable and Transparent 2nd Party Data

With Segment Finder below you can find all the segments that are available at Relevant Audience. You can filter segments by region, categories and subcategories and see the size of the audience and its age. The information regarding the name of the segment in DSPs can be easily accessed by clicking the small arrow next to the segment.

How to use Relevant Audience segments in Adform, Appnexus, and in Google Display & Video 360.

All Audience Segments

Regions...
Top Categories (1)
Sub Categories...
demographics
NameAudience
Demographics - Age - 18-246 565in 90 days

Demographics - Age - 18-24

no
People between the age of 18 and 24 years old.
Segment name in DSPs: Relevant Audience - NO - Demographics - Age - 18-24
Demographics - Age - 18-24333 616in 90 days

Demographics - Age - 18-24

dk demographic
People between 18 and 20 years old.
Segment name in DSPs: Relevant Audience - DK - Demographics - Age - 18-24
Demographics - Age - 18-2417 405in 90 days

Demographics - Age - 18-24

se
People between the age of 18 and 24 years old.
Segment name in DSPs: Relevant Audience - SE - Demographics - Age - 18-24
Demographics - Age - 25-3421 765in 90 days

Demographics - Age - 25-34

se
People between the age of 25 and 34 years old.
Segment name in DSPs: Relevant Audience - SE - Demographics - Age - 25-34
Demographics - Age - 25-34411 276in 90 days

Demographics - Age - 25-34

dk demographic
People between 25 and 34 years old
Segment name in DSPs: Relevant Audience - DK - Demographics - Age - 25-34
Demographics - Age - 25-348 577in 90 days

Demographics - Age - 25-34

no
People between the age of 25 and 34 years old.
Segment name in DSPs: Relevant Audience - NO - Demographics - Age - 25-34
Demographics - Age - 35-4432 894in 90 days

Demographics - Age - 35-44

se
People between the age of 35 and 44 years old.
Segment name in DSPs: Relevant Audience - SE - Demographics - Age - 35-44
Demographics - Age - 35-449 678in 90 days

Demographics - Age - 35-44

no
People between the age of 35 and 44 years old.
Segment name in DSPs: Relevant Audience - NO - Demographics - Age - 35-44
Demographics - Age - 35-4483 334in 90 days

Demographics - Age - 35-44

dk
People between 35 and 44 years old
Segment name in DSPs: Relevant Audience - DK - Demographics - Age - 35-44
Demographics - Age - 45-5458 345in 90 days

Demographics - Age - 45-54

se
People between the age of 45 and 54 years old.
Segment name in DSPs: Relevant Audience - SE - Demographics - Age - 45-54
Demographics - Age - 45-54220 988in 90 days

Demographics - Age - 45-54

dk
People between 45 and 54 years
Segment name in DSPs: Relevant Audience - DK - Demographics - Age - 45-54
Demographics - Age - 45-5413 104in 90 days

Demographics - Age - 45-54

no
People between the age of 45 and 54 years old.
Segment name in DSPs: Relevant Audience - NO - Demographics - Age - 45-54
Demographics - Age - 55-6463 708in 90 days

Demographics - Age - 55-64

no
People between the age of 55 and 64 years old.
Segment name in DSPs: Relevant Audience - NO - Demographics - Age - 55-64
Demographics - Age - 55-6468 313in 90 days

Demographics - Age - 55-64

dk
People between 55 and 64 years
Segment name in DSPs: Relevant Audience - DK - Demographics - Age - 55-64
Demographics - Age - 55-6426 013in 90 days

Demographics - Age - 55-64

se
People between the age of 55 and 64 years old.
Segment name in DSPs: Relevant Audience - SE - Demographics - Age - 55-64
Demographics - Age - Men 18-44337 749in 90 days

Demographics - Age - Men 18-44

dk demographic
Men between 18 and 44 years old
Segment name in DSPs: Relevant Audience - DK - Demographics - Age - Men 18-44
Demographics - Age - Men 18-4440 559in 90 days

Demographics - Age - Men 18-44

se
Men between the age of 18 and 44 years old.
Segment name in DSPs: Relevant Audience - SE - Demographics - Age - Men 18-44
Demographics - Age - Men 18-447 646in 90 days

Demographics - Age - Men 18-44

no
Men between the age of 18 and 44 years old.
Segment name in DSPs: Relevant Audience - NO - Demographics - Age - Men 18-44
Demographics - Age - Men 18-441 389 722in 90 days

Demographics - Age - Men 18-44

fi
Men under 44
Segment name in DSPs: Relevant Audience - FI - Demographics - Age - Men 18-44
Demographics - Age - Men Over 4411 296in 90 days

Demographics - Age - Men Over 44

no
Men above the age of 44 years old.
Segment name in DSPs: Relevant Audience - NO - Demographics - Age - Men Over 44
Demographics - Age - Men Over 44185 871in 90 days

Demographics - Age - Men Over 44

dk demographic
Men above 44 years old
Segment name in DSPs: Relevant Audience - DK - Demographics - Age - Men over 44
Demographics - Age - Men Over 4495 256in 90 days

