Relevant Audience

Relevant Audience - Trustable and Transparent 2nd Party Data

With Segment Finder below you can find all the segments that are available at Relevant Audience. You can filter segments by region, categories and subcategories and see the size of the audience and its age. The information regarding the name of the segment in DSPs can be easily accessed by clicking the small arrow next to the segment.

How to use Relevant Audience segments in Adform, Appnexus, and in Google Display & Video 360.

All Audience Segments

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Showing 77 of 1034 segments.
sports & health
NameAudience
Healthy Living - Contact Lenses116 416in 90 days

Healthy Living - Contact Lenses

fi
People who use contact lenses. Segment is a combination of both net browsing content and segment modeling based on netpanelists' responses.
Segment name in DSPs: Relevant Audience - FI - Healthy Living - Contact Lenses
Segment ID: 8luubzw86h9u
Healthy Living - Contact LensesNEW!167 290in 90 days

Healthy Living - Contact Lenses

dk
People who use contact lenses
Segment name in DSPs: Relevant Audience - DK - Healthy Living - Contact Lenses
Segment ID: 8nej1kreke3n
Healthy Living - Dental Care38 319in 90 days

Healthy Living - Dental Care

fi interest
People who browse articles related to dental care and dental care services. Segment is based on net browsing content.
Segment name in DSPs: Relevant Audience - FI - Healthy Living - Dental Care
Segment ID: 8lju24r1dr8d
Healthy Living - Elderly Care Services443 790in 90 days

Healthy Living - Elderly Care Services

fi interest
People browsing care services for senior people.
Segment name in DSPs: Relevant Audience - FI - Healthy Living - Elderly Care Services
Segment ID: 8omfdy6mx21b
Healthy Living - Eye Glasses2 041 889in 45 days

Healthy Living - Eye Glasses

fi interest
People who wear eye glasses. Segment modeling is based on netpanelists' responses.
Segment name in DSPs: Relevant Audience - FI - Healthy Living - Eye Glasses
Segment ID: 8n3f3xhu3wsn
Healthy Living - Eye GlassesNEW!246 780in 90 days

Healthy Living - Eye Glasses

dk
People who wear eye glasses
Segment name in DSPs: Relevant Audience - DK - Healthy Living - Eye Glasses
Segment ID: 8n3fy2yjbw12
Healthy Living - Eye Glasses and Contact Lenses528 845in 90 days

Healthy Living - Eye Glasses and Contact Lenses

fi interest
People who use both contact lenses and eye-glasses, Segment modeling is based on netpanelists' responses.
Segment name in DSPs: Relevant Audience - FI - Healthy Living - Eye Glasses and Contact Lenses
Segment ID: 8m5xfityrje0
Healthy Living - Fitness and Exercise116 581in 90 days

Healthy Living - Fitness and Exercise

se interest
Audiences interested in exercise and fitness topics.
Segment name in DSPs: Relevant Audience - SE - Healthy Living - Fitness and Exercise
Segment ID: 8lus2ldnkgu0
Healthy Living - Fitness and Exercise547 494in 90 days

Healthy Living - Fitness and Exercise

dk
People interested physical exercise
Segment name in DSPs: Relevant Audience - DK - Healthy Living - Fitness and Exercise
Segment ID: 8m5nlqq67ucg
Healthy Living - Fitness and Exercise1 292 469in 90 days

Healthy Living - Fitness and Exercise

fi interest
Fitness and Exercise oriented people. Segment is based on net browsing content.
Segment name in DSPs: Relevant Audience - FI - Healthy Living - Fitness and Exercise
Segment ID: 8n2yggjr6fmj
Healthy Living - Fitness and Fashion219 705in 90 days

Healthy Living - Fitness and Fashion

dk
People who are active in fitness and who pay attention to style and fashion
Segment name in DSPs: Relevant Audience - DK - Healthy Living - Fitness and Fashion
Segment ID: 8mh7f6gp5dtk
Healthy Living - Fitness and Fashion912 796in 90 days

