Relevant Audience - Trustable and Transparent 2nd Party Data

With Segment Finder below you can find all the segments that are available at Relevant Audience. You can filter segments by region, categories and subcategories and see the size of the audience and its age. The information regarding the name of the segment in DSPs can be easily accessed by clicking the small arrow next to the segment.

How to use Relevant Audience segments in Adform, Appnexus, and in Google Display & Video 360.

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			Name	Audience
			Automotive - Car Owners	163 821	in 90 days
Automotive - Car Owners no Audiences with their own car. Segment name in DSPs: Relevant Audience - NO - Automotive - Car Owners See how to use Relevant Audience segments in different DSPs
			Automotive - Car Owners	233 332	in 90 days
Automotive - Car Owners se Car owners. Segment name in DSPs: Relevant Audience - SE - Automotive - Car Owners See how to use Relevant Audience segments in different DSPs
			Business & Finance - B2B Decision Makers	975 611	in 90 days
Business & Finance - B2B Decision Makers dk B to B decision makers. Segment name in DSPs: Relevant Audience - DK - Business and Finance - B2B Decision Makers See how to use Relevant Audience segments in different DSPs
			Business & Finance - B2B Decision Makers	162 889	in 90 days
Business & Finance - B2B Decision Makers no B2B decision makers. Segment name in DSPs: Relevant Audience - NO - Business and Finance - B2B Decision Makers See how to use Relevant Audience segments in different DSPs
			Business & Finance - B2B Decision Makers	319 747	in 90 days
Business & Finance - B2B Decision Makers se B2B decision makers. Segment name in DSPs: Relevant Audience - SE - Business and Finance - B2B Decision Makers See how to use Relevant Audience segments in different DSPs
			Business and Finance - B2B Business Search Site VisitorsNEW!	2 853 396	in 45 days
Business and Finance - B2B Business Search Site Visitors se Business search site visitors. You can find tens of business segments by industry field or location of business in the end of Swedish segment listing. Just filter Sweden and scroll to the very end of the list, category Other. Segment name in DSPs: Relevant Audience - SE - Business and Finance - B2B Business Search Site Visitors See how to use Relevant Audience segments in different DSPs
			Business and Finance - B2B Site Visitors (asiakastieto.fi/yritykset)	551 057	in 31 days
Business and Finance - B2B Site Visitors (asiakastieto.fi/yritykset) fi Business audience who has browsed asiakastieto.fi -site. This data is based on Asiakastieto.fi. You can find this audience under Relevant Audience in Google DDP. In Adform the audience is under Asiakastieto. Segment name in DSPs: Relevant Audience - FI - Business and Finance - B2B Site Visitors (asiakastieto.fi/yritykset) See how to use Relevant Audience segments in different DSPs
			Business and Finance - Career Orientated Business Professionals	80 938	in 90 days
Business and Finance - Career Orientated Business Professionals se interest Business people who do career planning and are interested in professional development and business world. Segment name in DSPs: Relevant Audience - SE - Business and Finance - Career Orientated Business Professionals See how to use Relevant Audience segments in different DSPs
			Business and Finance - Interested in Business	527 856	in 90 days
Business and Finance - Interested in Business dk Audiences interested in business, entrepreneurship and business technologies. Segment name in DSPs: Relevant Audience - DK - Business and Finance - Interested in Business See how to use Relevant Audience segments in different DSPs
			Business and Finance - Interested in Business	665 792	in 90 days
Business and Finance - Interested in Business se interest Audiences interested in business, entrepreneurship and business technology. Segment name in DSPs: Relevant Audience - SE - Business and Finance - Interested in Business See how to use Relevant Audience segments in different DSPs
			Business and Finance - Location of the company the user is interested in (B2B) - Seinäjoki	26 916	in 90 days