Demographics - Age - Men Over 44

se
Men above the age of 44 years old.
Segment name in DSPs: Relevant Audience - SE - Demographics - Age - Men over 44
Demographics - Age - Men over 352 027 493in 90 days

Demographics - Age - Men over 35

fi
Men over 35 years old
Segment name in DSPs: Relevant Audience - FI - Demographics - Age - Men over 35
Demographics - Age - Men over 441 567 100in 90 days

Demographics - Age - Men over 44

fi
Men over 44
Segment name in DSPs: Relevant Audience - FI - Demographics - Age - Men over 44
Demographics - Age - Over 64128 918in 90 days

Demographics - Age - Over 64

no
People above the age of 64 years old.
Segment name in DSPs: Relevant Audience - NO - Demographics - Age - Over 64
Demographics - Age - Over 6435 113in 90 days

Demographics - Age - Over 64

dk demographic
People over the of 64 years old.
Segment name in DSPs: Relevant Audience - DK - Demographics - Age - Over 64
Demographics - Age - Over 64166 857in 90 days

Demographics - Age - Over 64

se
People above the age of 64 years old.
Segment name in DSPs: Relevant Audience - SE - Demographics - Age - Over 64
Demographics - Age - Women 18-44490 462in 90 days

Demographics - Age - Women 18-44

dk
Women between 18 and 44 years old
Segment name in DSPs: Relevant Audience - DK - Demographics - Age - Women 18-44
Demographics - Age - Women 18-4417 175in 90 days

Demographics - Age - Women 18-44

no
Women between the age of 18 and 44 years old.
Segment name in DSPs: Relevant Audience - NO - Demographics - Age - Women 18-44
Demographics - Age - Women 18-4431 501in 90 days

Demographics - Age - Women 18-44

se
Women between the age of 18 and 44 years old.
Segment name in DSPs: Relevant Audience - SE - Demographics - Age - Women 18-44
Demographics - Age - Women 18-442 321 486in 90 days

Demographics - Age - Women 18-44

fi
Women under 44
Segment name in DSPs: Relevant Audience - FI - Demographics - Age - Women 18-44
Demographics - Age - Women Over 44155 961in 90 days

Demographics - Age - Women Over 44

se
Women above the age of 44 years old.
Segment name in DSPs: Relevant Audience - SE - Demographics - Age - Women Over 44
Demographics - Age - Women Over 44194 431in 90 days

Demographics - Age - Women Over 44

no
Women above the age of 44 years old.
Segment name in DSPs: Relevant Audience - NO - Demographics - Age - Women over 44
Demographics - Age - Women over 352 301 265in 90 days

Demographics - Age - Women over 35

fi
Women aged over 35 years
Segment name in DSPs: Relevant Audience - FI - Demographics - Age - Women over 35
Demographics - Age - Women over 44138 544in 90 days

Demographics - Age - Women over 44

dk
Women above 44 years old
Segment name in DSPs: Relevant Audience - DK - Demographics - Age - Women over 44
Demographics - Age - Women over 441 543 699in 90 days

Demographics - Age - Women over 44

fi
Women aged above 44
Segment name in DSPs: Relevant Audience - FI - Demographics - Age - Women over 44
Demographics - Age - under 18756in 90 days

Demographics - Age - under 18

se
People under the age of 18 years old.
Segment name in DSPs: Relevant Audience - SE - Demographics - Age - Under 18
Demographics - Age 18-241 219 017in 90 days

Demographics - Age 18-24

fi
Young Adults
Segment name in DSPs: Relevant Audience - FI - Demographics - Age - 18-24
Demographics - Age 25-341 274 189in 90 days

Demographics - Age 25-34

fi
About thirties
Segment name in DSPs: Relevant Audience - FI - Demographics - Age - 25-34
Demographics - Age 35-441 218 092in 90 days

Demographics - Age 35-44

fi
About fourties
Segment name in DSPs: Relevant Audience - FI - Demographics - Age - 35-44
Demographics - Age 45-541 185 223in 90 days

Demographics - Age 45-54

fi
About fifties
Segment name in DSPs: Relevant Audience - FI - Demographics - Age - 45-54
Demographics - Age 55-641 167 226in 90 days

Demographics - Age 55-64

fi
About sixty
Segment name in DSPs: Relevant Audience - FI - Demographics - Age - 55-64
Demographics - Age Under 1872 706in 90 days

Demographics - Age Under 18

fi
Teenagers
Segment name in DSPs: Relevant Audience - FI - Demographics - Age - Under 18
Demographics - Age over 64758 411in 90 days

Demographics - Age over 64

fi
Elderly
Segment name in DSPs: Relevant Audience - FI - Demographics - Age - Over 64
Demographics - Education - High school or Tertiary or Tech college490 412in 90 days

Demographics - Education - High school or Tertiary or Tech college

dk
People with education from High school, Tertiary or Tech college.
Segment name in DSPs: Relevant Audience - DK - Demographics - Education - High school or Tertiary or Tech college
Demographics - Education - High school or Tertiary or Tech college16 375in 90 days