Healthy Living - Fitness and Fashion

fi interest
People who love exercising indoors or outdoors and are into style and fashion. Segment is based on net browsing content.
Segment name in DSPs: Relevant Audience - FI - Healthy Living - Fitness and Fashion
Segment ID: 8o091fp2apdl
Healthy Living - Health and Wellbeing997 705in 90 days

Healthy Living - Health and Wellbeing

fi interest
People into health, fitness, wellbeing, diets and treatments. Segment is based on net browsing content.
Segment name in DSPs: Relevant Audience - FI - Healthy Living - Health and Wellbeing
Segment ID: 8om8pk0qwrh7
Healthy Living - Nutrition and Wellnes116 281in 90 days

Healthy Living - Nutrition and Wellnes

se interest
Audiences interested in eating a healthy diet and learning about nutrition.
Segment name in DSPs: Relevant Audience - SE - Healthy Living - Nutrition and Wellness
Segment ID: 8m5v63xkc2vw
Healthy Living - Nutrition and Wellness322 500in 90 days

Healthy Living - Nutrition and Wellness

dk
People interested in healthy living, dieting and health treatments.
Segment name in DSPs: Relevant Audience - DK - Healthy Living - Nutrition and Wellness
Segment ID: 8m5mrwqvtoys
Healthy Living - Nutrition and Wellness201 539in 31 days

Healthy Living - Nutrition and Wellness

lv
People who are interested in their well being and follow related sites regularly. Segment is based on net browsing content.
Segment name in DSPs: Relevant Audience - LV - Healthy Living - Nutrition and Wellness
Segment ID: 8mhgx2v4p9rl
Healthy Living - Organic and Sustainable Development853 625in 90 days

Healthy Living - Organic and Sustainable Development

fi interest
This group is specially interested in organic products and environment. Segment is based on net browsing content.
Segment name in DSPs: Relevant Audience - FI - Healthy Living - Organic and Sustainable Development
Segment ID: 8m5oqgyw53l3
Healthy Living - Organic and Sustainable Development118 982in 90 days

Healthy Living - Organic and Sustainable Development

se interest
Audiences interested in the green solutions and sustainable development.
Segment name in DSPs: Relevant Audience - SE - Healthy Living - Organic and Sustainable Development
Segment ID: 8mgy9n1nob24
Healthy Living - Organic and Sustainable Development270 523in 90 days

Healthy Living - Organic and Sustainable Development

dk
Audiences interested in ecological, organic and sustainable development.
Segment name in DSPs: Relevant Audience - DK - Healthy Living - Organic and Sustainable Development
Segment ID: 8np65irtne53
Healthy Living - Pollen Forecasts27 036in 31 days

Healthy Living - Pollen Forecasts

fi
People browsing pollen forecasts. This segment reaches its full size in spring and summer season.
Segment name in DSPs: Relevant Audience - FI - Healthy Living - Pollen Forecasts
Segment ID: 8nou5w4nyp5g
Healthy Living - Smokers259 734in 90 days

Healthy Living - Smokers

dk
Audiences who are smokers.
Segment name in DSPs: Relevant Audience - DK - Healthy Living - Smokers
Segment ID: 8obcw25widoi
Healthy Living - Smokers5 919in 90 days

Healthy Living - Smokers

no
People who smoke.
Segment name in DSPs: Relevant Audience - NO - Healthy Living - Smokers
Segment ID: 8obcw25widoj
Healthy Living - Smokers1 596 182in 90 days

Healthy Living - Smokers

fi interest
People who smoke or are planning to quit. Segment modeling is based on netpanelists' responses.
Segment name in DSPs: Relevant Audience - FI - Healthy Living - Smokers
Segment ID: 8omfdy6mx20v
Healthy Living - Smokers27 905in 90 days

Healthy Living - Smokers

se
Audiences who are smokers.
Segment name in DSPs: Relevant Audience - SE - Healthy Living - Smokers
Segment ID: 8omfzk71ld05
Healthy Living - Smokers Wanting to Quit328 248in 90 days