Business and Finance - Location of the company the user is interested in (B2B) - Seinäjoki fi interest Business audience who has searched for information of companies located in Seinäjoki. This data is based on Asiakastieto.fi. You can find this audience under Relevant Audience in Google DDP. In Adform the audience is under Asiakastieto. Segment name in DSPs: Relevant Audience - FI - Business and Finance - Location of the company the user is interested in (B2B) - Seinajoki See how to use Relevant Audience segments in different DSPs
			Content Channel - Social Media and BlogsNEW!	95 255	in 90 days
Content Channel - Social Media and Blogs dk People following blogs and interested in social media Segment name in DSPs: Relevant Audience - DK - Content Channel - Social Media and Blogs See how to use Relevant Audience segments in different DSPs
			Demographics - Family Type - Families with Children	881 666	in 90 days
Demographics - Family Type - Families with Children dk Families with children Segment name in DSPs: Relevant Audience - DK - Demographics - Family Type - Families with Children See how to use Relevant Audience segments in different DSPs
			Demographics - Family Type - Families with Children	309 136	in 90 days
Demographics - Family Type - Families with Children se Families with children Segment name in DSPs: Relevant Audience - SE - Demographics - Family Type - Families with Children See how to use Relevant Audience segments in different DSPs
			Demographics - Family Type - Families with Children	167 597	in 90 days
Demographics - Family Type - Families with Children no Families with children Segment name in DSPs: Relevant Audience - NO - Demographics - Family Type - Families with Children See how to use Relevant Audience segments in different DSPs
			Demographics - Family Type - Families with Children	3 903 839	in 90 days
Demographics - Family Type - Families with Children fi Families with Children. Segment modeling is based on netpanelists' responses. Segment name in DSPs: Relevant Audience - FI - Demographics - Family Type - Families with Children See how to use Relevant Audience segments in different DSPs
			Events and Attractions - Art Theater and Culture	237 029	in 90 days
Events and Attractions - Art Theater and Culture se interest People with an interest in the arts, theater and culture. Segment name in DSPs: Relevant Audience - SE - Events and Attractions - Art Theater and Culture See how to use Relevant Audience segments in different DSPs
			Events and Attractions - Art Theater and Culture	153 955	in 90 days
Events and Attractions - Art Theater and Culture no interest People with an interest in the arts, theater and culture. Segment name in DSPs: Relevant Audience - NO - Events and Attractions - Art Theater and Culture See how to use Relevant Audience segments in different DSPs
			Events and Attractions - Cinema VisitorsNEW!	1 844 811	in 90 days
Events and Attractions - Cinema Visitors fi Audience who has visited Finnkino site at least 4 times during last 3 months. Segment name in DSPs: Relevant Audience - FI - Events and Attractions - Cinema Visitors See how to use Relevant Audience segments in different DSPs
			Events and Attractions - Weekends and Nightlife	152 953	in 90 days
Events and Attractions - Weekends and Nightlife no interest People interested in going out, nightlife and weekend activities. Segment name in DSPs: Relevant Audience - NO - Events and Attractions - Weekends and Nightlife See how to use Relevant Audience segments in different DSPs
			Events and Attractions - Weekends and Nightlife	223 091	in 90 days
Events and Attractions - Weekends and Nightlife se interest Audiences interested in weekend activities and nightlife. Segment name in DSPs: Relevant Audience - SE - Events and Attractions - Weekends and Nightlife See how to use Relevant Audience segments in different DSPs
			Family and Relationships - Parenting	222 165	in 90 days
Family and Relationships - Parenting se Audiences interested in parenting. Segment name in DSPs: Relevant Audience - SE - Family and Relationships - Parenting See how to use Relevant Audience segments in different DSPs