Demographics - Education - High school or Tertiary or Tech college

no
People with education from High school, Tertiary or Tech college.
Segment name in DSPs: Relevant Audience - NO - Demographics - Education - High school or Tertiary or Tech college
Demographics - Education - High school or Tertiary or Tech college61 758in 90 days

Demographics - Education - High school or Tertiary or Tech college

se
People with education from High school, Tertiary or Tech college.
Segment name in DSPs: Relevant Audience - SE - Demographics - Education - High school or Tertiary or Tech college
Demographics - Education - High school or Tertiary or Tech college1 324 947in 90 days

Demographics - Education - High school or Tertiary or Tech college

fi
People with high school or tertiary or tech college education
Segment name in DSPs: Relevant Audience - FI - Demographics - Education - High school or Tertiary or Tech college
Demographics - Education - Primary or Secondary school6 834in 90 days

Demographics - Education - Primary or Secondary school

no
People with up to Primary or Secondary school education
Segment name in DSPs: Relevant Audience - NO - Demographics - Education - Primary or Secondary School
Demographics - Education - Primary or Secondary school28 964in 90 days

Demographics - Education - Primary or Secondary school

se
People with up to Primary or Secondary school education
Segment name in DSPs: Relevant Audience - SE - Demographics - Education - Primary or Secondary School
Demographics - Education - Primary or Secondary school76 815in 90 days

Demographics - Education - Primary or Secondary school

dk demographic
People with up to Primary or Secondary school education
Segment name in DSPs: Relevant Audience - DK - Demographics - Education - Primary or Secondary school
Demographics - Education - Primary or Secondary school2 812 783in 90 days

Demographics - Education - Primary or Secondary school

fi
People with primary or secondary school education
Segment name in DSPs: Relevant Audience - FI - Demographics - Education - Primary or Secondary school
Demographics - Education - University or Postgraduate203 177in 90 days

Demographics - Education - University or Postgraduate

no demographic
People with up to University or Postgraduate education
Segment name in DSPs: Relevant Audience - NO - Demographics - Education - University or Postgraduate
Demographics - Education - University or Postgraduate580 945in 90 days

Demographics - Education - University or Postgraduate

dk
People with up to University or Postgraduate education
Segment name in DSPs: Relevant Audience - DK - Demographics - Education - University or Postgraduate
Demographics - Education - University or Postgraduate218 335in 90 days

Demographics - Education - University or Postgraduate

se
People with up to University or Postgraduate education
Segment name in DSPs: Relevant Audience - SE - Demographics - Education - University or Postgraduate
Demographics - Education - University or Postgraduate1 121 592in 90 days

Demographics - Education - University or Postgraduate

fi
People with university or postgraduaten education
Segment name in DSPs: Relevant Audience - FI - Demographics - Education - University or Postgraduate
Demographics - Employment - Full-time work2 342 304in 90 days

Demographics - Employment - Full-time work

fi demographic
Full-time employed.
Segment name in DSPs: Relevant Audience - FI - Demographics - Employment - Full-time work
Demographics - Employment - Own Business326 459in 90 days

Demographics - Employment - Own Business

fi demographic
People who run their own business.
Segment name in DSPs: Relevant Audience - FI - Demographics - Employment - Own Business
Demographics - Employment - Part-time work396 920in 45 days

Demographics - Employment - Part-time work

fi demographic
Part-time employed.
Segment name in DSPs: Relevant Audience - FI - Demographics - Employment - Part-time work
Demographics - Employment - Retired789 030in 90 days

Demographics - Employment - Retired

fi demographic
Retired people
Segment name in DSPs: Relevant Audience - FI - Demographics - Employment - Retired
Demographics - Employment - Studying471 729in 90 days

Demographics - Employment - Studying

dk demographic
Students
Segment name in DSPs: Relevant Audience - DK - Demographics - Employment - Studying
Demographics - Employment - Studying925 972in 90 days

Demographics - Employment - Studying

fi
Students
Segment name in DSPs: Relevant Audience - FI - Demographics - Employment - Studying
Demographics - Employment - Working41 053in 90 days

Demographics - Employment - Working

no
People who are currently employed.
Segment name in DSPs: Relevant Audience - NO - Demographics - Employment - Working
Demographics - Employment - Working606 100in 90 days

Demographics - Employment - Working

dk
People who are currently employed
Segment name in DSPs: Relevant Audience - DK - Demographics - Employment - Working
Demographics - Employment - Working2 672 519in 90 days

Demographics - Employment - Working

fi
People who are at work
Segment name in DSPs: Relevant Audience - FI - Demographics - Employment - Working
Demographics - Employment – Studying16 751in 90 days

Demographics - Employment – Studying

se
Students
Segment name in DSPs: Relevant Audience - SE - Demographics - Employment - Studying
Demographics - Employment – Studying6 659in 90 days

Demographics - Employment – Studying

no
Students
Segment name in DSPs: Relevant Audience - NO - Demographics - Employment - Studying
Demographics - Employment – Working147 395in 90 days