Healthy Living - Smokers Wanting to Quit

fi interest
People who are willing to stop smoking. Segment modeling is based on netpanelists' responses.
Segment name in DSPs: Relevant Audience - FI - Healthy Living - Smokers Wanting to Quit
Segment ID: 8np63d0cnudr
Healthy Living - Travel Vaccination Countries76 239in 31 days

Healthy Living - Travel Vaccination Countries

fi interest
People who are travelling to countries which require travel vaccination
Segment name in DSPs: Relevant Audience - FI - Healthy Living - Travel Vaccination Countries
Segment ID: 8m5o05ad5f8z
Healthy Living - Weightloss521 887in 90 days

Healthy Living - Weightloss

fi interest
People who are watching their weight. Segment is based on net browsing content.
Segment name in DSPs: Relevant Audience - FI - Healthy Living - Weightloss
Segment ID: 8mgrtw9d5jvu
Hobbies and Interests - Boaters61 923in 90 days

Hobbies and Interests - Boaters

fi
People browsing weather for boaters
Segment name in DSPs: Relevant Audience - FI - Hobbies and Interests - Boaters
Segment ID: 8ob0cyyyvsyg
Lifestyle - The Sporty Guy231 348in 90 days

Lifestyle - The Sporty Guy

dk
Men who are into eating healthy and staying fit.
Segment name in DSPs: Relevant Audience - DK - Lifestyle - The Sporty Guy
Segment ID: 8ljqahihk8k3
Lifestyle - The Sporty Guy21 072in 90 days

Lifestyle - The Sporty Guy

se interest
Men who are into eating healthy and staying fit.
Segment name in DSPs: Relevant Audience - SE - Lifestyle - The Sporty Guy
Segment ID: 8m5wn0peln0b
Lifestyle - The Sporty Woman232 979in 90 days

Lifestyle - The Sporty Woman

dk
Women who are into eating healthy and staying fit.
Segment name in DSPs: Relevant Audience - DK - Lifestyle - The Sporty Woman
Segment ID: 8ljog995yx30
Lifestyle - The Sporty Woman75 997in 90 days

Lifestyle - The Sporty Woman

se interest
Women who are into eating healthy and staying fit.
Segment name in DSPs: Relevant Audience - SE - Lifestyle - The Sporty Woman
Segment ID: 8mgzqjwnrilu
Sports - Active Outdoors and Nature233 452in 90 days

Sports - Active Outdoors and Nature

dk
People interested in being active outdoors and nature activities
Segment name in DSPs: Relevant Audience - DK - Sports - Active Outdoors and Nature
Segment ID: 8n2w2in79p1x
Sports - Active Outdoors and Nature1 247 011in 90 days

Sports - Active Outdoors and Nature

fi
People into hiking and nature or other outdoor sports. Segment is based on net browsing content.
Segment name in DSPs: Relevant Audience - FI - Sports - Active Outdoors and Nature
Segment ID: 8o02av8kt2j4
Sports - Basketball Fans97 892in 90 days

Sports - Basketball Fans

fi interest
People who actively follow basket ball news. Segment is based on net browsing content.
Segment name in DSPs: Relevant Audience - FI - Sports - Basketball Fans
Segment ID: 8luypy2h7pyc
Sports - Competition Hobbies4 586in 90 days

Sports - Competition Hobbies

dk
People who are into competitive hobbies.
Segment name in DSPs: Relevant Audience - DK - Sports - Competition Hobbies
Segment ID: 8m5nmtlz6zej
Sports - Cross Country Skiing435 319in 90 days

Sports - Cross Country Skiing

fi
People whose hobby is cross country skiing. This segment is based on kestavyysurheilu.fi -site (site of endurance sport) plus other sites of Relevant Audience publishers. Segment is based on net browsing content.
Segment name in DSPs: Relevant Audience - FI - Sports - Cross Country Skiing
Segment ID: 8obcp03r4ldz
Sports - Downhill Skiers465 957in 90 days