			Family and Relationships - Parenting	767 478	in 90 days
Family and Relationships - Parenting dk People interested in family and parenting Segment name in DSPs: Relevant Audience - DK - Family and Relationships - Parenting See how to use Relevant Audience segments in different DSPs
			Food and Drink	213 286	in 90 days
Food and Drink se interest Audiences with a general interest in food and drink. Segment name in DSPs: Relevant Audience - SE - Food and Drink See how to use Relevant Audience segments in different DSPs
			Food and Drink	652 261	in 90 days
Food and Drink dk People interested in food and drink Segment name in DSPs: Relevant Audience - DK - Food and Drink See how to use Relevant Audience segments in different DSPs
			Food and Drink	2 624 296	in 90 days
Food and Drink fi interest People who love food and drink. Segment is based on net browsing content. Segment name in DSPs: Relevant Audience - FI - Food and Drink See how to use Relevant Audience segments in different DSPs
			Food and Drink - Home CookingNEW!	392 717	in 90 days
Food and Drink - Home Cooking fi People who are interested in home cooking, recipes, cooking utensils etc. Segment is based on net browsing content. Segment name in DSPs: Relevant Audience - FI - Food and Drink - Home Cooking See how to use Relevant Audience segments in different DSPs
			Food and Drink - Wine	277 647	in 90 days
Food and Drink - Wine dk People with an interest in wine Segment name in DSPs: Relevant Audience - DK - Food and Drink - Wine See how to use Relevant Audience segments in different DSPs
			Food and Drink - Wine	1 089 951	in 90 days
Food and Drink - Wine fi interest Wine lovers. Segment is based on net browsing content. Segment name in DSPs: Relevant Audience - FI - Food and Drink - Wine See how to use Relevant Audience segments in different DSPs
			Healthy Living - Fitness and Exercise	193 340	in 90 days
Healthy Living - Fitness and Exercise se interest Audiences interested in exercise and fitness topics. Segment name in DSPs: Relevant Audience - SE - Healthy Living - Fitness and Exercise See how to use Relevant Audience segments in different DSPs
			Home and Garden - Interior Decorating	449 562	in 90 days
Home and Garden - Interior Decorating dk People with an interest in interior design Segment name in DSPs: Relevant Audience - DK - Home and Garden - Interior Decorating See how to use Relevant Audience segments in different DSPs
			Home and Garden - Snow Removal	1 810 049	in 45 days
Home and Garden - Snow Removal fi People who live in houses or are interested in gardening and hence are likely to have snow work to be done. Segment name in DSPs: Relevant Audience - FI - Home and Garden - Snow Removal See how to use Relevant Audience segments in different DSPs
			Intent - CarsNEW!	182 703	in 45 days
Intent - Cars dk People searching car brands from car sales site Segment name in DSPs: Relevant Audience - DK - Intent - Cars See how to use Relevant Audience segments in different DSPs
			Intent - Consumer Electronics - TVs|Console Games|AudioNEW!	308 220	in 45 days
Intent - Consumer Electronics - TVs|Console Games|Audio fi People wanting to buy consumer electronics, TVs, console games, play consoles or audio and music device. Based on Tori.fi data. Segment name in DSPs: Relevant Audience - FI - Intent - Consumer Electronics - TVs|Console Games|Audio See how to use Relevant Audience segments in different DSPs
			Intent - Interior Decorating and Furniture	1 061 254	in 45 days
Intent - Interior Decorating and Furniture fi People who are interested in buying interior decorating items or furniture. Segment is based on Tori.fi -data. Segment name in DSPs: Relevant Audience - FI - Intent - Interior Decorating and Furniture See how to use Relevant Audience segments in different DSPs
			Intent - Sport - Winter SportsNEW!	66 990	in 45 days
Intent - Sport - Winter Sports fi People who are interested in buying skates or ice hockey equipment, cross country skiing equipment or ski boxes. Segment is based on Tori.fi -data. Segment name in DSPs: Relevant Audience - FI - Intent - Sport - Winter Sports See how to use Relevant Audience segments in different DSPs