Demographics - Employment – Working

se
People who are currently employed.
Segment name in DSPs: Relevant Audience - SE - Demographics - Employment - Working
Demographics - Family Type - Children's Age 13-17NEW!10 953in 90 days

Demographics - Family Type - Children's Age 13-17

dk demographic
Families with children aged 13-17 years.
Segment name in DSPs: Relevant Audience - DK - Demographics - Family Type - Children's Age 13-17
Demographics - Family Type - Children's Age 13-17640 059in 90 days

Demographics - Family Type - Children's Age 13-17

fi
Households with children aged 13-17
Segment name in DSPs: Relevant Audience - FI - Demographics - Family Type - Children's Age 13-17
Demographics - Family Type - Children's Age 3-6NEW!25 587in 90 days

Demographics - Family Type - Children's Age 3-6

dk demographic
Families with children aged 3 - 6 years.
Segment name in DSPs: Relevant Audience - DK - Demographics - Family Type - Children's Age 3-6
Demographics - Family Type - Children's Age 3-6510 019in 90 days

Demographics - Family Type - Children's Age 3-6

fi
Households with children aged 3-6 years
Segment name in DSPs: Relevant Audience - FI - Demographics - Family Type - Children's Age 3-6
Demographics - Family Type - Children's Age 7-12708 190in 90 days

Demographics - Family Type - Children's Age 7-12

fi
Households with children aged 7-12 years
Segment name in DSPs: Relevant Audience - FI - Demographics - Family Type - Children's Age 7-12
Demographics - Family Type - Children's Age 7-12NEW!53 264in 90 days

Demographics - Family Type - Children's Age 7-12

dk demographic
Families with children aged 7 - 12
Segment name in DSPs: Relevant Audience - DK - Demographics - Family Type - Children's Age 7-12
Demographics - Family Type - Children's Age Under 2164 000in 90 days

Demographics - Family Type - Children's Age Under 2

fi demographic
Households with children under 2 years old.
Segment name in DSPs: Relevant Audience - FI - Demographics - Family Type - Children's Age Under 2
Demographics - Family Type - Children's Age Under 2NEW!5 041in 90 days

Demographics - Family Type - Children's Age Under 2

dk demographic
Families with children under 2 years old.
Segment name in DSPs: Relevant Audience - DK - Demographics - Family Type - Children's Age Under 2
Demographics - Family Type - Families with Children716 047in 90 days

Demographics - Family Type - Families with Children

dk seasonal demographic
Families with children
Segment name in DSPs: Relevant Audience - DK - Demographics - Family Type - Families with Children
Demographics - Family Type - Families with Children241 682in 90 days

Demographics - Family Type - Families with Children

se
Families with children
Segment name in DSPs: Relevant Audience - SE - Demographics - Family Type - Families with Children
Demographics - Family Type - Families with Children215 781in 90 days

Demographics - Family Type - Families with Children

no
Families with children
Segment name in DSPs: Relevant Audience - NO - Demographics - Family Type - Families with Children
Demographics - Family Type - Families with Children3 547 418in 90 days

Demographics - Family Type - Families with Children

fi
Families with Children
Segment name in DSPs: Relevant Audience - FI - Demographics - Family Type - Families with Children
Demographics - Family Type - Families with Children - Boys329 016in 90 days

Demographics - Family Type - Families with Children - Boys

dk seasonal demographic
Families with male children
Segment name in DSPs: Relevant Audience - DK - Demographics - Family Type - Families with Children - Boys
Demographics - Family Type - Families with Children - Boys13 911in 90 days

Demographics - Family Type - Families with Children - Boys

no
Families with male children
Segment name in DSPs: Relevant Audience - NO - Demographics - Family Type - Families with Children - Boys
Demographics - Family Type - Families with Children - Boys74 836in 90 days

Demographics - Family Type - Families with Children - Boys

se
Families with male children
Segment name in DSPs: Relevant Audience - SE - Demographics - Family Type - Families with Children - Boys
Demographics - Family Type - Families with Children - Boys1 105 365in 90 days

Demographics - Family Type - Families with Children - Boys

fi demographic
Families with Boys
Segment name in DSPs: Relevant Audience - FI - Demographics - Family Type - Families with Children - Boys
Demographics - Family Type - Families with Children - Boys and Girls154 719in 90 days

Demographics - Family Type - Families with Children - Boys and Girls

dk
Families with both girls and boys
Segment name in DSPs: Relevant Audience - DK - Demographics - Family Type - Families with Children - Boys and Girls
Demographics - Family Type - Families with Children - Boys and Girls64 853in 90 days

Demographics - Family Type - Families with Children - Boys and Girls

se
Families with both male and female children
Segment name in DSPs: Relevant Audience - SE - Demographics - Family Type - Families with Children - Boys and Girls
Demographics - Family Type - Families with Children - Boys and Girls23 922in 90 days

Demographics - Family Type - Families with Children - Boys and Girls

no
Families with both male and female children
Segment name in DSPs: Relevant Audience - NO - Demographics - Family Type - Families with Children - Boys and Girls
Demographics - Family Type - Families with Children - Boys and Girls1 593 827in 90 days