Sports - Downhill Skiers

fi
People whose hobby is downhill skiing. Segment is based on net browsing content.
Segment name in DSPs: Relevant Audience - FI - Sports - Downhill Skiers
Segment ID: 8omfsjhfasbw
Sports - E-SportsNEW!39 782in 90 days

Sports - E-Sports

fi
People whose hobby or interest is e-sports. This segment is based on e-sport site visitors
Segment name in DSPs: Relevant Audience - FI - Sports - E-Sports
Segment ID: 8netlyjfv4c7
Sports - Endurance Sports191 571in 90 days

Sports - Endurance Sports

fi interest
People whose hobby is endurance sport. This segment is based on kestävyysurheilu.fi regular visitors (site of endurance sport).
Segment name in DSPs: Relevant Audience - FI - Sports - Endurance Sports
Segment ID: 8ljor713tbvg
Sports - Floorball Players355 311in 90 days

Sports - Floorball Players

fi interest
Floorball players. Segment is based on net browsing content.
Segment name in DSPs: Relevant Audience - FI - Sports - Floorball Players
Segment ID: 8m5skgmczh2z
Sports - Floorball as a Hobby5 969in 90 days

Sports - Floorball as a Hobby

se
Floorball players.
Segment name in DSPs: Relevant Audience - SE - Sports - Floorball Players
Segment ID: 8ljpazz4iviq
Sports - Football Fans1 435 329in 90 days

Sports - Football Fans

fi
People browsing football news
Segment name in DSPs: Relevant Audience - FI - Sports - Football Fans
Segment ID: 8luw588o0gj6
Sports - Football FansNEW!84 258in 31 days

Sports - Football Fans

lv
Latvian dedicated Football fans who follow browse for football sites and news regularly.
Segment name in DSPs: Relevant Audience - LV - Sports - Football Fans
Segment ID: 8mhjfokjit7m
Sports - Football Fans914 794in 90 days

Sports - Football Fans

dk
People following football.
Segment name in DSPs: Relevant Audience - DK - Sports - Football Fans
Segment ID: 8n2wgw26nhea
Sports - Football Parents36 711in 45 days

Sports - Football Parents

fi interest intent
Families with children whose hobby is football. Segment is partly based on Tori.fi -data but includes also data from other Relevant Audience data providers.
Segment name in DSPs: Relevant Audience - FI - Sports - Football Parents
Segment ID: 8ljnypjswrgm
Sports - Football Players66 920in 90 days

Sports - Football Players

fi interest
Football players. Segment is based on net browsing content.
Segment name in DSPs: Relevant Audience - FI - Sports - Football Players
Segment ID: 8np6k1si82b6
Sports - Football Premier League577 911in 90 days

Sports - Football Premier League

fi interest
People who actively follow football premier league. Segment is based on net browsing content.
Segment name in DSPs: Relevant Audience - FI - Sports - Football Premier League
Segment ID: 8m61awq51ixc
Sports - Formula 1424 532in 90 days

Sports - Formula 1

fi interest
People who actively browse Formula 1 news. Segment is based on net browsing content.
Segment name in DSPs: Relevant Audience - FI - Sports - Formula 1
Segment ID: 8luy7d0selwy
Sports - Golf Players145 054in 90 days

Sports - Golf Players

fi interest
With this audience you reach Golf players
Segment name in DSPs: Relevant Audience - FI - Sports - Golf Players
Segment ID: 8nzx9flthysi
Sports - Group Exercise524 339in 90 days

Sports - Group Exercise

fi
People who go to group exercise activities, such as aerobics, pump, core, kettle ball training, yoga, zumba etc. Segment is based on net browsing content.
Segment name in DSPs: Relevant Audience - FI - Sports - Group Exercise
Segment ID: 8mh2cam578ka
Sports - Horse Riding149 745in 90 days

Sports - Horse Riding

fi interest
People whose hobby is horse riding. Segment is based on net browsing content.
Segment name in DSPs: Relevant Audience - FI - Sports - Horse Riding
Segment ID: 8luw588o0gj9
Sports - Horseracing125 670in 90 days