			Lifestyle - The Home Maker	768 849	in 90 days
Lifestyle - The Home Maker dk Audiences interested in creating a home environment with great style, good cooking and a happy family. Segment name in DSPs: Relevant Audience - DK - Lifestyle - The Home Maker See how to use Relevant Audience segments in different DSPs
			Lifestyle - The Home Maker	223 084	in 90 days
Lifestyle - The Home Maker se interest Audiences interested in creating a home environment with great style, good cooking and a happy family. Segment name in DSPs: Relevant Audience - SE - Lifestyle - The Home Maker See how to use Relevant Audience segments in different DSPs
			Music and Audio - Music	416 365	in 90 days
Music and Audio - Music se interest The ones that love to listen music, go to gigs or create music. Segment name in DSPs: Relevant Audience - SE - Music and Audio - Music See how to use Relevant Audience segments in different DSPs
			Personal Finance and EconomyNEW!	400 121	in 45 days
Personal Finance and Economy dk People who are interested in financial investment products and personal economy Segment name in DSPs: Relevant Audience - DK - Personal Finance and Economy See how to use Relevant Audience segments in different DSPs
			Pop Culture - Streaming and VOD ServicesNEW!	187 788	in 90 days
Pop Culture - Streaming and VOD Services fi People who browse and follow articles of video on demand and streaming services. Segment is based on net browsing content. Segment name in DSPs: Relevant Audience - FI - Pop Culture - Streaming and VOD Services See how to use Relevant Audience segments in different DSPs
			Real Estate - Home OwnersNEW!	162 963	in 90 days
Real Estate - Home Owners no People who own their house or apartment. Segment name in DSPs: Relevant Audience - NO - Real Estate - Home Owners See how to use Relevant Audience segments in different DSPs
			Sports - Active Outdoors and Nature	402 752	in 90 days
Sports - Active Outdoors and Nature dk People interested in being active outdoors and nature activities Segment name in DSPs: Relevant Audience - DK - Sports - Active Outdoors and Nature See how to use Relevant Audience segments in different DSPs
			Sports - Cross Country Skiing	589 237	in 90 days
Sports - Cross Country Skiing fi interest People whose hobby is cross country skiing. This segment is based on kestavyysurheilu.fi -site (site of endurance sport) plus other sites of Relevant Audience publishers. Segment is based on net browsing content. Segment name in DSPs: Relevant Audience - FI - Sports - Cross Country Skiing See how to use Relevant Audience segments in different DSPs
			Sports - Downhill Skiers	668 458	in 90 days
Sports - Downhill Skiers fi interest People whose hobby is downhill skiing. Segment is based on net browsing content. Segment name in DSPs: Relevant Audience - FI - Sports - Downhill Skiers See how to use Relevant Audience segments in different DSPs
			Sports - Football Fans	799 482	in 90 days
Sports - Football Fans dk People following football. Segment name in DSPs: Relevant Audience - DK - Sports - Football Fans See how to use Relevant Audience segments in different DSPs
			Sports - Ice Hockey Fans	1 462 683	in 90 days
Sports - Ice Hockey Fans fi interest Finnish dedicated ice hockey fans who follow SM-Liiga-sites, browse for ice-hockey sites several times a month or listen to matches in net radio. Segment name in DSPs: Relevant Audience - FI - Sports - Ice Hockey Fans See how to use Relevant Audience segments in different DSPs
			Sports - Ice Hockey Liiga	1 423 472	in 90 days
Sports - Ice Hockey Liiga fi interest Finnish dedicated ice hockey fans who browse ice-hockey SM-Liiga sites or results several times a month or listen to matches in net radio. Segment name in DSPs: Relevant Audience - FI - Sports - Ice Hockey Liiga See how to use Relevant Audience segments in different DSPs
			Sports - Sport Followers	171 369	in 90 days
Sports - Sport Followers se interest Audiences who follow sports news, results and content. Segment name in DSPs: Relevant Audience - SE - Sports - Sport Followers See how to use Relevant Audience segments in different DSPs