Demographics - Family Type - Families with Children - Boys and Girls

fi demographic
Families that have recognized to have both boys and girls
Segment name in DSPs: Relevant Audience - FI - Demographics - Family Type - Families with Children - Boys and Girls
Demographics - Family Type - Families with Children - Girls232 400in 90 days

Demographics - Family Type - Families with Children - Girls

dk
Families with female children
Segment name in DSPs: Relevant Audience - DK - Demographics - Family Type - Families with Children - Girls
Demographics - Family Type - Families with Children - Girls177 948in 90 days

Demographics - Family Type - Families with Children - Girls

no
Families with female children
Segment name in DSPs: Relevant Audience - NO - Demographics - Family Type - Families with Children - Girls
Demographics - Family Type - Families with Children - Girls102 000in 90 days

Demographics - Family Type - Families with Children - Girls

se
Families with female children
Segment name in DSPs: Relevant Audience - SE - Demographics - Family Type - Families with Children - Girls
Demographics - Family Type - Families with Children - Girls847 969in 90 days

Demographics - Family Type - Families with Children - Girls

fi
Families with Girls
Segment name in DSPs: Relevant Audience - FI - Demographics - Family Type - Families with Children - Girls
Demographics - Family Type - Female with ChildrenNEW!538 055in 90 days

Demographics - Family Type - Female with Children

dk
Women who have family with kids.
Segment name in DSPs: Relevant Audience - DK - Demographics - Family Type - Female with Children
Demographics - Family Type - Male with ChildrenNEW!392 681in 90 days

Demographics - Family Type - Male with Children

dk
Men with family and kids.
Segment name in DSPs: Relevant Audience - DK - Demographics - Family Type - Male with Children
Demographics - Family Type - No Children68 585in 90 days

Demographics - Family Type - No Children

se
Families without children
Segment name in DSPs: Relevant Audience - SE - Demographics - Family Type - No Children
Demographics - Family Type - No Children434 890in 90 days

Demographics - Family Type - No Children

dk
Families without children
Segment name in DSPs: Relevant Audience - DK - Demographics - Family Type - No Children
Demographics - Family Type - No Children11 205in 90 days

Demographics - Family Type - No Children

no
Families without children
Segment name in DSPs: Relevant Audience - NO - Demographics - Family Type - No Children
Demographics - Family Type - No Children1 823 646in 90 days

Demographics - Family Type - No Children

fi demographic
Families with no children
Segment name in DSPs: Relevant Audience - FI - Demographics - Family Type - No Children
Demographics - Gender - Female629 875in 90 days

Demographics - Gender - Female

dk
Females
Segment name in DSPs: Relevant Audience - DK - Demographics - Gender - Female
Demographics - Gender - Female3 904 591in 90 days

Demographics - Gender - Female

fi
Females in Finland
Segment name in DSPs: Relevant Audience - FI - Demographics - Gender - Female
Demographics - Gender - Male524 375in 90 days

Demographics - Gender - Male

dk
Males
Segment name in DSPs: Relevant Audience - DK - Demographics - Gender - Male
Demographics - Gender - Male19 073in 90 days

Demographics - Gender - Male

no
Males
Segment name in DSPs: Relevant Audience - NO - Demographics - Gender - Male
Demographics - Gender - Male3 004 572in 90 days

Demographics - Gender - Male

fi
Males in Finland
Segment name in DSPs: Relevant Audience - FI - Demographics - Gender - Male
Demographics - Gender – Female187 821in 90 days

Demographics - Gender – Female

se
Females
Segment name in DSPs: Relevant Audience - SE - Demographics - Gender - Female
Demographics - Gender – Female211 754in 90 days

Demographics - Gender – Female

no
Females
Segment name in DSPs: Relevant Audience - NO - Demographics - Gender - Female
Demographics - Gender – Male136 310in 90 days

Demographics - Gender – Male

se
Males
Segment name in DSPs: Relevant Audience - SE - Demographics - Gender - Male
Demographics - Household Income - 12 000 - 20 000851 447in 90 days

Demographics - Household Income - 12 000 - 20 000

fi
Households with income within range of 12 000 - 20 000
Segment name in DSPs: Relevant Audience - FI - Demographics - Household Income - 12 000 - 20 000
Demographics - Household Income - 20 000 - 45 0001 329 693in 90 days

Demographics - Household Income - 20 000 - 45 000

fi
People whose household income is within range of 20 000 - 45 000
Segment name in DSPs: Relevant Audience - FI - Demographics - Household Income - 20 000 - 45 000
Demographics - Household Income - 45 000 - 70 0001 197 311in 90 days

Demographics - Household Income - 45 000 - 70 000

fi
Household within income range of 45 000 - 70 000
Segment name in DSPs: Relevant Audience - FI - Demographics - Household Income - 45 000 - 70 000
Demographics - Household Income - EUR 12.000 - 20.00089 095in 90 days