Sports - Horseracing

fi interest
People who follow horse racing competitions. Segment is based on net browsing content.
Segment name in DSPs: Relevant Audience - FI - Sports - Horseracing
Segment ID: 8luw588o0gja
Sports - Ice Hockey Fans1 437 149in 90 days

Sports - Ice Hockey Fans

fi
Finnish dedicated ice hockey fans who follow SM-Liiga-sites, browse for ice-hockey sites several times a month or listen to matches in net radio.
Segment name in DSPs: Relevant Audience - FI - Sports - Ice Hockey Fans
Segment ID: 8mgpnm91gkno
Sports - Ice Hockey FansNEW!46 591in 31 days

Sports - Ice Hockey Fans

lv
Latvian dedicated ice hockey fans who follow browse for ice-hockey news regurlarly.
Segment name in DSPs: Relevant Audience - LV - Sports - Ice Hockey Fans
Segment ID: 8msm2gil86as
Sports - Ice Hockey Fans (30 days period)586 146in 30 days

Sports - Ice Hockey Fans (30 days period)

fi interest
Finnish dedicated ice hockey fans who follow SM-Liiga-sites, browse for ice-hockey sites several times a month or listen to matches in net radio. Segment period of 30 days.
Segment name in DSPs: Relevant Audience - FI - Sports - Ice Hockey Fans (30 days period)
Segment ID: 8obcr2y16bmh
Sports - Ice Hockey Fans HIFK8 812in 90 days

Sports - Ice Hockey Fans HIFK

fi interest
Real Ice Hockey fans who browse the ice hockey team HIFK pages or follow the the matches of HIFK on radio regularly
Segment name in DSPs: Relevant Audience - FI - Sports - Ice Hockey Fans HIFK
Segment ID: 8mrsyz4x29k1
Sports - Ice Hockey Fans JYP7 440in 90 days

Sports - Ice Hockey Fans JYP

fi interest
Real Ice Hockey fans who browse the ice hockey team JYP pages or follow the the matches of JYP on radio regularly
Segment name in DSPs: Relevant Audience - FI - Sports - Ice Hockey Fans JYP
Segment ID: 8m5mrwqvtoyr
Sports - Ice Hockey Fans Kärpät20 959in 90 days

Sports - Ice Hockey Fans Kärpät

fi interest
Real Ice Hockey fans who browse the ice hockey team Kärpät pages or follow the matches of Kärpät on radio regularly
Segment name in DSPs: Relevant Audience - FI - Sports - Ice Hockey Fans Kärpät
Segment ID: 8mgqxbpz14qd
Sports - Ice Hockey Fans Tappara8 865in 90 days

Sports - Ice Hockey Fans Tappara

fi interest
Real Ice Hockey fans who browse the ice hockey team Tappara pages or follow the the matches of Tappara on radio regularly
Segment name in DSPs: Relevant Audience - FI - Sports - Ice Hockey Fans Tappara
Segment ID: 8mru0qj8np9p
Sports - Ice Hockey KHL90 914in 90 days

Sports - Ice Hockey KHL

fi
People who actively follow KHL-hockey. Segment is based on net browsing content.
Segment name in DSPs: Relevant Audience - FI - Sports - Ice Hockey KHL
Segment ID: 8mh4euxksr8t
Sports - Ice Hockey Liiga1 366 958in 90 days

Sports - Ice Hockey Liiga

fi interest
Finnish dedicated ice hockey fans who browse ice-hockey SM-Liiga sites or results several times a month or listen to matches in net radio.
Segment name in DSPs: Relevant Audience - FI - Sports - Ice Hockey Liiga
Segment ID: 8mh7ujo8q3du
Sports - Ice Hockey NHL137 700in 90 days

Sports - Ice Hockey NHL

fi interest
People who actively follow NHL-hockey. Segment is based on net browsing content.
Segment name in DSPs: Relevant Audience - FI - Sports - Ice Hockey NHL
Segment ID: 8mh4euxksr8u
Sports - Ice Hockey Players451 785in 90 days