			Sports - TennisNEW!	76 236	in 90 days
Sports - Tennis dk Tennis site visitors Segment name in DSPs: Relevant Audience - DK - Sports - Tennis See how to use Relevant Audience segments in different DSPs
			Style and Fashion - Style and Trend Setters	465 465	in 90 days
Style and Fashion - Style and Trend Setters dk Audiences at the forefront of fashion and style. Segment name in DSPs: Relevant Audience - DK - Style and Fashion - Style and Trend Setters See how to use Relevant Audience segments in different DSPs
			Style and Fashion General	2 889 237	in 90 days
Style and Fashion General fi interest This audience is into style, fashion and trends. Segment is based on net browsing content. Segment name in DSPs: Relevant Audience - FI - Style and Fashion General See how to use Relevant Audience segments in different DSPs
			Technology and Computing	313 768	in 90 days
Technology and Computing se interest Audiences interested in technology, gadgets and computers. Segment name in DSPs: Relevant Audience - SE - Technology and Computing See how to use Relevant Audience segments in different DSPs
			Technology and Computing	845 965	in 90 days
Technology and Computing dk People with and interest in technology, computing and gadgets. Segment name in DSPs: Relevant Audience - DK - Technology and Computing See how to use Relevant Audience segments in different DSPs
			Technology and Computing	?	in 90 days
Technology and Computing se interest Audiences interested in technology, gadgets and computers. Segment name in DSPs: Relevant Audience - SE - Technology and Computing (COPY) See how to use Relevant Audience segments in different DSPs
			Technology and Computing - Computing, Consumer Electronics and Games	1 712 003	in 90 days
Technology and Computing - Computing, Consumer Electronics and Games fi interest This audience includes all who are interested in technology gadgets, IT or console or PC games. Segment is based on net browsing content. Segment name in DSPs: Relevant Audience - FI - Technology and Computing - Computing and Consumer Electronics and Games See how to use Relevant Audience segments in different DSPs
			Technology and Computing - Mobile	393 655	in 90 days
Technology and Computing - Mobile fi interest People who often browse sites and articles of mobile technology. Segment name in DSPs: Relevant Audience - FI - Technology and Computing - Mobile See how to use Relevant Audience segments in different DSPs
			Technology and Computing - Mobile	631 129	in 90 days
Technology and Computing - Mobile dk People interested in mobile technology and providers. Segment name in DSPs: Relevant Audience - DK - Technology and Computing - Mobile See how to use Relevant Audience segments in different DSPs
			Technology and Computing - Streaming and VOD ServicesNEW!	39 320	in 90 days
Technology and Computing - Streaming and VOD Services dk People who browse and follow articles of video on demand and streaming services Segment name in DSPs: Relevant Audience - DK - Technology and Computing - Streaming and VOD Services See how to use Relevant Audience segments in different DSPs
			Travel - Canary Islands	55 494	in 31 days
Travel - Canary Islands fi People browsing weather of Canary Islands Segment name in DSPs: Relevant Audience - FI - Travel - Canary Islands See how to use Relevant Audience segments in different DSPs
			Travel - Destination Lapland	88 961	in 31 days
Travel - Destination Lapland fi Autumn colors or interested in skiing - people browsing weather of Lapland but do not live there Segment name in DSPs: Relevant Audience - FI - Travel - Destination Lapland See how to use Relevant Audience segments in different DSPs
			Travel - Long-haul Holidays	78 221	in 45 days
Travel - Long-haul Holidays se People browsing long-haul holiday destinations or hotels (Asia, Caribbean, America, North Africa, Middle East). Segment name in DSPs: Relevant Audience - SE - Travel - Long-haul Holidays See how to use Relevant Audience segments in different DSPs
			Travel - Long-haul Holidays	93 828	in 45 days