Demographics - Household Income - EUR 12.000 - 20.000

dk demographic
Households with an income between approx. DKK 90.000 - 150.000
Segment name in DSPs: Relevant Audience - DK - Demographics - Household Income - EUR 12.000 - 20.000
Demographics - Household Income - EUR 12.000 - 20.000120 135in 90 days

Demographics - Household Income - EUR 12.000 - 20.000

no
Households with an income between approx. NOK 110.000 - 190.000
Segment name in DSPs: Relevant Audience - NO - Demographics - Household Income - EUR 12.000 - 20.000
Demographics - Household Income - EUR 12.000 - 20.00074 226in 90 days

Demographics - Household Income - EUR 12.000 - 20.000

se
Households with an income between approx. SEK 115.000 - 190.000
Segment name in DSPs: Relevant Audience - SE - Demographics - Household Income - EUR 12.000 - 20.000
Demographics - Household Income - EUR 20.000 - 45.000494 847in 90 days

Demographics - Household Income - EUR 20.000 - 45.000

dk
Households with an income between approx. DKK 150.000 - 340.000
Segment name in DSPs: Relevant Audience - DK - Demographics - Household Income - EUR 20.000 - 45.000
Demographics - Household Income - EUR 20.000 - 45.00054 666in 90 days

Demographics - Household Income - EUR 20.000 - 45.000

no
Households with an income between approx. NOK 190.000 - 420.000
Segment name in DSPs: Relevant Audience - NO - Demographics - Household Income - EUR 20.000 - 45.000
Demographics - Household Income - EUR 20.000 - 45.000146 791in 90 days

Demographics - Household Income - EUR 20.000 - 45.000

se
Households with an income between approx. SEK 190.000 - 430.000
Segment name in DSPs: Relevant Audience - SE - Demographics - Household Income - EUR 20.000 - 45.000
Demographics - Household Income - EUR 45.000 - 70.00037 204in 90 days

Demographics - Household Income - EUR 45.000 - 70.000

no
Households with an income between approx. NOK 420.000 - 655.000
Segment name in DSPs: Relevant Audience - NO - Demographics - Household Income - EUR 45.000 - 70.000
Demographics - Household Income - EUR 45.000 - 70.000346 723in 90 days

Demographics - Household Income - EUR 45.000 - 70.000

dk
Households with an income between approx. DKK 340.000 - 520.000
Segment name in DSPs: Relevant Audience - DK - Demographics - Household Income - EUR 45.000 - 70.000
Demographics - Household Income - EUR 45.000 - 70.00053 036in 90 days

Demographics - Household Income - EUR 45.000 - 70.000

se
Households with an income between approx. SEK 430.000 - 670.000
Segment name in DSPs: Relevant Audience - SE - Demographics - Household Income - EUR 45.000 - 70.000
Demographics - Household Income - over 70 0001 050 121in 90 days

Demographics - Household Income - over 70 000

fi
Households whose income is over 70 000
Segment name in DSPs: Relevant Audience - FI - Demographics - Household Income - over 70 000
Demographics - Household Income - over EUR 70.000128 801in 90 days

Demographics - Household Income - over EUR 70.000

dk
Households with an income above approx. DKK 520.000
Segment name in DSPs: Relevant Audience - DK - Demographics - Household Income - over EUR 70.000
Demographics - Household Income - over EUR 70.00022 516in 90 days

Demographics - Household Income - over EUR 70.000

se
Households with an income above approx. SEK 670.000
Segment name in DSPs: Relevant Audience - SE - Demographics - Household Income - over EUR 70.000
Demographics - Household Income - over EUR 70.00010 098in 90 days

Demographics - Household Income - over EUR 70.000

no
Households with an income above approx. NOK 655.000
Segment name in DSPs: Relevant Audience - NO - Demographics - Household Income - over EUR 70.000
Demographics - Household Income - under 12 000942 054in 90 days

Demographics - Household Income - under 12 000

fi
Households whose income is under 12 000
Segment name in DSPs: Relevant Audience - FI - Demographics - Household Income - under 12 000
Demographics - Household Income - under EUR 12.00091 513in 90 days

Demographics - Household Income - under EUR 12.000

dk
Households with an income below approx. DKK 90.000
Segment name in DSPs: Relevant Audience - DK - Demographics - Household Income - under EUR 12.000
Demographics - Household Income - under EUR 12.00013 714in 90 days

Demographics - Household Income - under EUR 12.000

se
Households with an income below approx. SEK 115.000
Segment name in DSPs: Relevant Audience - SE - Demographics - Household Income - under EUR 12.000
Demographics - Household Income - under EUR 12.0004 888in 90 days

Demographics - Household Income - under EUR 12.000

no
Households with an income below approx. NOK 110.000
Segment name in DSPs: Relevant Audience - NO - Demographics - Household Income - under EUR 12.000
Demographics - Household size - 1 person11 373in 90 days

Demographics - Household size - 1 person

no
Single person households
Segment name in DSPs: Relevant Audience - NO - Demographics - Household size - 1 person
Demographics - Household size - 1 person179 664in 90 days