Sports - Ice Hockey Players

fi interest
People who play ice hockey as a hobby. Segment is based on net browsing content.
Segment name in DSPs: Relevant Audience - FI - Sports - Ice Hockey Players
Segment ID: 8obcp03r4le2
Sports - Jogging and Marathons509 100in 90 days

Sports - Jogging and Marathons

fi interest
People who jog or run as a hobby. This segment is based on Kestävyysurheilu.fi -site (site of endurance sport) plus other Relevant Audience publishers' sites. Segment is based on net browsing content.
Segment name in DSPs: Relevant Audience - FI - Sports - Jogging and Marathons
Segment ID: 8mgvnzo040eq
Sports - Ligue 13 500in 90 days

Sports - Ligue 1

dk
People browsing news and scoreboard for Ligue 1
Segment name in DSPs: Relevant Audience - DK - Sports - Ligue 1
Segment ID: 8m5ofj1nk05x
Sports - Martial Arts378 586in 90 days

Sports - Martial Arts

fi interest
People whose hobby is martial arts, such us (fitness) boxing, judo, karate, ju-jutsu etc. Segment is based on net browsing content.
Segment name in DSPs: Relevant Audience - FI - Sports - Martial Arts
Segment ID: 8m5z8ryst8s1
Sports - Orienteering12 714in 90 days

Sports - Orienteering

fi interest
People whose hobby is orienteering. This segment is based on kestävyysurheilu.fi -data (site of endurance sport)
Segment name in DSPs: Relevant Audience - FI - Sports - Orienteering
Segment ID: 8mgy1siq7ak6
Sports - Premier League908 270in 90 days

Sports - Premier League

dk
People reading news about Premier league
Segment name in DSPs: Relevant Audience - DK - Sports - Premier League
Segment ID: 8mgrj2ec4qdf
Sports - Primera Division3 899in 90 days

Sports - Primera Division

dk
People browsing news and scoreboard for Primera Division.
Segment name in DSPs: Relevant Audience - DK - Sports - Primera Division
Segment ID: 8mruvc2dpr23
Sports - Sport Followers113 543in 90 days

Sports - Sport Followers

se interest
Audiences who follow sports news, results and content.
Segment name in DSPs: Relevant Audience - SE - Sports - Sport Followers
Segment ID: 8lus7ys52rx7
Sports - Sport Followers905 138in 90 days

Sports - Sport Followers

dk
People following sport
Segment name in DSPs: Relevant Audience - DK - Sports - Sport Followers
Segment ID: 8m5mr17i4v9r
Sports - Sport Followers142 270in 31 days

Sports - Sport Followers

lv
People who are highly interested in sports and follow sport sites regularly. Segment modelling is based on net panelists' responses as well as net browsing content.
Segment name in DSPs: Relevant Audience - LV - Sports - Sport Followers
Segment ID: 8n3mnorzo93h
Sports - Sport Followers2 850 958in 90 days

Sports - Sport Followers

fi interest
People who love to follow sport media, popular teams and athletes. Segment is based on net browsing content.
Segment name in DSPs: Relevant Audience - FI - Sports - Sport Followers
Segment ID: 8om8pk0qwrh9
Sports - Sport Followers with High or Medium Income467 701in 90 days

Sports - Sport Followers with High or Medium Income

fi interest
People who love to follow sport media, popular teams and athletes and whose household income is minimum of 45000 euros. Segment is a combination of both net browsing content and segment modeling based on netpanelists' responses.
Segment name in DSPs: Relevant Audience - FI - Sports - Sport Followers with Medium or High Income
Segment ID: 8lur28ytjap8
Sports - TennisNEW!69 807in 90 days

Sports - Tennis

dk
Tennis site visitors
Segment name in DSPs: Relevant Audience - DK - Sports - Tennis
Segment ID: 8msh75zy9x9v
Sports - TennisNEW!32 418in 90 days

Sports - Tennis

fi
Audience that is specifically interested in tennis
Segment name in DSPs: Relevant Audience - FI - Sports - Tennis
Segment ID: 8n3mdtpzunk0

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