Travel - Long-haul Holidays fi People browsing weather of long-haul holiday destinations (Asia, Caribbean, America, Africa, Middle-East) Segment name in DSPs: Relevant Audience - FI - Travel - Long-haul Holidays See how to use Relevant Audience segments in different DSPs
			Travel - Long-haul Holidays	42 185	in 45 days
Travel - Long-haul Holidays no People browsing long-haul holiday destinations or hotels (Asia, Caribbean, America, North Africa, Middle East) Segment name in DSPs: Relevant Audience - NO - Travel - Long-haul Holidays See how to use Relevant Audience segments in different DSPs
			Travel - Long-haul Holidays	25 681	in 45 days
Travel - Long-haul Holidays dk People browsing long-haul holiday destinations or hotels (Asia, Caribbean, America, North Africa, Middle East) Segment name in DSPs: Relevant Audience - DK - Travel - Long-haul Holidays See how to use Relevant Audience segments in different DSPs
			Travel - Purpose of Flight - BusinessNEW!	12 214	in 90 days
Travel - Purpose of Flight - Business dk Business travelers Segment name in DSPs: Relevant Audience - DK - Travel - Purpose of Flight - Business See how to use Relevant Audience segments in different DSPs
			Travel - Region - Southern Europe	89 750	in 31 days
Travel - Region - Southern Europe se People searching Southern European travel destinations (Cyprus, Gibraltar, Greece, Italy, Malta, Portugal, San Marina or Spain). Segment name in DSPs: Relevant Audience - SE - Travel - Region - Southern Europe See how to use Relevant Audience segments in different DSPs
			Travel - Region - Southern Europe	98 512	in 31 days
Travel - Region - Southern Europe no People searching Southern European travel destinations (Cyprus, Gibraltar, Greece, Italy, Malta, Portugal, San Marina or Spain). Segment name in DSPs: Relevant Audience - NO - Travel - Region - Southern Europe See how to use Relevant Audience segments in different DSPs
			Travel - Ski Tourists	35 149	in 31 days
Travel - Ski Tourists fi People browsing weather of Finnish ski resorts. Segment name in DSPs: Relevant Audience - FI - Travel - Ski Tourists See how to use Relevant Audience segments in different DSPs
			Travel - Travel Enthusiasts	244 085	in 60 days
Travel - Travel Enthusiasts no People searching for travel destinations or browsing travel sites Segment name in DSPs: Relevant Audience - NO - Travel - Travel Enthusiasts See how to use Relevant Audience segments in different DSPs
			Travel - Type of Holiday - Ski/Snowboard Winter OutingsNEW!	47 355	in 31 days
Travel - Type of Holiday - Ski/Snowboard Winter Outings dk People who are interested in skiing holidays Segment name in DSPs: Relevant Audience - DK - Travel - Type of Holiday - Ski/Snowboard Winter Outings See how to use Relevant Audience segments in different DSPs
			Travel - Type of Holiday - Ski/Snowboard Winter outingsNEW!	503 741	in 31 days
Travel - Type of Holiday - Ski/Snowboard Winter outings fi Travelers who are interested in ski winter outings. Segment modeling is based on netpanelists' responses. Segment name in DSPs: Relevant Audience - FI - Travel - Type of Holiday - Ski/Snowboard Winter outings See how to use Relevant Audience segments in different DSPs
			Travel - Vaccination Countries	155 811	in 31 days
Travel - Vaccination Countries fi People browsing weather of countries that require vaccination Segment name in DSPs: Relevant Audience - FI - Travel - Travel Vaccination Countries See how to use Relevant Audience segments in different DSPs
			Video Gaming - PC and Console Games	226 512	in 90 days
Video Gaming - PC and Console Games se interest Audiences interested in video gaming and e-sports. Segment name in DSPs: Relevant Audience - SE - Video Gaming - PC and Console Games See how to use Relevant Audience segments in different DSPs
			Video Gaming - PC and Console Games	576 827	in 90 days
Video Gaming - PC and Console Games dk People interested in video and computer games Segment name in DSPs: Relevant Audience - DK - Video Gaming - PC and Console Games See how to use Relevant Audience segments in different DSPs

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