Demographics - Household size - 1 person

dk
Single person households
Segment name in DSPs: Relevant Audience - DK - Demographics - Household size - 1 person
Demographics - Household size - 1 person58 591in 90 days

Demographics - Household size - 1 person

se
Single person households
Segment name in DSPs: Relevant Audience - SE - Demographics - Household size - 1 person
Demographics - Household size - 1 person1 736 050in 90 days

Demographics - Household size - 1 person

fi
People who live on their own
Segment name in DSPs: Relevant Audience - FI - Demographics - Household size - 1 person
Demographics - Household size - 2-4 persons244 734in 90 days

Demographics - Household size - 2-4 persons

se
2-4 person households
Segment name in DSPs: Relevant Audience - SE - Demographics - Household size - 2-4 persons
Demographics - Household size - 2-4 persons942 542in 90 days

Demographics - Household size - 2-4 persons

dk
2-4 person households
Segment name in DSPs: Relevant Audience - DK - Demographics - Household size - 2-4 persons
Demographics - Household size - 2-4 persons212 864in 90 days

Demographics - Household size - 2-4 persons

no
2-4 person households
Segment name in DSPs: Relevant Audience - NO - Demographics - Household size - 2-4 persons
Demographics - Household size - 2-4 persons3 147 047in 90 days

Demographics - Household size - 2-4 persons

fi
Household size with 2-4 persons
Segment name in DSPs: Relevant Audience - FI - Demographics - Household size - 2-4 persons
Demographics - Household size - 5 or more persons6 946in 90 days

Demographics - Household size - 5 or more persons

se
Households with 5 or more persons
Segment name in DSPs: Relevant Audience - SE - Demographics - Household size - 5 or more persons
Demographics - Household size - 5 or more persons28 787in 90 days

Demographics - Household size - 5 or more persons

dk
Households with 5 or more persons
Segment name in DSPs: Relevant Audience - DK - Demographics - Household size - 5 or more persons
Demographics - Household size - 5 or more persons487 878in 90 days

Demographics - Household size - 5 or more persons

fi
Households of 5 or more persons
Segment name in DSPs: Relevant Audience - FI - Demographics - Household size - 5 or more persons
Intent - Farms and Farmlands28 539in 45 days

Intent - Farms and Farmlands

fi intent
People who are interested in buying or renting farms or farmlands. Segment is based on Tori.fi -data.
Segment name in DSPs: Relevant Audience - FI - Intent - Farms and Farmlands
Intent - Foreign Housing21 670in 45 days

Intent - Foreign Housing

fi intent
People People who are interested in buying or renting a house abroad. Segment is based on Tori.fi -data.
Segment name in DSPs: Relevant Audience - FI - Intent - Foreign Housing
Intent - Housing533 602in 45 days

Intent - Housing

fi intent
People who are interested in buying or renting a house or flat. Segment is based on Tori.fi -data.
Segment name in DSPs: Relevant Audience - FI - Intent - Housing
Intent - Properties and Farms62 452in 45 days

Intent - Properties and Farms

fi intent
People who are interested in buying or renting properties. Segment is based on Tori.fi -data.
Segment name in DSPs: Relevant Audience - FI - Intent - Properties
Lifestage - The Pensioner35 112in 90 days

Lifestage - The Pensioner

dk demographic
Audiences above the age of 64 years old.
Segment name in DSPs: Relevant Audience - DK - Lifestage - The Pensioner
Lifestage - The Student223 978in 90 days

Lifestage - The Student

dk
Audiences who are young and studying - the typical university student
Segment name in DSPs: Relevant Audience - DK - Lifestage - The Student
Lifestage - Young parents406 879in 90 days

Lifestage - Young parents

dk demographic
Audiences below the age of 35 with at least one child.
Segment name in DSPs: Relevant Audience - DK - Lifestage - Young parents
Posti - Finnish movers 30 days23in 30 days

Posti - Finnish movers 30 days

fi interest
People who have filled in the notice of changing the address in Posti.fi during last 30 days. Please note: this segment is available under Posti in Adform and in Google DDP and under Relevant Audience in Appnexus.
Segment name in DSPs: Relevant Audience - FI - Posti - Finnish movers 30 days
Posti - Finnish movers 7 days15in 7 days

Posti - Finnish movers 7 days

fi interest
People who have filled in the notice of changing the address in Posti.fi during last 7 days. Please note: this segment is available under Posti in Adform and in Google DDP and under Relevant Audience in Appnexus.
Segment name in DSPs: Relevant Audience - FI - Posti - Finnish movers 7 days
Real Estate - Apartments3 517 136in 90 days

Real Estate - Apartments

fi demographic
Households who live in apartments, either own or rented.
Segment name in DSPs: Relevant Audience - FI - Real Estate - Apartments
Real Estate - Apartments99 130in 90 days

Real Estate - Apartments

se
People who live in an apartment (either own or rented)
Segment name in DSPs: Relevant Audience - SE - Real Estate - Apartments
Real Estate - Apartments425 376in 90 days

Real Estate - Apartments

dk interest
Households who live in apartments (either owned or rented)
Segment name in DSPs: Relevant Audience - DK - Real Estate - Apartments
Real Estate - ApartmentsNEW!16 247in 90 days

Real Estate - Apartments

no
Audiences living in apartments.
Segment name in DSPs: Relevant Audience - NO - Real Estate - Apartments
Real Estate - Forest Owners20 224in 90 days

Real Estate - Forest Owners

fi
People who follow particularly forest -related sites, min 2 times in the period. Data is based on Viestilehdet-sites.
Segment name in DSPs: Relevant Audience - FI - Real Estate - Forest Owners
Real Estate - Home Owners271 869in 90 days

Real Estate - Home Owners

dk interest
Home owners
Segment name in DSPs: Relevant Audience - DK - Real Estate - Home Owners
Real Estate - Home OwnersNEW!210 106in 90 days

Real Estate - Home Owners

no
People who own their house or apartment.
Segment name in DSPs: Relevant Audience - NO - Real Estate - Home Owners
Real Estate - Home Owners2 700 495in 90 days

Real Estate - Home Owners

fi demographic
Home owners (either house or apartment).
Segment name in DSPs: Relevant Audience - FI - Real Estate - Home Owners
Real Estate - Home Owners217 115in 90 days

Real Estate - Home Owners

se
Households who live in the own apartment or house.
Segment name in DSPs: Relevant Audience - SE - Real Estate - Home Owners
Real Estate - Moving26 163in 31 days

Real Estate - Moving

fi intent
People who are willing to rent/ buy/ sell houses/ apartments and who are also browsing for domestic appliances or interior decorating items and hence likely to move. Segment is based on tori.fi data.
Segment name in DSPs: Relevant Audience - FI - Real Estate - Moving
Real Estate - Rented Flat or House669 423in 90 days

Real Estate - Rented Flat or House

dk interest
Households living in rented premises
Segment name in DSPs: Relevant Audience - DK - Real Estate - Rented Flat or House
Real Estate - Rented Flat or House80 789in 90 days

Real Estate - Rented Flat or House

se
Households who live in a rented apartment or house.
Segment name in DSPs: Relevant Audience - SE - Real Estate - Rented Flat or House
Real Estate - Rented Flat or House2 110 151in 90 days

Real Estate - Rented Flat or House

fi demographic
Households living in rented properties.
Segment name in DSPs: Relevant Audience - FI - Real Estate - Rented Flat or House
Real Estate - Rented Flat or HouseNEW!11 428in 90 days

Real Estate - Rented Flat or House

no
People who live in a rented house or apartment
Segment name in DSPs: Relevant Audience - NO - Real Estate - Rented Home
Real Estate - Summer Cottages512 622in 90 days

Real Estate - Summer Cottages

fi interest
People who regularly browse sites or articles of summer cottages.
Segment name in DSPs: Relevant Audience - FI - Real Estate - Summer Cottages
Real Estate - Town Houses and Farm Houses1 406 143in 90 days

Real Estate - Town Houses and Farm Houses

fi demographic
People living in town houses or farm houses - either own or rented.
Segment name in DSPs: Relevant Audience - FI - Real Estate - Town Houses and Farm Houses
Real Estate - Town Houses and Farm Houses519 275in 90 days

Real Estate - Town Houses and Farm Houses

dk interest
Households who live in town houses or farm houses (either owned or rented)
Segment name in DSPs: Relevant Audience - DK - Real Estate - Town Houses and Farm Houses
Real Estate - Town Houses and Farm HousesNEW!205 994in 90 days

Real Estate - Town Houses and Farm Houses

no
Households who live in town houses or farm houses (either owned or rented)
Segment name in DSPs: Relevant Audience - NO - Real Estate - Town Houses and Farm Houses
Real Estate - Town Houses and Farm Houses200 681in 90 days

Real Estate - Town Houses and Farm Houses

se
Households who live in a town house or in a farm house (either owned or rented)
Segment name in DSPs: Relevant Audience - SE - Real Estate - Town Houses and Farm Houses
Sports - Sport Followers with High or Medium Income341 329in 90 days

Sports - Sport Followers with High or Medium Income

fi interest
People who love to follow sport media, popular teams and athletes and whose household income is minimum of 45000 euros.
Segment name in DSPs: Relevant Audience - FI - Sports - Sport Followers with Medium or High Income
Travel - Travel Enthusiasts with High Income4 495in 60 days

Travel - Travel Enthusiasts with High Income

no interest
Travel enthusiasts with high household income (over 70 000)
Segment name in DSPs: Relevant Audience - NO - Travel - Travel Enthusiasts with High Income
Travel - Travel Enthusiasts with High Income5 642in 60 days

Travel - Travel Enthusiasts with High Income

se interest
Travel enthusiasts with high household income (over 70 000)
Segment name in DSPs: Relevant Audience - SE - Travel - Travel Enthusiasts with High Income
Travel - World Travelers with High Income184 131in 31 days

Travel - World Travelers with High Income

fi interest
Travel enthusiasts with high household income (over 70 000)
Segment name in DSPs: Relevant Audience - FI - Travel - World Travelers with High Income

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